The Future Internet: How the Metaverse, Web 3.0, and Blockchain Will Transform Business and Society

Cover
Title page
Copyright Page
Contents
Introduction: A Whole New Internet
	Welcome to Web 3.0
	But Where Is That Road Heading?
	What to Expect from This Book
Part I The Future Internet and The Next Digital Revolution
	Chapter 1 The Metaverse and A More Immersive Online Experience
		How the Metaverse Will Change Our World
		The Technology That Makes All This Possible
		Who’s Working on the Metaverse Already?
		What Will the Metaverse Mean for Businesses?
		Key Takeaways
		Note
	Chapter 2 WEB3 and The Rise of Decentralization
		What Is Web3?
		Web3 Technology for Beginners: Blockchain, dAPPs, NFTs, and DAOs
		How Will Web3 Impact Businesses?
		Key Takeaways
		Notes
	Chapter 3 When and How Will This Future Internet Play Out? Exploring Timelines, Future Trends, and Challenges
		When Will the Future Internet Arrive?
		Future Trends That Will Shape the Internet
		Roadblocks, Risks, and Challenges
		Key Takeaways
		Notes
Part II How the Future Internet Will Change Our World
	Chapter 4 How Creative and Entertainment Industries are Finding New Ways to Engage With Their Audiences
		The Future Internet and the “Creator Economy”
		New Ways of Engaging with Art
		Gaming and the Impact of the Metaverse and Web3
		Transforming Music and Entertainment
		Meanwhile, in the World of Sports . . .
		Key Takeaways
		Notes
	Chapter 5 How Fashion and Retail Brands are Preparing For A More Immersive World
		Enjoying a Better Customer Experience in the Current Internet
		Creating Digital-Only Products
		Take Note: Brands Are Already Creating a Metaverse Presence
		Web3 (Especially Blockchain) and the Impact on Retailers
		NFTs in Retail
		Now, Web3 Platforms Are Showing Up as Physical Retailers
		Key Takeaways
		Notes
	Chapter 6 Overhauling How We Learn (At All Stages of Life)
		Making Learning More Immersive
		Web3’s Impact on Education
		Key Takeaways
		Notes
	Chapter 7 Disrupting Finance, It, and Other Service Industries
		The Financial Sector And Web3
		Exploring IT and Data Services
		The Impact on Other Services
		Key Takeaways
		Notes
	Chapter 8 Metaverse Hospitals and More: Healthcare in The Future Internet
		How the Metaverse Could Transform Healthcare Delivery
		What About Web3?
		Key Takeaways
		Notes
	Chapter 9 Innovating Industry, Streamlining Supply Chains: What the Future Looks Like for Manufacturing, Energy, and Other Industrial Organizations
		Manufacturing and the Metaverse
		Digital twins of factories, machines, and more
		How Web3 Technologies Will Change Industry
		Key Takeaways
		Notes
	Chapter 10 How Governments and Public Services Will Harness The Future Internet
		The Metaverse Is More Applicable to Government Than You Might Think
		Web3 Could Enhance Many Government Systems
		Key Takeaways
		Notes
	Chapter 11 Everyday Life and Leisure in the Future Internet
		Catching Our ZZZs
		Spending Time Online
		Working Out in the Metaverse
		Enriching the Travel Experience
		Dining Out in the Metaverse Era
		Dating and Sex in the Future Internet
		Key Takeaways
		Notes
Part III Leveraging the Future Internet in Your Business
	Chapter 12 Rethinking Products and Services
		Augmenting Existing Products and Services
		Creating Completely New Products and Services for the Future Internet
		Don’t Forget About Metaverse and Web3 Support Services and Products
		Action Steps
		Notes
	Chapter 13 Rethinking Business Operations
		Rethinking Your Business Model
		Meetings and Collaborative Working in the Metaverse
		Selling and Marketing in the Metaverse
		Enhancing Human Resource Processes with Immersive Technologies
		Providing Customer Support in the Metaverse
		DAOs, and Changing How Businesses Are Governed and Run
		Action Steps
	Chapter 14 Attracting, Developing, and Retaining The Right Skills for The Future Internet
		The Future Internet Skills Shortage
		Attracting New Talent
		Developing Your Talent
		A Word on Retaining Talent
		Action Steps
		Notes
	Chapter 15 Creating The Right Culture for Success
		Being Purpose-Driven
		Encouraging Continuous Learning
		Embracing a Flatter Hierarchy
		Becoming a More Porous, Gig-Ready Organization
		Learning From Open-Source Technology
		Supporting Individualism (Without Losing Collectivism)
		Providing an Awesome Employee Experience
		Becoming a Technology-Enabled (Yet Human-Centred) Business
		Being Transparent
		Leading with Authenticity
		Prioritizing Ethics
		Embracing Diversity
		Action Steps
		Notes
	Chapter 16 Developing A Future Internet Strategy
		Start by Defining Your Purpose and Ambition
		Check Your Existing Business Strategy
		Look at Products/Services and Business Processes
		Identify Your Priority Future Internet Projects
		Build Your Skills Plan
		Look at Potential Partners and Acquisition Opportunities
		Define What Success Looks Like
		Don’t Forget about Ethics and Governance
		Finally, Identify the Technology You Need
		Note
	Chapter 17 Final Words
		Share Your Thoughts
About The Author
Index