The Political Economy of European Football

Cover
Half Title
Series Page
Title Page
Copyright Page
Table of Contents
List of Contributors
Introduction: The Political Economy of Football
Part I Contemporary Themes in the Political Economy of European Football
	Chapter 1 Club Football and Economic Dynamism in European Regions
	Chapter 2 The Winner-Takes-All Character of European Football’s ‘Superstar Economics’ and the Limited Impact of Financial Fair Play
	Chapter 3 Key Drivers of Advertising and Brand Communication in Professional Sport
	Chapter 4 The Socio-Economic Conditions of Hooligan Violence: 10 Crucial Dimensions
Part II The Political Economy of Football in Central and Eastern Europe
	Chapter 5 Women’s Football in Central and Eastern Europe
	Chapter 6 Football Economy in Romania
	Chapter 7 Change and Continuity in the Sponsorship of Polish Football Clubs: The Rise, Fall, and Rise Again of the State
	Chapter 8 The Corruption Scandal in Polish Football: ‘It Was Impossible to Be Honest’
	Chapter 9 Alternative Concepts for the Development of a Football Club in East Germany
	Chapter 10 Branding the Game: An Energy Drink Company’s Take on Football
	Chapter 11 Orban’s Big Football Reform: Wings or Shackles?
Index