HOW TO RUN SEMINARS & WORKSHOPS.

How to Run Seminars & Workshops
Contents
Preface
Acknowledgments
Part I: Getting Started
	Chapter 1: Creating a Seminar Business
		Branding Yourself
			Rule #1-Think Outside of the Box
			Rule #2-Keep It Simple
			Rule #3-Don\'t Underestimate the Basics . . . Just Don\'t Advertise It!
			Rule #4-Be Passionate
		General versus Closed Seminars
			General Sessions
			Closed Sessions
		Keynotes
		Seminars and Workshops
			Seminar Materials
			After the Seminar
		Marketing Your Programs
			Writing the Book
		Speakers\' Bureaus
		Third-Party Marketing
		Summary
	Chapter 2: Working with Adult Audiences
		Create an Atmosphere Conducive to Training
		Build and Maintain Interest
		Capitalize on the Experience of Adult Trainees
		Structure Your Presentation Logically
		Use Activity to Promote Involvement
		Set Definite Goals
		Use Repetition to Increase Retention of Critical Information
		Tell Trainees What You Require of Them
		Motivate Adult Trainees to Learn
		Make the Presentation Visual
		Satisfy the Information Needs of the Trainees
		Summary
	Chapter 3: Recognizing Trainees\' Levels of Behavior
		Level One-The Unconscious Incompetent
		Level Two-The Conscious Incompetent
		Level Three-The Conscious Competent
		Level Four-The Unconscious Competent
		The Four Levels of Behavior in Action
		The Next Level
		Summary
	Chapter 4: The Personality Parade
		The Loner Trainee
		The Quiet Trainee
		The Amiable Trainee
		The Discouraged Trainee
		The Enlightener Trainee
		The Joker Trainee
		The Reliant Trainee
		The Sniper
			How to Handle Snipers Whose Reputation Precedes Them
			What to Do If You\'re Blindsided by a Sniper
			Flushing a Sniper Out
		Some Closing Thoughts
			Avoid the Squirrel Mentality of Reaction
		Summary
	Chapter 5: The Pace Race
		How to Pace a Course for a Large Group with Wildly Diverse Needs
		What Not to Do when Training Diverse Groups
		How to Work with the Slowpoke
		How to Work with the Whiz Kid
		Summary
	Chapter 6: Anatomy of an 8:00 a.m. Start
		7:00 a.m.: Arrive Early to Ensure Everything Is Ready
		7:30 a.m.: Arrange Who Sits Where
		7:45 a.m.: It\'s Time for Music to Create a Relaxed Atmosphere
		7:50 a.m.: Greeting Your Trainees
		8:00 a.m.: Let\'s Get Ready to Rumble!
		8:10 a.m.: Time to Break the Ice
			Icebreakers
			Icebreaker Misconceptions
			Icebreaker Considerations and Examples
			The Presenter\'s Role in the Icebreaker Process
		8:30 a.m.: Expectation Time
			How to Set Expectations
		Summary
Part II: Delivery: The Art of Making Great Presentations
	Chapter 7: The Secret of Success
		Introducing the UPPOPPR Process
			Utility: Conveying the Benefit of the Training Program
			Product: Setting a Goal for the Training Program
			Process: Describing the Approach to Training
			Objective: Write Specific Training Goals
			Example
			Process Justification: Identifying the Source of Information Presented
			Proof of Ability: Demonstrating the Success of the Training Approach
			Review: Emphasizing the Critical Information
		Mastering the UPPOPPR
			The Body
			The Final Review
		Introducing the UPPOP Process
		Summary
	Chapter 8: Thirty Tips on Maintaining Interest
		What to Do about Sleepy Trainees
		Summary
	Chapter 9: The Art of Effective Questioning
		Types of Questions
			Fact-Based Questions
			Opinion-Based Questions
			Comparison-Based Questions
			Case History-Based Questions
		Preparing and Coaching Trainees to Answer Questions
		Techniques for Asking Questions
			Guided Technique
			Overhead Technique
			Relay Technique
			Reverse Technique
		Do\'s and Don\'ts of Questioning
			Have a Positive Attitude toward Questioners
			Know Your Material
			Understand the Question
			Ask Questions If None Has Been Asked
			Don\'t Discount or Discourage Questions
			Don\'t Rush to Fill in Those Moments of Silence
			Don\'t Worry about Questions without Answers
			Thank Trainees for Their Questions
		Summary
	Chapter 10: Using Visual Aids
		Flip Charts
		Video
		Objects for Demonstrations
		Pointers
		Dos and Don\'ts
			Watch Your Shoulders
			Watch Your Body Position
			Watch Those Speakers
			Do Not Forget to Practice with That Remote
			Do Not Prepare Too Many Slides
			Do Not Forget to Show Up Early
		Some Final Thoughts
		Summary
	Chapter 11: Technology and Training
		The Technical Revolution
		Presentation Software
		Laptop Computers
		Projectors
		Additional Projector Technology
		Troubleshooting
		Other Considerations
		Music
		Electronic Whiteboards and Copy Boards
		Document Cameras
		Summary
	Chapter 12: Taking Your Training Online
		The Challenges of Online Training
		The Strengths of Online Training
		Natural Fits for Online Delivery
		Tips for Successful Online Delivery
		Tips for Successful Online Videos
		Letting Others Know about Your Online Presence
		Summary
	Chapter 13: Giving Feedback and Coaching
		Pitfalls to Avoid
		Giving Feedback without Intimidating Trainees
		Coaching Using the Three Ss
			Situation
			Support
			Solution
		Summary
	Chapter 14: Tricks of the Trade
		Summary
Part III: Improving the Training Process
	Chapter 15: Inside the Mind of a Professional Speaker
		Always Present a Positive and Enthusiastic Attitude
		Don\'t Advertise Any Lack of Experience
		How to Handle Illness on the Job
		Surviving with a Split Personality
		Stay in Training Shape
		Be Confident, Not Arrogant
		Coping with Doubt
		Working with Anxiety
			Welcome to the Club
			They\'re Rooting for You
			Get Moving
			Study the Start
			Prepare, Prepare, Prepare
			Take a Breath . . . or Two
			Put on Your Game Face
		Summary
	Chapter 16: The Value of Good Training
		Meet the New Breed of Presenters
		Whom to Hire
		Summary
	Chapter 17: Avoiding the Training Trap
		How to Build Credibility and Gain Respect for Training
			Build a Qualified Training Staff
			Make Sure Trainers Are Knowledgeable and Up-to-Date in Their Fields
		Training Can\'t Solve All Business Problems
			Consult to Find Out Whether Training Is Really Needed
			Analyze the Potential Audience for the Training Program
			Investigate the Training Curriculum
			Pilot a Test Training Program
		Validating Your Training Programs
		Summary
	Chapter 18: Developing a Training Staff
		Emphasize the Quality of Your Training Programs
		Make Sure Trainers Work with the Curriculum Developers
		Promote Consistency in Course Content and Training Style
		Summary
	Chapter 19: Evaluation and Support
		Evaluating Trainees
		Evaluating the Trainer
		Advance Preparation Using Preschools
		Realistic Expectations
		Summary
	Chapter 20: Adventures in Cross-Training
		Factors to Consider before Cross-Training Trainers
		How to Cross-Train a New Presenter
		Don\'t Be a Perfectionist
		Power and Its Many Misuses
		Summary
Epilogue: What\'s Next?
Index
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