Technical Communication, Global Edition

Cover
List of Sample Documents and Forms
A Topical List of the Guidelines Boxes
A Guide to the Checklists
Title Page
Copyright
Brief Contents
Detailed Contents
Preface
Part 1: Communicating in the Workplace
	Chapter 1: Introduction to Technical Communication
		What Is Technical Communication?
			Technical Communication Is a Digital and a Human Activity
			Technical Communication Reaches a Global Audience
			Technical Communication Is Part of Most Careers
			Technical Communicators Play Many Roles
		Main Features of Technical Communication
			Reader-Centered
			Accessible and Efficient
			Often Produced by Teams
			Delivered in Paper and Digital Versions
		Purposes of Technical Communication
			Documents That Inform
			Documents That Instruct
			Documents That Persuade
		Preparing Effective Technical Documents
			Case: Providing Information Readers Can Use
			Case: Being Persuasive
			Case: Considering the Ethical Issues
			Case: Working on a Team and Thinking Globally
		Projects
	Chapter 2: Meeting the Needs of Specific Audiences
		Analyze Your Document’s Audience and Purpose
			Primary and Secondary Audiences
			Your Relationship to Your Readers
			Purpose of Your Document
			Primary and Secondary Purposes
			Intended Use of the Document
		Assess the Audience’s Technical Background
			Highly Technical Audience
			Semitechnical Audience
			Nontechnical Audience
			Audiences with Varying Technical Backgrounds
			Case: Tailoring a Single Document for Multiple Audiences
			Digital Documents for Multiple Audiences
		Anticipate Your Audience’s Preferences
			Length and Details
			Format and Medium
			Tone
			Due Date and Timing
			Budget
			Guidelines for Analyzing Your Audience and Its Use of the Document
		Develop an Audience and Use Profile
			Case: Developing an Audience and Use Profile
		Checklist Analyzing Audience and Purpose
		Projects
	Chapter 3: Persuading Your Audience
		What Is Persuasion?
		Identify Your Specific Persuasive Goal
		Try to Predict Audience Reaction
			Expect Audience Resistance
		Know How to Connect with the Audience
			Case: Connecting with the Audience
			Allow for Give-and-Take
			Ask for a Specific Response
			Never Ask for Too Much
		Recognize All Constraints
			Organizational Constraints
			Legal Constraints
			Ethical Constraints
			Time Constraints
			Social and Psychological Constraints
			Consider this People Often React Emotionally to Persuasive Appeals
		Support Your Claims Convincingly
			Offer Convincing Evidence
				Factual Statements
				Statistics
				Examples
				Expert Testimony
			Appeal to Common Goals and Values
			Consider the Cultural Context
		Digital Persuasion and Social Media
			Guidelines for Persuasion
		Shaping Your Argument
		Checklist Persuasion
		Projects
	Chapter 4: Weighing the Ethical Issues
		Recognize Examples and Causes of Unethical Workplace Communication
			Yielding to Social Pressure
			Mistaking Groupthink for Teamwork
		Types of Communication Abuses in the Workplace
			Suppressing Knowledge the Public Needs
			Hiding Conflicts of Interest
			Exaggerating Claims about Technology
			Falsifying or Fabricating Data
			Using Visual Images That Conceal the Truth
			Stealing or Divulging Proprietary Information
			Withholding Information People Need for Their Jobs
			Exploiting Cultural Differences
		Ethical Issues with Social and Digital Media
		Rely on Critical Thinking for Ethical Decisions
			Reasonable Criteria for Ethical Judgment
			Ethical Dilemmas
			Anticipate Some Hard Choices
			Case: A Hard Choice
		Learn to Recognize Legal Issues and Plagiarism
			Learn to Recognize Plagiarism
			Blatant Versus Unintentional Plagiarism
			Plagiarism and the Internet
			Plagiarism and Your Career
			Consider this Ethical Standards are Good for Business
		Decide When and How to Report Ethical Abuses
			Guidelines for Ethical Communication
