Speak like a CEO: secrets for commanding attention and getting results

Preface to the Paperback EditionPreface to the Hardcover EditionAcknowledgmentsIntroductionPart 1: The Secrets: What CEOs and Leaders Know1. What It Means to Speak like a CEO (the Ones You Really Admire)2. Eight Secrets of Successful CEOs and Leaders Who Speak Well3. You're as Good as You Decide to Be4. What You Can Learn from Ten Thousand Leaders and Working on TV for Twenty Years5. the Eight Most Frequent Mistakes People Make in Front of Crowds and Cameras6. The Authenticity Gap: Why the Real You Must Shine Through7. Taking Stock: How Do Your Skills Add Up?8. Creating a Plan: Leaders Know It's the Way to Get Farther, FasterPart 2: The Situations: A Survival Guide for the Events Where You Must Speak and Be Great9. Speeches10. Presentations11. Q&A Sessions: Thinking on Your Feet12. Media Interviews13. Leading Meetings14. ConversationsPart 3: The Strategies: Become a Great Speaker by Making a Plan and Working It15. Ten Things You Can Do to Guarantee Success16. Five Coaching PlansAppendix A: ChecklistsAppendix B: Frequently Asked QuestionsAppendix C: Resources and Recommended ReadingAppendix D: Communication and LeadershipAppendix E: The Gettysburg Address: Abraham LincolnIndex