LinkedIn For Dummies

Title Page\nCopyright Page\nTable of Contents\nIntroduction\n	About This Book\n	Foolish Assumptions\n	Icons Used in This Book\n	Beyond the Book\n	Where to Go from Here\nPart 1 Understanding LinkedIn Basics\n	Chapter 1 Looking into LinkedIn\n		Understanding Your New Contact Management and Networking Toolkit\n			Keeping track of your contacts\n			Understanding the different degrees of network connections\n		Discovering What You Can Do with LinkedIn\n			Building your brand and profile\n			Looking for a job now or later\n			Finding out all kinds of valuable information\n			Expanding your network\n		Understanding LinkedIn Costs and Benefits\n			Weighing free versus paid accounts\n			Comparing the paid accounts\n			Upgrading to a premium account\n		Navigating LinkedIn\n			Touring the top navigation bar\n			Looking at the Settings & Privacy page\n	Chapter 2 Signing Up and Creating Your Account\n		Joining LinkedIn\n			Joining with an invitation\n			Joining without an invitation\n			Completing the sign-up process\n		Starting to Build Your Network\n	Chapter 3 Completing Your Profile\n		Adding a Summary and Basic Information\n			Writing your summary first\n			Updating the Summary and basic information sections\n		Completing Contact and Personal Info\n		Adding a Position\n		Reporting Your Education\n		Setting Your Profile URL and Public View\nPart 2 Finding Others and Getting Connected\n	Chapter 4 Discovering and Building Your Network\n		Searching Your First-Degree Connections\n		Searching the LinkedIn Network\n			Starting with basic search options\n			Advanced searching with filters\n			Performing advanced searches\n			Saving searches for future use\n	Chapter 5 Growing Your Network\n		Building a Meaningful Network\n		Importing Contacts into LinkedIn\n			Importing a contacts list from your email system\n			Checking for members\n			Finding classmates\n			Using the People You May Know feature\n			Browsing your connections’ networks\n		Sending Connection Requests\n			Sending requests to existing members\n			Understanding why you shouldn’t use canned invitations\n			Sending requests to nonmembers\n			Communicating the value of joining LinkedIn\n			Removing people from your network\n		Accepting (or Gracefully Declining) Invitations\n	Chapter 6 Managing Messages and InMail\n		Using InMail versus Using LinkedIn Messages\n			Understanding LinkedIn messages\n			Understanding your inbox\n			Getting to know InMail\n		Sending InMail\n		Managing Invitations\n			Tracking sent invitations\n			Tracking received invitations\n		Setting Up an Introduction\n			Planning your approach to each person\n			Sending an introduction request message\n		Managing Introduction Requests\n			Accepting requests and forwarding the introduction\n			Gracefully declining requests\n	Chapter 7 Interacting with and Endorsing Your Network\n		Interacting with Your Network\n			Creating a status update to stay connected\n			Interacting with status updates\n		Giving and Receiving Endorsements on LinkedIn\n			Endorsing someone on LinkedIn\n			Accepting endorsements on LinkedIn\n			Managing your skills and endorsements\nPart 3 Growing and Managing Your Network\n	Chapter 8 Understanding Your News Feed\n		Understanding the News Feed\n		Configuring Your News Feed\n		Setting Up Digest Notifications\n		Writing an Article on LinkedIn\n		Managing Post Interactions\n	Chapter 9 Exploring the Power of Recommendations\n		Understanding Recommendations\n		Writing Recommendations\n			Choose wisely, grasshopper: Deciding whom to recommend\n			Look right here: Making your recommendation stand out\n			Creating a recommendation\n		Requesting Recommendations\n			Choosing whom to ask\n			Creating a polite recommendation request\n		Gracefully Declining a Recommendation (or a Request for One)\n		Managing Recommendations\n			Editing or removing recommendations you’ve made\n			Handling new recommendations you’ve received\n			Removing or requesting to revise a recommendation\n	Chapter 