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دانلود کتاب Design, Manufacture and Sell Your Bag Collection
دانلود کتاب مجموعه کیف های خود را طراحی، تولید و بفروشید
مشخصات کتاب
Design, Manufacture and Sell Your Bag Collection
ویرایش:
نویسندگان: Ann Saunders
سری:
ISBN (شابک) : 1350346608, 9781350346604
ناشر: Bloomsbury Visual Arts
سال نشر: 2023
تعداد صفحات: 416
[417]
زبان: English
فرمت فایل : PDF (درصورت درخواست کاربر به PDF، EPUB یا AZW3 تبدیل می شود)
حجم فایل: 207 Mb
قیمت کتاب (تومان) : 33,000
در صورت تبدیل فایل کتاب Design, Manufacture and Sell Your Bag Collection به فرمت های PDF، EPUB، AZW3، MOBI و یا DJVU می توانید به پشتیبان اطلاع دهید تا فایل مورد نظر را تبدیل نمایند.
توجه داشته باشید کتاب مجموعه کیف های خود را طراحی، تولید و بفروشید نسخه زبان اصلی می باشد و کتاب ترجمه شده به فارسی نمی باشد. وبسایت اینترنشنال لایبرری ارائه دهنده کتاب های زبان اصلی می باشد و هیچ گونه کتاب ترجمه شده یا نوشته شده به فارسی را ارائه نمی دهد.
توضیحاتی در مورد کتاب مجموعه کیف های خود را طراحی، تولید و بفروشید
\\\"اولین کتابی که به طور کامل فرآیند خلاقانه طراحی کیف را با تمام مهارت‌های عملی تجاری لازم ادغام می‌کند تا طراحان را قادر سازد تا برندهای خود را با موفقیت ایجاد کنند\\\"--
توضیحاتی درمورد کتاب به خارجی
\"The first book to fully integrate the creative process of bag design with all the necessary practical business skills to enable designers to successfully establish their own brands\"--
فهرست مطالب
Cover CONTENTS Preface Acknowledgements Introduction Before You Begin The Schedule The Budget 1 The Creative Process The Idea What Can Inspire You? Mood Boards Hinabora The Design Brief Being Inspired 2 Researching Your Brief Shop Reports Shows Trend Analysis Holbrook Studio/Peclers Predicting Trends Trends Analysis for Designers Trend Boards Knowing Your Market 3 Knowing Your Customer Research and Customer Profiles Demographics How to Begin Planning Your Questionnaire Writing Your Questionnaire Testing and Refining Focus Groups Writing a Customer Profile Creating a Customer Profile Board A Vital Step 4 Designing Your Bag Mind Mapping The Need for a Range Beginning Your Design Drawing Why Draw By Hand? Drawing Your Design Critiquing Your Design Halfway there 5 The Critical Path Finding Your Path 6 Materials An Overview of Materials Leather Tempesti Other Types of Leather Piper & Skye Notes on Buying Leather Synthetic Materials Moulded Materials Natural Fibres Lining Fabrics Buying Fabrics New Innovations in Materials Recycled Materials Sourcing Recycled Materials Elvis & Kresse Upcycling A World of Choice 7 Hardware Think Practicalities Buying Hardware Customizing and Designing Your Hardware 3D Printing Hardware Materials Metal Plating Hardware – Environmental Impacts Wooden Hardware Rubber Hardware Synthetic Hardware Types of Hardware Hardware as Decoration 8 Understanding Bag Construction Bag Deconstruction Bag Anatomy Backing Fabrics Lining Fabrics Basic Bag Forms Bag Construction Techniques Featured Seams Construction of Pattern Pieces Exceptions Adding Volume Putting It Back Together 9 Completing Your Design Mock-Ups Creating a Mock-Up of Your Bag Tools How to Make Basic Shapes Mocking-Up Your Design (Stage One) Evaluating Your Design (Stage One) Mocking-Up Your Design (Stage Two) Soft Bags Evaluating Your Design (Stage Two) 10 Planning Your Range Designing a Range How to Start Building a Range Plan Do I Have to Design a Range? 11 Sampling Preparing Technical Specifications The Written Spec Swatches, Samples and Mock-Ups Checking Your Spec Sheet Finding a Sampler Anthony Vrahimis Agreeing Terms of Business Sampler Agreements Working with a Sampler Evaluating Your Sample Delivery Moving on to Manufacture 12 Manufacturing How Manufacturing Works Vendula London Preparing for Manufacture Finding a Manufacturer Tara Folks Contacting Manufacturers Negotiating with Your Manufacturer The Key Points of Negotiation Production Management Issues Piper & Skye Terms of Business Working with Your Manufacturer Jovanka Novković Davies Product Testing Packaging and Packing Delivery Shipping Agents Insurance Taking Delivery Sealing Moving On 13 Branding The Business of Fashion Branding What Is a Brand? Crafting Your Brand C.Nicol Naming a Brand Logos Building a Brand Bible Trademarks Evolving Your Brand 14 Marketing Selling Your Bag Range Tara Folks Marketing Strategies C.Nicol Poli & Jo Wholesaling Guy Catalano Sales Agents Fashion Compass Online Fashion Retailers Vendula London Combining Strategies 15 Business Planning Why Business Planning is Vital Understanding Your Business Set-UpCosts Company Structure Laura Micheletti Bank Accounts VAT and Sales Tax Office and Overheads Drawing Up a Business Plan Creating a Budget Managing Your Accounts Pricing Your Products Dealing with Large Orders Measuring Success Faulty Stock Returns Stock Management and Longevity Dealing with Unsold Stock Managing Cash Flow Wholesale Income Piper & Skye Your Brand as a Business 16 Sustaining Your Business Evaluating Your First Season Honing Your Customer Profile Updating Your Brand Bible Planning Next Season Developing New Lines Creating a New Critical Path C.Nicol Working with New Suppliers Considering New Materials Finding New Selling Opportunities Exporting Export Logistics Fashion Compass Audit Your Digital Strategy Marketing Update Finances and Cash Flow Budgeting Season Two Grants and Incentives Premises and Staff Planning for Growth Sustaining Your Business Afterword: Sustainability and theFuture of Fashion Bag History timeline Index
