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دانلود کتاب Disciplined Entrepreneurship Workbook
دانلود کتاب کتاب کار منضبط کارآفرینی
مشخصات کتاب
Disciplined Entrepreneurship Workbook
ویرایش: 1
نویسندگان: Bill Aulet
سری:
ISBN (شابک) : 1119365791, 9781119365792
ناشر: Wiley
سال نشر: 2017
تعداد صفحات: 288
زبان: English
فرمت فایل : PDF (درصورت درخواست کاربر به PDF، EPUB یا AZW3 تبدیل می شود)
حجم فایل: 19 مگابایت
قیمت کتاب (تومان) : 54,000
کلمات کلیدی مربوط به کتاب کتاب کار منضبط کارآفرینی: کارآفرینی، کسب و کار کوچک و کارآفرینی، کسب و کار و پول، اقتصاد، تئوری اقتصاد، اقتصاد کلان، اقتصاد خرد، کسب و کار و امور مالی، کتاب های درسی جدید، مستعمل و اجاره، بوتیک تخصصی، کارآفرینی و متون، بازرگانی
در صورت تبدیل فایل کتاب Disciplined Entrepreneurship Workbook به فرمت های PDF، EPUB، AZW3، MOBI و یا DJVU می توانید به پشتیبان اطلاع دهید تا فایل مورد نظر را تبدیل نمایند.
توجه داشته باشید کتاب کتاب کار منضبط کارآفرینی نسخه زبان اصلی می باشد و کتاب ترجمه شده به فارسی نمی باشد. وبسایت اینترنشنال لایبرری ارائه دهنده کتاب های زبان اصلی می باشد و هیچ گونه کتاب ترجمه شده یا نوشته شده به فارسی را ارائه نمی دهد.
توضیحاتی در مورد کتاب کتاب کار منضبط کارآفرینی
همراه ضروری کتابی که کارآفرینی را متحول کرد
کتاب کار منضبط کارآفرینی یک راهنمای عملی برای کار با چارچوب 24 مرحله ای ارائه شده در < ارائه می دهد. i>کارآفرینی منضبط. این کتاب با بازگشایی دروس کلیدی و شکستن مراحل، به شما کمک می‌کند تا عمیق‌تر در چارچوب کاوش کنید تا کسب‌وکار خود را با شانس بیشتری برای موفقیت راه‌اندازی و راه‌اندازی کنید. ابزارهایی را که برای تقویت غریزه‌تان، درگیر کردن خلاقیت‌تان، کار کردن از طریق سختی‌ها، و دادن خواسته‌های مردم به آن‌ها نیاز دارید، پیدا خواهید کرد، حتی اگر هنوز ندانند که آن را می‌خواهند. مثال‌های دنیای واقعی چارچوب را در عمل نشان می‌دهند، و مطالعات موردی نکات مهمی را برجسته می‌کنند که می‌توانند در زمانی که هدفتان در مسیر است، باعث ایجاد یا شکست شما شود. تمرین‌ها و ارزیابی‌ها به شما کمک می‌کنند نقاط قوت خود را مشخص کنید، در حالی که به مواردی اشاره می‌کنند که می‌توانند از تقویت سود ببرند—زیرا وقتی نوبت به کسب‌وکار شما می‌رسد، \"به اندازه کافی خوب\" به اندازه کافی خوب نیست—بهتر همیشه بهتر است.
کارآفرینی منضبط طرز فکر حرفه ای ها را در مورد راه اندازی یک شرکت تغییر داد، و این کتاب به شما کمک می کند چارچوب اثبات شده ای را برای تحقق رویاهای تجاری خود جستجو کنید.
- در 24 مرحله موفقیت عمیق تر کاوش کنید
- نوآوری کنید، پشتکار داشته باشید و محصول مورد نظر مردم را ایجاد کنید
- درس های آموخته شده از کارآفرینان دنیای واقعی را درونی کنید
- فهم خود را با تمرین ها و مطالعات موردی آزمایش کنید
این کتاب همچنین حاوی مطالب جدیدی در مورد موضوعاتی است که نویسنده آن را برای به دست آوردن بیشترین ارزش از چارچوب از جمله Primary بسیار مفید دانسته است. تحقیقات بازار، پنجره های فرصت و محرک ها. این کتاب همچنین بوم کارآفرینی منضبط را برای ردیابی پیشرفت شما در این سفر معرفی می‌کند.