		Checklist Ethical Communication
		Projects
	Chapter 5: Teamwork and Global Considerations
		Teamwork and Project Management
			Guidelines for Managing a Collaborative Project
		Teamwork: Virtual and Face to Face
			Guidelines for Running a Meeting
		Identifying and Managing Conflicts in Collaborative Groups
			Interpersonal Differences
			Gender Differences
			Cultural Differences
			Managing Group Conflict
			Overcoming Differences by Active Listening
			Guidelines for Active Listening
		Thinking Creatively
			Brainstorm as a Way of Getting Started
			Brainstorming with Digital Technologies
			Mind-Mapping
			Storyboarding
		Reviewing and Editing Others’ Work
			Guidelines for Peer Reviewing and Editing
		Ethical Issues in Workplace Collaboration
			Intimidating One’s Peers
			Claiming Credit for Others’ Work
			Hoarding Information
		Global Considerations When Working in Teams
			Interpersonal Issues in Global Teams
				Digital Communication and Social Cues
				Misunderstanding Cultural Codes
				Misusing Humor, Slang, and Idioms
				Misusing Culturally Specific References
				Failing to allow for Easy Translation
				Failing to Listen
			Guidelines for Communicating on a Global Team
		Checklist Teamwork and Global Considerations
		Projects
	Chapter 6: An Overview of the Technical Writing Process
		Critical Thinking in the Writing Process
		A Sample Writing Situation
			Working with the Information
			Planning the Document
			Drafting the Document
			Revising the Document
		Make Proofreading Your Final Step
			Guidelines for Proofreading
		Digital Technology and the Writing Process
		Checklist Proofreading
		Projects
Part 2: The Research Process
	Chapter 7 :Thinking Critically about the Research Process
		Three Essential Approaches to Research
			Asking the Right Questions
			Case: Defining and Refining a Research Question
			Exploring a Balance of Views
			Achieving Adequate Depth in Your Search
		Evaluating and Interpreting Your Findings
		Primary versus Secondary Sources
		Exploring Secondary Sources
			Searching for Secondary Sources
				Google and other search Engines
				Wikipedia
				Digital Libraries
				Libraries and Library Web Sites
			Types of Secondary Sources
				Web Sites (General)
				Government Web Sites
				Blogs
				Wikis (Including Wikipedia)
				Social Media
				Online Groups
				News Outlets (Including Magazines and other Periodicals)
				Books
				Peer-Reviewed Journal Articles
				Gray Literature
				Reference Works
			Guidelines for Researching on the Web and with Social Media
		Exploring Primary Sources
			Unsolicited Inquiries
			Informational Interviews
			Guidelines for Informational Interviews
			Surveys
			Observations and Experiments
			Guidelines for Surveys
			Consider this Frequently Asked Questions about Copyright
		Projects
	Chapter 8: Evaluating and Interpreting Information
		Evaluate the Sources
			Pay Special Attention to Evaluating Online Sources
		Evaluate the Evidence
		Interpret Your Findings
			Identify Your Level of Certainty
			Examine the Underlying Assumptions
			Be Alert for Personal Bias
			Consider Other Possible Interpretations
			Consider this Standards of Proof Vary for Different Audiences
		Avoid Distorted or Unethical Reasoning
			Faulty Generalization
			Faulty Causal Reasoning
			Faulty Statistical Analysis
				The Sanitized Statistic
				The Meaningless Statistic
				The Undefined Average
				The Distorted Percentage Figure
				The Bogus Ranking
				Confusion of Correlation with Causation
				The Biased Meta-Analysis
				The Fallible Computer Model
				Misleading Terminology
		Acknowledge the Limits of Research
			Obstacles to Validity and Reliability
			Flaws in Research Studies
			Social Media and Research Reporting
			Guidelines for Evaluating and Interpreting Information
		Checklist The Research Process
		Projects
	Chapter 9: Summarizing Research Findings and Other Information