10 Accessing LinkedIn with a Mobile Device\n		Surveying the Different LinkedIn Apps\n		Installing a LinkedIn Mobile App\n		Breaking Down the Sections of the LinkedIn Mobile App\n		Connecting Your App Usage with Website Usage\n	Chapter 11 Configuring Settings Like a Pro\n		Using the Settings & Privacy Page as a Command Console\n		Starting with Basic Account Changes\n		Controlling Privacy Settings\n		Finalizing Your LinkedIn Communications Settings\n	Chapter 12 Using LinkedIn with Your Internet Activities\n		Exporting LinkedIn Contacts to Your Email Application\n			Creating your contacts export file in LinkedIn\n			Exporting contacts to Outlook\n			Exporting contacts to Outlook Express\n			Exporting contacts to Yahoo! Mail\n			Exporting connections to Mac OS X Contacts book\n		Exporting Your Profile and Badge\n			Exporting your profile to a PDF file\n			Creating a public profile badge for other websites\nPart 4 Finding Employees, Jobs, and Companies\n	Chapter 13 Finding Employees\n		Managing Your Job Listings\n			Posting a job listing\n			Advertising your job listing to your network\n			Reviewing applicants\n		Screening Candidates with LinkedIn\n		Using Strategies to Find Active or Passive Job Seekers\n	Chapter 14 Finding a Job\n		Searching for an Open Position\n		Tuning Up Your Profile and Network to Make a Good Impression\n		Preparing Your Profile and Account Settings for Job Searches\n			Checking your profile’s visibility\n			Optimizing your profile\n		Involving LinkedIn in Job Search Strategies\n			Leveraging connections\n			Finding people with the same or similar job\n			Taking advantage of your alma mater\n			Finding target company referrals\n	Chapter 15 Following Companies\n		Searching for Companies\n		Putting Your Company on LinkedIn\n			Requirements for a Company page\n			Adding a Company page to LinkedIn\nPart 5 Using LinkedIn for Everyday Business\n	Chapter 16 Getting Connected with Groups\n		Reaping the Benefits of Groups\n		Understanding the Two Types of Groups\n		Joining a Group\n			Starting and participating in group discussions\n			Viewing a group’s membership list\n		Creating a Group\n		Setting Up the Group and Inviting Members\n			Building and managing your member list\n			Crafting your invitation email\n			Approving members to your group\n	Chapter 17 Implementing Sales and Marketing Techniques\n		Marketing Yourself through LinkedIn\n			Optimizing your profile\n			Marketing yourself to your network\n		Marketing Your Business through LinkedIn\n			Using online marketing tactics with LinkedIn\n		Mining for Clients\n			Generating leads with the Advanced People search\n			Finding the decision-maker\n		Closing the Deal\n			Preparing for the client meeting\n			Reporting a positive sale\n	Chapter 18 Using LinkedIn Ads\n		Understanding LinkedIn Ads\n		Finding Out about Filtering Options\n		Creating an Ad Campaign\n		Managing Your Ad Campaign\n	Chapter 19 Discovering Creative Uses of LinkedIn\n		Mashing LinkedIn with Other Services\n			LinkedIn and Google Alerts\n			LinkedIn Archives and Data Syncing\n			LinkedIn and Evernote work together\n		Building Your Focus Group\n		Using Location-Based LinkedIn Ideas\n			Building your network before moving to a new city\n			Arranging face-to-face meetings when traveling\n			Networking with LinkedIn . . . in person!\nPart 6 The Part of Tens\n	Chapter 20 Ten LinkedIn Do’s and Don’ts\n		Do Keep Your Profile Complete and Current\n		Don’t Use Canned Invitations\n		Don’t Expect Everyone to Network as You Do\n		Do Your Homework\n		Do Give LinkedIn Messages Equal Importance\n		Don’t Spam\n		Do Make New Connections\n		Do Cross-Promote\n		Do Add Value to the Process\n		Don’t Confuse Quantity with Quality\n	Chapter 21 Ten LinkedIn Resources\n		The Official LinkedIn Blog\n		LinkedIn Instagram\n		LinkedIn Marketing Solutions\n		LinkedIn YouTube Channel\n		Linked Intelligence\n		LinkedIn Speaker Series Podcast\n		LinkedIn Plugins\n		Social Media Examiner\n		Evernote\n		Buffer\nIndex\nEULA