The Art of Producing: How to Create Great Audio Projects, 2nd Ed.

Cover......Page 1
Title Page......Page 4
Copyright Page......Page 5
Dedication......Page 6
Contents......Page 8
List of Charts and Visuals......Page 12
Foreword......Page 16
Acknowledgments......Page 18
Summary......Page 20
Introduction......Page 22
PART 1: THE PRODUCER’S JOB......Page 26
1 Types of Producers and Productions......Page 28
Types of Producers......Page 29
What It Takes and How to Get the Job......Page 32
Types of Projects......Page 33
The Producing Process......Page 34
PART 2: THE BUSINESS SIDE OF PRODUCTION......Page 36
Budgeting, Scheduling, and Organization......Page 38
Obtaining Financial Backing......Page 40
Dealing with Record Companies......Page 42
Self-Publishing and Promotion......Page 44
PART 3: THE VIRTUAL MIXER CONCEPT......Page 48
Basics of Audio to Visual Mapping – The Space Between the Speakers......Page 50
PART 4: MUSIC THEORY FOR RECORDING ENGINEERS AND PRODUCERS......Page 78
4 Music Theory Primer......Page 80
Time......Page 81
Note Values......Page 82
Circle Rhythm......Page 84
Tempo......Page 85
Rhythmical Structures......Page 86
Pitch......Page 87
Scales......Page 91
Chords......Page 96
Circle of Fifths......Page 100
Chord Progressions......Page 101
Volume......Page 102
Song Structures and Musical Charts......Page 103
PART 5: THE PRODUCTION PROCESS......Page 106
Setting Up the Meeting......Page 108
Homework Before the Meeting......Page 110
People Skills......Page 112
6 Dynamic Flows......Page 117
7 Structuring and Critiquing the 13 Aspects......Page 122
Aspect 1: Concept......Page 123
Aspect 2: Intention......Page 127
Aspect 3: Melody......Page 129
Aspect 4: Rhythm......Page 132
Aspect 5: Harmony......Page 134
Aspect 6: Lyrics......Page 141
Aspect 7: Density of Arrangement......Page 145
Aspect 8: Instrumentation......Page 153
Aspect 9: Song Structure......Page 160
Aspect 10: Performance......Page 162
Aspect 11: Mix......Page 168
Aspect 12: Quality of the Equipment and the Recording......Page 172
Aspect 13: Hooks......Page 174
Creating a Style of Music......Page 177
Order of the Songs......Page 179
Concept Albums......Page 180
9 Producing in the Studio......Page 181
Critiquing a Performance......Page 182
Focus and Concentration......Page 187
Other Contributing Factors......Page 189
10 Overall Production Goals......Page 191
Overproducing......Page 192
High-Level Producer Values......Page 193
PART 6: CREATIVITY......Page 194
Artistic Creativity......Page 196
Techniques to Get the Creative Juices Flowing......Page 199
The Eccentric or Creative Genius versus Tapping into the Mass Audience......Page 201
The State......Page 204
David Gets into the Mix......Page 205
Maestro’s Composition of the Elements......Page 206
Themes......Page 210
Using the Mix to Help the Song (The Importance of Instrumentation)......Page 211
Songwriting Help (Songwriting Organizations)......Page 212
PART 7: SELECTING OR BECOMING A PRODUCER......Page 214
What to Look for in a Producer......Page 216
How to Interview a Producer......Page 217
How to Present Yourself to a Producer......Page 218
Getting the Job: Finding Bands......Page 219
Rate Sheets......Page 220
PART 8: PROTECTING YOUR MUSIC......Page 222
Copyrights......Page 224
Publishers......Page 228
Negotiating Record Deals......Page 229
A: Checklist of All Homework to Be Done before the Pre-Production Meeting......Page 232
B: Nomenclature and Monosyllables for Describing Musical and Rhythmical Patterns......Page 236
C: Forms......Page 237
D: The Virtual Mixer™ Interface......Page 238
Glossary......Page 242
About the Authors......Page 246
Index......Page 252