		Considering Audience and Purpose
		What Readers Expect from a Summary
		How to Create a Summary
			Guidelines for Summarizing Information
		Special Types of Summaries
			Closing Summary
			Informative Abstract (“Summary”)
			Descriptive Abstract (“Abstract”)
			Executive Abstract
		Summarizing Information for Social Media
		Checklist Summaries
		Projects
Part 3: Organization, Style, and Visual Design
	Chapter 10: Organizing for Readers
		The Typical Shape of Workplace Documents
		Outlining
			An Outlining Strategy
			The Formal Outline
			Guidelines for Outlining
		Storyboarding
		Paragraphing
			The Support Paragraph
			The Topic Sentence
			Paragraph Unity
			Paragraph Coherence
			Paragraph Length
		Chunking
		Providing an Overview
		Organizing for Social Media and Global Audiences
			Checklist Organizing Information
		Projects
	Chapter 11: Editing for a Professional Style and Tone
		Editing for Clarity
			Avoid Ambiguous Pronoun References
			Avoid Ambiguous Modifiers
			Unstack Modifying Nouns
			Arrange Word Order for Coherence and Emphasis
			Use Active Voice Whenever Possible
			Use Passive Voice Selectively
			Avoid Overstuffed Sentences
		Editing for Conciseness
			Avoid Wordy Phrases
			Eliminate Redundancy
			Avoid Needless Repetition
			Avoid There Sentence Openers
			Avoid Some It Sentence Openers
			Delete Needless Prefaces
			Avoid Weak Verbs
			Avoid Excessive Prepositions
			Avoid Nominalizations
			Make Negatives Positive
			Clean Out Clutter Words
			Delete Needless Qualifiers
		Editing for Fluency
			Combine Related Ideas
			Vary Sentence Construction and Length
			Use Short Sentences for Special Emphasis
		Finding the Exact Words
			Prefer Simple and Familiar Wording
			Avoid Useless Jargon
			Use Acronyms Selectively
			Avoid Triteness
			Avoid Misleading Euphemisms
			Avoid Overstatement
			Avoid Imprecise Wording
			Be Specific and Concrete
			Use Analogies to Sharpen the Image
		Adjusting Your Tone
			Guidelines for Deciding about Tone
			Consider Using an Occasional Contraction
			Address Readers Directly
			Use I and We When Appropriate
			Prefer the Active Voice
			Emphasize the Positive
			Avoid an Overly Informal Tone
			Avoid Personal Bias
			Avoid Biased Language
			Guidelines for Avoiding Biased Language
		Global, Legal, and Ethical Implications of Style and Tone
		Digital Writing and Editing
		Checklist Style
		Projects
	Chapter 12: Designing Visual Information
		Why Visuals Matter
		When to Use Visuals and How to Choose the Right Ones
			When to Use Visuals
			Types of Visuals to Consider
			Choosing the Right Visual
			Using Software to Create Visuals
		Tables
			How to Construct a Table
		Graphs
			Bar Graphs
				Simple Bar Graph
				Multiple-Bar Graph
				Horizontal-Bar Graph
				Stacked-Bar Graph
				100 Percent Bar Graph
				3-D Bar Graph
			Line Graphs
				Simple Line Graph
				Multiline Graph
				Deviation Line Graph
				Band or Area Graph
				Multiple-Band Graph
			Guidelines for Creating Tables and Graphs
		Charts
			Pie Charts
			Organization Charts
			Flowcharts
			Tree Charts
			Gantt and PERT Charts
			Pictograms
			Guidelines for Creating Charts
		Graphic Illustrations
			Diagrams
				Exploded Diagrams
				Cutaway Diagrams
				Block Diagrams
			Photographs
			Maps
			Symbols and Icons
			Infographics
			Guidelines for Creating Graphic Illustrations
		Using Color and Presenting Visuals
			Use Color to Organize
			Use Color to Orient
			Use Color to Emphasize
			Guidelines for Incorporating Color
			Presenting Visuals
			Guidelines for Presenting Visuals
		Ethical Considerations
			Present the Real Picture
			Present the Complete Picture
			Don’t Mistake Distortion for Emphasis
			Use Copyright Free Visuals or Credit the Work of Others
			Guidelines for Obtaining and Citing Visual Material
		Social Media and Cultural Considerations
		Checklist Visuals
		Projects
