Youth Culture and the Media: Global Perspectives

Cover
Half Title
Title Page
Copyright page
Contents
Preface and acknowledgements
1. Introduction: Youth culture and the media: global perspectives
	Youth culture, the media, and 'seismic' social change
	"'Anywhere, anytime" connectivity': media and communication in young people's lives
	The developing concepts of 'youth' and 'youth culture'
	'The problem of generations': cohorts of youth and historical shifts
	Approaching youth culture and the media
2. The rise of the teenage media market: Youth, consumption, and entertainment in
the twentieth century
	‘I’m a business, man!’: The economic significance of youth culture
	The youth market takes shape: the late nineteenth and early twentieth centuries
	‘The teen-age tide’: Baby Boomers and the birth of the teenager
	‘Shake, Rattle and Roll’: the explosion of US teen media
	‘A distinctive teenage world’: the international growth of the youth market
	‘The new generation’: young consumers during the late twentieth century
3. Millennials and the media: youth, communication, and
consumption in the early twenty-first century
	Youth culture and the new world of digital media
	‘Millennials rising’: the youth market rejuvenated?
	New horizons of digital media: video games, streaming, and social networks
	‘Digital natives’?: Assessing the digital generation gap
	Marketing concepts of young consumers: Generations X, Y, and Z
	Selling to youth in the digital age: advertising, branding, and social influencers
	Changing transitions to adulthood: a ‘golden age of youth’?
4. Media representations of youth: pathologies, panaceas, and moral
panics
	Symbolic dimensions to representations of youth
	‘Idealizations and monstrosities’: the mythic qualities of youth
	The ‘fifth horseman of doom’: youth, media, and moral panics
	The ‘transnational folk devil’: youth, moral panic, and
‘racialised others’
	Moral panics updated
	Uncertainty, risk, and the ‘culture of fear’
	Modernity’s ‘panacea’: positive archetypes of youth
	‘Girl power’ as the epitome of enterprise
5. Media effects and youth: a crucible of controversy
	Young people and the ‘media effects’ debate
	'Your kids might be ready to explode': popular fears of media influence on the young
	From the ‘talkies’ to video games: the development of ‘media
effects’ research
	‘An easy scapegoat’: the critique of ‘media effects’ theories
	Youth, communication technologies, and ‘media panics’: from
the telegraph to ‘sexting’
	‘An opium of the spirit’?: Video games, youth, and the
question of ‘addiction’
6. Young people and media consumption: from mass culture to
subcultures, ‘resistance’ … and beyond
	Sticking it to Putin: the political and creative energies of youth culture
	‘Merchants eye teenagers the way stockmen eye cattle’: youth,
media, and theories of mass culture
	Slaves to the rhythm?: A critique of mass culture theories
	‘The kids are alright’: youth, style, and subcultural ‘resistance’
	The limits of subcultural theory
	The ‘post-subcultural’ turn: translocal scenes and eclectic neo-tribes
	Grrrl power: subcultures, gender, and sexuality
	All-consuming passions: youth as ‘creative’ consumers
7. Media industries, globalisation, and the international youth market
	A star rising in the East: Tencent and global shifts in the youth market
	A world of business integration: globalisation, conglomeration, and the media
	Working for the Yankee dollar: globalisation, cultural imperialism, and Americanisation
	‘Think globally, act locally’: youth culture, glocalisation, and
mediascapes
	‘Glocal’ youth cultures and the appropriation of ‘mythic’
America
	Riding the waves of global cool: youth culture, soft power, and
‘nation branding’
8. Global media, local youth cultures, and hybridity
	‘Somewhere in America’: youth culture, ethnicity, and identity
	‘Routes rather than Roots’: diaspora, youth cultures, and
hybridity
	‘Cut ‘n’ Mix’ music: the sounds of syncretism
	‘Repping the ends’: locality and hybridised hip-hop
	The rise of ‘Asian kool’: youth and ‘transcultural’ identities
	Cultural voyeurs and mavericks of ethnicity: white youth consuming black culture
	‘Happy we are from Tehran’?: The resilience of the local
9. Youth culture, identity, and creativity in the age of digital media
	The online Directioners: virtual spaces for identity and cultural production
	‘Shifting the world’s perspective on what’s beautiful’: identity, youth cultures, and queer ‘performance’
	‘Writing themselves into being’: youth, identity, and social
media
	Online youth in a networked era
	‘They’re doers. They’re participators. They’re creators’: youth,
digital media, and ‘convergence culture’
10. Conclusion: Youth, media, and ‘circuits of culture’
	Young people and the media: a ‘circuit of youth culture’?
	Global perspectives and portents of change
References
Index