تشکیل یک شرکت یک کار جدی است، با ریسک‌ها و فداکاری‌های فراوانی که باید انجام شود—پس چرا ریسک را به حداقل نمی‌رسانیم و انجام نمی‌دهیم. نتیجه ارزش فداکاری را دارد؟ چارچوب 24 مرحله ای نویسنده Bill Aulet برای ایجاد یک تجارت موفق ثابت شده است. کلید این است که چگونه آن را به خوبی اجرا می کنید. کتاب کار منضبط کارآفرینی به شما کمک می‌کند مهارت‌ها، ابزارها و طرز فکری که برای رسیدن به مسیر موفقیت نیاز دارید تسلط پیدا کنید.
توضیحاتی درمورد کتاب به خارجی
The essential companion to the book that revolutionized entrepreneurship
Disciplined Entrepreneurship Workbook provides a practical manual for working the 24-step framework presented in Disciplined Entrepreneurship. Unlocking key lessons and breaking down the steps, this book helps you delve deeper into the framework to get your business up and running with a greater chance for success. You'll find the tools you need to sharpen your instinct, engage your creativity, work through hardship, and give the people what they want—even if they don't yet know that they want it. Real-world examples illustrate the framework in action, and case studies highlight critical points that can make or break you when your goal is on the line. Exercises and assessments help you nail down your strengths, while pointing out areas that could benefit from reinforcement—because when it comes to your business, "good enough" isn't good enough—better is always better.
Disciplined Entrepreneurship transformed the way that professionals think about starting a company, and this book helps you dig into the proven framework to make your business dreams a reality.
- Delve deeper into the 24 steps to success
- Innovate, persevere, and create the product people want
- Internalize lessons learned from real-world entrepreneurs
- Test your understanding with exercises and case studies
The book also includes new material on topics the author has found to be extremely useful in getting the most value out of the framework including Primary Market Research, Windows of Opportunity and Triggers. The book also introduces the Disciplined Entrepreneurship Canvas to track your progress on this journey.
Starting a company is a serious undertaking, with plenty of risk and sacrifice to go around—so why not minimize the risk and make the outcome worth the sacrifice? Author Bill Aulet's 24-step framework is proven to build a successful business; the key is in how well you implement it. Disciplined Entrepreneurship Workbook helps you master the skills, tools, and mindset you need to get on your path to success.
فهرست مطالب
Disciplined Entrepreneurship Workbook Contents Preface Introducing the Disciplined Entrepreneurship Canvas What Is the Disciplined Entrepreneurship Canvas, and Why Is It Important? How to Approach the Disciplined Entrepreneurship Canvas Example of Using the Disciplined Entrepreneurship Canvas with Feedback Step 0 How Do I Get Started? Should I? Your Passion Your Team Coming Up with an Idea or a Technology Hybrid Idea: Mix of Market Pull and Technology Push Step 1 Market Segmentation What Is Step 1, Market Segmentation? Why Do We Do This Step, and Why Do We Do It Now? Process Guide Part 1A: Brainstorming Part 1B: Narrow Part 1C: Primary Market Research and Market Segmentation Matrix Version 1.0 Team Composition and Dynamics Bonus Topic A Practical Guide to Primary Market Research What Is Primary Market Research? Definitions The Goal of Primary Market Research The Five Biggest Obstacles to Good Primary Market Research Process and Techniques Results Tools of Primary Market Research References and Resources Worksheets Step 2 Select a Beachhead Market What Is Step 2, Select a Beachhead Market? Why Do We Do This Step, and Why Do We Do It Now? Process Guide General Exercises to Understand Concept Worksheets Decision for Team to Sign Off on the Beachhead Market Step 3 Build an End User Profile for the Beachhead Market What Is Step 3, Build an End User Profile for the Beachhead Market? Why Do We Do This Step, and Why Do We Do It Now? Process Guide General Exercises to Understand Concept Worksheet Step 4 Estimate the Total Addressable Market (TAM) for the Beachhead Market What Is Step 4, Estimate the Total Addressable Market (TAM ) for the Beachhead Market? Why Do We Do This Step, and Why Do We Do It Now? Process Guide Other Important Considerations for TAM General Exercises to Understand Concept Worksheets Advanced Topics: Bottom‐Up TAM Analysis Step 5 Profile the Persona for the Beachhead Market What Is Step 5, Profile the Persona for the Beachhead Market? Why Do We Do This Step, and Why Do We Do It Now? Process Guide