	Chapter 13: Designing Pages and Documents
		Page Design in Print and Digital Workplace Documents
		Design Skills Needed by Technical Communicators
			Word Processing and Desktop Publishing
			Using Styles and Templates
			Using Style Guides and Style Sheets
		Creating a Design That Works for Your Readers
			Shaping the Page
				Provide Page Numbers, Headers, and Footers
				Use A Grid
				Use White Space to Create Areas of Emphasis
				Provide Ample Margins
				Keep Line Length Reasonable
				Keep Line Spacing Consistent
				Tailor Each Paragraph to its Purpose
				Make Lists for Easy Reading
			Guidelines for Shaping the Page
			Styling the Words and Letters
				Select an Appropriate Typeface
				Use Type Sizes that are Easy to Read
				Use Full Caps Sparingly
			Guidelines for Styling the Words and Letters
			Adding Emphasis
			Guidelines for Adding Emphasis
			Using Headings for Access and Orientation
				Lay out Headings by Level
				Decide how to Phrase your Headings
				Make Headings Visually Consistent and Grammatically Parallel
			Guidelines for Using Headings
		Audience Considerations in Page Design
		Designing Digital Documents
			Adobe Acrobat™ and PDF files
			Web Pages
			Tablets, Smartphones, and E-reader Pages
			Social Media Posts
		Checklist Page Design
		Projects
Part 4: Specific Documents and Applications
	Chapter 14: Email
		Email Basics and Types
		Considering Audience and Purpose
		Email Parts and Format
		Email Style and Tone
			Interpersonal Issues and Email
			Choose the Right Approach for the Situation
			Email and External Audiences
		Ethical, Legal, and Global Issues When Using Email
			Guidelines for Writing and Using Email
		Checklist Email
		Projects
	Chapter 15: Workplace Memos and Letters
		Memo Basics, Audience, and Purpose
		Memo Parts and Format
		Memo Tone
		Common Types of Memos
			Transmittal Memo
			Summary or Follow-up Memo
			Routine Miscellaneous Memo
			Guidelines for Memos
		Checklist Memos
		Letter Basics, Audience, and Purpose
		Letter Parts, Formats, and Design Elements
			Standard Parts
				Heading and Date
				Inside Address
				Salutation
				Text
				Complimentary Closing
				Signature
			Optional Parts
				Attention Line
				Subject Line
				Typist’s Notation
				Enclosure Notation
				Copy (or Distribution) Notation
				Postscript
			Formats and Design Features
				Letter Format
				Quality Stationery
				Uniform Margins and Spacing
				Headers for Subsequent Pages
				The Envelope
		Letter Tone
			Establish and Maintain a “You” Perspective
			Be Polite and Tactful
			Use Plain English
			Decide on a Direct or Indirect Organizing Pattern
		Global and Ethical Considerations When Writing Letters
			Guidelines for Letters in General
		Conveying Bad or Unwelcome News in Letters
		Common Types of Letters
			Inquiry Letters
			Guidelines for Conveying Bad News
			Guidelines for Inquiry Letters
			Claim Letters
			Guidelines for Claim Letters
			Sales Letters
			Guidelines for Sales Letters
			Adjustment Letters
			Guidelines for Adjustment Letters
		Checklist Letters
		Projects
	Chapter 16: Résumés and Other Job-Search Materials
		Assessing Your Skills and Aptitudes
		Researching the Job Market
			Plan Your Strategy
			Focus Your Search
			Explore Employment Resources
			Learn to Network
		Résumés
			Parts of a Résumé
				Contact Information
				Career Objectives
				Education
				Work Experience
				Personal Data and Interests
				References
				Portfolios
			Using Templates
			Organizing Your Résumé
			Guidelines for Writing and Designing Your Résumé
		Application Letters
			Solicited Application Letters
			Unsolicited Application Letters
			Guidelines for Application Letters
		Digital and Print Job Application Materials
			Consider this Your Social Media Profile and the Job Search
			Guidelines for Online Job Applications
		Dossiers, Portfolios, and E-Portfolios
			Dossiers
			Portfolios and E-portfolios
