Transnational Sites of China’s Cultural Diplomacy: Central Asia, Southeast Asia, Middle East and Europe Compared

Contents
Notes on Contributors
List of Tables
1 Introduction: The Soft Edges of China’s Hard Power
	References
2 Cultural Diplomacy Today: A ‘Culture of Dialogue’ or a ‘Dialogue of Cultures’?
	Cultural Diplomacy
	The Limits of Cultural Diplomacy
	References
3 Xinjiang in China’s Public Diplomacy in Central Asia: Case Study of Almaty
	Introduction
	China’s Central Asian Policy
	Transnational Muslim Nationalities of the PRC’s Northwest and the CARs
	Official Conceptualization of Xinjiang and Its Muslims in the PRC’s Public Diplomacy
	Actors and Message of China’s Public Diplomacy in Almaty
	Liabilities of China’s Public Diplomacy in CA
	Conclusion
	References
4 China’s ‘Silk Road’ Public Diplomacy in Central Asia: Rethinking the ‘Network’ Approach to the Study of Public Diplomacy and Its Instrumentalism
	Introduction
	Conceptual Approach to Studying ‘Silk Road’ Diplomacy
	Academic Network in Tashkent
	Cultural Networks in Almaty and Tashkent
	Conceptual and Theoretical Implications
	Conclusion
	References
5 Establishing a Common Ground—Admiral Zheng He as an Agent of Cultural Diplomacy in Malaysia
	The Appeal of Zheng He’s Voyages
	Zheng He Cultural Museum in Malacca
	Publications and Activities of the International Zheng He Society
	Malacca
	Conclusion
	References
6 Two Confucius Institutes and a Cross-Border University as Sites of China’s Cultural Diplomacy in Malaysia: The Limitations of ‘Domestic Structures’
	Introduction
	The Impact of Domestic Structures
	Endorsement of Problematic Chinese Projects—Political End of Najib and the ‘Special’ Relationship
	A New Approach to China Under Mahathir
	Education as the Essential Tool of China’s Cultural Diplomacy in Malaysia
	Tertiary Education—Another Efficient Tool of China’s Public Diplomacy
	The Role of Chinese Diplomats in Chinese Education in Malaysia
	Conclusion
	References
7 Attracting the Arabs? Promoting ‘Muslim’ China to Boost Regional Development in Ningxia Hui Autonomous Region
	Introduction
	The Background of the China-Arab Friendship in Ningxia
	Ningxia Inland Opening-Up Pilot Economic Zone
	Creating the ‘Muslim’ Image of Ningxia
	Fulfilling the China-Arab Agenda
	Strengthening Ethnic Cultural Identity or Building Up a Tourist Site?
	Conclusion
	References
8 China’s Cultural Diplomacy in Berlin: The Impact of Transnational and Local Actors
	Introduction
	Chinese Cultural Diplomacy in Europe, Germany, and Berlin
	Berlin and China: Historical Overview and Background
	Overview of Networks and Institutions in Berlin
		Exhibitions and Museums
		Berlin-Beijing City Partnership
	China’s Cultural Diplomacy Actors in Berlin
		Chinese State Actors in Berlin
		Semi-State Actors and Cooperation Between Different Actors
			Confucius Institute at the Free University of Berlin (Konfuzius-Institut an der Freien Universität Berlin)
	Non-State Actors (Including Transnational Chinese and German Actors)
		Other Organizations
		Cultural Diplomacy and Research/Education
	Conclusion
	References
9 Trajectory of Chinese Cultural Diplomacy: The Case of International Co-production of Documentaries
	Introduction
	Investment vs. Resources: 1979 to the 1990s
	China Reaching Out: 2001–2010
	International Expansion of Chinese Media: 2011–Present
		CCTV Documentary Channel
		CICC
	Conclusion
	References
Index