Understanding Canadian business

 	Part 1 Business trends: cultivating a business in diverse global environments --
Managing with the dynamic business environment --
Appendix A: Using technology to manage information --
How economic issues affect business --
Competing in global markets --
Role of government in business --
Appendix B: Working within the legal environment of business --
Ethics and social responsibility --
Part 2 Business ownership and small business --
Forms of business ownership --
Entrepreneurship and starting a small business --
Appendix C: Entrepreneur readiness questionnaire --
Part 3: Leadership, organization, and production to satisfy customers --
Management and leadership --
Adapting organizations to today's markets --
Producing world-class goods and services --
Part 4 Management of human resources --
Motivating employees --
Human resource management: finding and keeping the best employees --
Understanding employee-management issues and relations --
Part 5 Marketing: developing and implementing consumer-oriented marketing plans --
Marketing: building customer and stakeholder relationships --
Managing the marketing mix: product, price, place, and promotion --
Part 6 Accounting information and financial information --
Financial management --
Appendix D: Managing risk --
Financial services industry in Canada.