			Guidelines for Dossiers, Portfolios, and E-Portfolios
		Interviews and Follow-Up Communication
			Interviews
			Follow-Up Communication
				Thank you Notes
				Acceptance or Refusal Letters
			Guidelines for Interviews and Follow-Up Communication
		Checklist Résumés
		Checklist Application Letters
		Checklist Supporting Materials
		Projects
	Chapter 17: Technical Definitions
		Considering Audience and Purpose
		Legal, Ethical, Societal, and Global Implications
		Types of Definition
			Parenthetical Definitions
			Sentence Definitions
			Expanded Definitions
		Methods for Expanding Definitions
			Etymology
			History
			Negation
			Operating Principle
			Analysis of Parts
			Visuals
			Comparison and Contrast
			Required Conditions
			Examples
			Using Multiple Expansion Methods
				An Expanded Definition for Semitechnical Readers
				An Expanded Definition for Nontechnical Readers
		Placing Definitions in a Document
			Guidelines for Definitions
		Checklist Definitions
		Projects
	Chapter 18: Technical Descriptions, Specifications, and Marketing Materials
		Considering Audience and Purpose
		Objectivity in Technical Descriptions
		Elements of Descriptions
			Clear and Limiting Title
			Appropriate Level of Detail and Technicality
			Visuals
			Clearest Descriptive Sequence
				Spatial Sequence
				Functional Sequence
				Chronological Sequence
		Types of Technical Descriptions
			A Complex Product Description
			A Complex Process Description
			Guidelines for Descriptions
		Specifications
			Types of Specifications
			Considering Audience and Purpose
			Guidelines for Specifications
		Technical Marketing Materials
			Guidelines for Technical Marketing Materials
		Checklist Technical Descriptions
		Checklist Specifications
		Checklist Technical Marketing Materials
		Projects
	Chapter 19: Instructions and Procedures
		Considering Audience and Purpose
		Formats for Instructional Documents
		Faulty Instructions and Legal Liability
		Elements of Effective Instructions
			Clear and Limiting Title
			Informed and Accurate Content
			Visuals
			Appropriate Level of Detail and Technicality
				Provide Background
				Provide Adequate Detail
				Offer Examples
			Guidelines for Providing Appropriate Detail in Instructions
				Include Troubleshooting Advice
			Logically Ordered Steps
			Notes and Hazard Notices
			Readability
				Use Direct Address, Active Voice, and Imperative Mood
				Use Short and Logically Shaped Sentences
				Use Parallel Phrasing
				Phrase Instructions Affirmatively
				Use Transitions to Mark Time and Sequence
			Effective Design
			Guidelines for Designing Instructions
			Introduction-Body-Conclusion Structure
				Introduction
				Body: Required Steps
				Conclusion
		Online and Social Media Instructions
			Online Help
			Social Media Instructions
		Procedures
		Evaluating the Usability of Instructions and Procedures
			Usability and the User Experience
			Approaches for Evaluating a Document’s Usability
				Think-Aloud Evaluation
				Focus Groups
		Checklist Instructions and Procedures
		Projects
	Chapter 20: Informal Reports
		Informal Versus Formal Reports
		Informational Versus Analytical Reports
		Types of Informational Reports
			Progress Reports
			Guidelines for Progress Reports
			Periodic Activity Reports
			Guidelines for Periodic Activity Reports
			Trip Reports
			Guidelines for Trip Reports
			Meeting Minutes
			Guidelines for Meeting Minutes
		Types of Analytical Reports
			Feasibility Reports
			Guidelines for Feasibility Reports
			Recommendation Reports
			Guidelines for Recommendation Reports
			Justification Reports
			Guidelines for Justification Reports
			Peer Review Reports
			Guidelines for Peer Review Reports
		Checklist Informal Reports
		Projects
	Chapter 21: Formal Analytical Reports
		Considering Audience and Purpose
		Typical Analytical Problems
			Causal Analysis: “Why Does X Happen?”