General Exercises to Understand Concept Worksheets Advanced Topic: Persona Profiles for Multisided End User Market Step 6 Full Life Cycle Use Case What Is Step 6, Full Life Cycle Use Case? Why Do We Do This Step, and Why Do We Do It Now? Process Guide General Exercises to Understand Concept Worksheets Step 7 High-Level Product Specification What Is Step 7, High-Level Product Specification? Why Do We Do This Step, and Why Do We Do It Now? Process Guide General Exercises to Understand Concept Worksheets Advanced Topic: High-Level Product Brochure Step 8 Quantify the Value Proposition What Is Step 8, Quantify the Value Proposition? Why Do We Do This Step, and Why Do We Do It Now? Process Guide General Exercises to Understand Concept Worksheets Step 9 Identify Your Next 10 Customers What Is Step 9, Identify Your Next 10 Customers? Why Do We Do This Step, and Why Do We Do It Now? Process Guide General Exercises to Understand Concept Worksheets Step 10 Define Your Core What Is Step 10, Define Your Core? Why Do We Do This Step, and Why Do We Do It Now? Process Guide General Exercise to Understand Concept Worksheet Step 11 Chart Your Competitive Position What Is Step 11, Chart Your Competitive Position? Why Do We Do This Step, and Why Do We Do It Now? Process Guide General Exercise to Understand Concept Worksheet Step 12 Determine the Customer’s Decision-Making Unit (DMU) What Is Step 12, Determine the Customer’s Decision-Making Unit (DMU)? Why Do We Do This Step, and Why Do We Do It Now? Process Guide General Exercises to Understand Concept Worksheet Step 13 Map the Process to Acquire a Paying Customer What Is Step 13, Map the Process to Acquire a Paying Customer? Why Do We Do This Step, and Why Do We Do It Now? Process Guide General Exercises to Understand Concept Worksheets Bonus Topic Windows of Opportunity and Triggers What Are Windows of OPPORTUNITY and Triggers? Why Are They Important and Why Now? Process Guide General Exercises to Understand Concept Worksheet Step 14 Estimate the Total Addressable Market (TAM) Size for Follow-on Markets What Is Step 14, Estimate the Total Addressable Market (TAM ) Size for Follow-on Markets? Why Do We Do This Step, and Why Do We Do It Now? Process Guide General Exercises to Understand Concept Worksheet Step 15 Design a Business Model What Is Step 15, Design a Business Model? Why Do We Do This Step, and Why Do We Do It Now? Process Guide General Exercises to Understand Concept Worksheet Step 16 Set Your Pricing Framework What Is Step 16, Set Your Pricing Framework? Why Do We Do This Step, and Why Do We Do It Now? Process Guide General Exercises to Understand Concept Worksheet Step 17 Estimate the Lifetime Value (LTV) of an Acquired Customer What Is Step 17, Estimate the Lifetime Value of an Acquired Customer? Why Do We Do This Step, and Why Do We Do It Now? Process Guide General Exercises to Understand Concept Worksheet Step 18 Map the Sales Process to Acquire a Customer What Is Step 18, Map the Sales Process to Acquire a Customer? Why Do We Do This Step, and Why Do We Do It Now? Process Guide General Exercises to Understand Concept Worksheets Example Step 19 Estimate the Cost of Customer Acquisition (COCA) What Is Step 19, Estimate the Cost of Customer Acquisition (COCA)? Why Do We Do This Step, and Why Do We Do It Now? Process Guide General Exercises to Understand Concept Worksheets Step 20 Identify Key Assumptions What Is Step 20, Identify Key Assumptions? Why Do We Do This Step, and Why Do We Do It Now? Process Guide General Exercises to Understand Concept Worksheet Step 21 Test Key Assumptions What Is Step 21, Test Key Assumptions? Why Do We Do This Step, and Why Do We Do It Now? Process Guide General Exercise to Understand Concept Worksheet Step 22 Define the Minimum Viable Business Product (MVBP) What Is Step 22, Define the Minimum Viable Business Product (MVBP)? Why Do We Do This Step, and Why Do We Do It Now? Process Guide General Exercise to Understand Concept Worksheet Step 23 Show That “The Dogs Will Eat the Dog Food” What Is Step 23, Show That “The Dogs Will Eat the Dog Food”? Why Do We Do This Step, and Why Do We Do It Now? Process Guide General Exercise to Understand Concept Worksheet Step 24 Develop a Product Plan What Is Step 24, Develop a Product Plan? Why Do We Do This Step, and Why Do We Do It Now? Process Guide General Exercises to Understand Concept Worksheets Beyond the 24 Steps What Is Missing in the 24 Steps? Team and Culture Financials Other Functions Conclusion Worksheet Exercise Answers Index EULA
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