			Case: The Reasoning Process in Causal Analysis
			Comparative Analysis: “Is X OR Y Better for Our Needs?”
			Case: The Reasoning Process in Comparative Analysis
			Feasibility Analysis: “Is This a Good Idea?”
			Case: The Reasoning Process in Feasibility Analysis
			Combining Types of Analysis
		Elements of an Effective Analysis
			Clearly Identified Problem or Purpose
			Adequate but Not Excessive Data
			Accurate and Balanced Data
			Fully Interpreted Data
			Subordination of Personal Bias
			Appropriate Visuals
			Valid Conclusions and Recommendations
			Self-Assessment
		Structuring a Formal Report
			Introduction
			Body
				Sources of EMF Exposure
				Physiologic Effects and Health Risks from EMF Exposure
				Debate Over Quality, Cost, and Status of EMF Research
				Views from the Power Industry and The Public
				Risk-Avoidance Measures being Taken
			Conclusion
				Summary and Overall Interpretation of Findings
				Recommendations
		Front Matter and End Matter Supplements
			Front Matter
				Letter of Transmittal
				Title Page
				Table of Contents
				List of Tables and Figures
				Abstract or Executive Summary
			Text of the Report
			End Matter
				Glossary
				Appendices
				References or Works Cited List
		A Situation Requiring an Analytical Report
			The Situation
			Audience and Use Profile
			Guidelines for Reasoning through an Analytical Problem
		Checklist Analytical Reports
		Projects
	Chapter 22: Proposals
		Considering Audience and Purpose
		The Proposal Process
			Case: Submitting a Competitive Proposal
		Types of Proposals
			Planning Proposals
			Research Proposals
			Sales Proposals
		Elements of a Persuasive Proposal
			A Forecasting Title or Subject Line
			Background Information
			Statement of the Problem
			Description of Solution
			A Clear Focus on Benefits
			Honest and Supportable Claims
			Appropriate Detail
			Readability
			A Tone That Connects with Readers
			Visuals
			Accessible Page Design
			Supplements Tailored for a Diverse Audience
			Proper Citation of Sources and Contributors
		Structuring a Proposal
			Introduction
			Body
			Conclusion
		A Situation Requiring a Formal Proposal
			The Situation
			Audience and Use Profile
			Guidelines for Proposals
		Checklist Proposals
		Projects
	Chapter 23: Oral Presentations and Video Conferencing
		Advantages and Drawbacks of Oral Presentations
			Avoiding Presentation Pitfalls
		Planning Your Presentation
			Analyze Your Audience and Purpose
			Analyze Your Speaking Situation
			Select a Type of Presentation
				Informative Presentations
				Training/Instructional Presentations
				Persuasive Presentations
				Action Plan Presentations
				Sales Presentations
			Select a Delivery Method
				The Memorized Delivery
				The Impromptu Delivery
				The Scripted Delivery
				The Extemporaneous Delivery
		Preparing Your Presentation
			Research Your Topic
			Aim for Simplicity and Conciseness
			Anticipate Audience Questions
			Outline Your Presentation
				Introduction
				Body
				Conclusion
		Planning Your Visuals and Choosing a Media Format
			Decide Which Visuals to Use and Where to Use Them
			Create a Storyboard
			Decide Which Visuals You Can Realistically Create
				Be Selective
				Make Visuals Easy to Read and Understand
				Use the Right App to Prepare your Visuals
			Choose the Right Media Format
		Using PowerPoint and Other Presentation Apps
			When and How to Use Handouts
			Ethics and the Use of Presentation Apps
			Case: PowerPoint and the Space Shuttle Columbia Disaster
			Guidelines for Using Presentation Apps
		Delivering Your Presentation
			Rehearse Your Delivery
			Check the Room and Setting Beforehand
			Cultivate the Human Landscape
				Get to Know your Audience
				Be Reasonable
				Display Enthusiasm and Confidence
				Don’t Preach
			Keep Your Listeners Oriented
				Open with a Clear and Engaging Introduction
				Give Concrete Examples
				Provide Explicit Transitions
				Review and Interpret
			Plan for How You Will Use Any Noncomputer Visual Aids
				Prepare
				Organize
				Avoid Listener Distraction
			Manage Your Presentation Style
				Use Natural Movements and Reasonable Postures
				Adjust Volume, Pronunciation, and Rate
				Maintain Eye Contact
			Manage Your Speaking Situation
				Be Responsive to Listener Feedback
			Consider this Cross-Cultural Audiences May Have Specific Expectations
				Stick to your Plan
				Leave Listeners with Something to Remember
				Allow Time for Questions and Answers (Q & A)
			Guidelines for Delivering an Oral Presentation and Managing Listener Questions
		Video Conferencing
			Guidelines for Video Conferencing
		Checklist Oral Presentations
		Projects
	Chapter 24: Blogs, Wikis, and Web Pages
		Considering Audience and Purpose
		Blogs
			Internal Blogs
			External Blogs
		Wikis
			Internal Wikis
			External Wikis
			Guidelines for Writing and Using Blogs and Wikis
		Web Pages
			How People Read Web Pages
		Writing and Designing for the Web
			Guidelines for Writing Web Pages
			Guidelines for Designing Web Pages
		Techniques and Technologies for Creating Web Sites
			Planning Web Sites Using Storyboarding
			Teamwork When Creating Web Sites
			Tools for Creating Web Pages
		Global, Ethical, and Legal Considerations
			Global Considerations
			Ethical Considerations
			Legal Considerations
			Guidelines for Global, Ethical, and Legal Considerations on the Web
		Checklist Writing and Designing for Blogs, Wikis, and the Web
		Projects
	Chapter 25: Social Media
		Considering Audience and Purpose
			Audience as Contributor
			Personal Versus Workplace Uses of Social Media
		Using Social Media for Technical Communication
			Customer Review Sites
			Facebook
			Google+
			Instagram
			LinkedIn and Other Job Sites
			Twitter
			YouTube
		Instructional Videos for Social Media
			Guidelines for Creating Instructional Videos for Social Media
		Credibility and Legal Issues
			Guidelines for Writing and Using Social Media
		Checklist Social Media
		Projects
Part 5: Resources for Technical Writers
	Appendix A: A Quick Guide to Documentation
		Taking Notes
			Guidelines for Taking Notes
		Quoting the Work of Others
			Guidelines for Quoting
		Paraphrasing the Work of Others
			Guidelines for Paraphrasing
		What You Should Document
		How You Should Document
		MLA Documentation Style
			MLA Parenthetical References
			MLA Works Cited Entries
			MLA Sample Works Cited Pages
			Discussion of Figure A.4
		APA Documentation Style
			APA Parenthetical References
			APA Reference List Entries
			APA Sample Reference List
			Discussion of Figure A.5
	Appendix B: A Quick Guide to Grammar, Usage, and Mechanics
		Grammar
			Sentence Fragments
			Run-On Sentences
			Comma Splices
			Faulty Agreement—Subject and Verb
			Faulty Agreement—Pronoun and Referent
			Dangling and Misplaced Modifiers
			Faulty Parallelism
			Faulty Coordination
			Faulty Subordination
			Faulty Pronoun Case
		Punctuation
			Period
			Question Mark
			Exclamation Point
			Semicolon
			Colon
			Comma
			Apostrophe
			Quotation Marks
			Ellipses
			Brackets
			Italics
			Parentheses
			Dashes
		Mechanics
			Abbreviation
			Hyphenation
			Capitalization
			Numbers and Numerals
			Spelling
		Usage
		Transitions
			Use Transitional Expressions
			Repeat Key Words and Phrases
			Use Forecasting Statements
		Lists
			Embedded Lists
			Vertical Lists
	Works Cited
	Index
		A
		B
		C
		D
		E
		F
		G
		H
		I
		J
		L
		M
		N
		O
		P
		Q
		R
		S
		T
		U
		V
		W
		X-Y-Z