Creating Value in a Regulated World: CFO Perspectives

Preliminaries......Page 1
Contents......Page 13
1 Today’s Challenges, Tomorrow’s Aspirations......Page 17
Riding the two-headed monster......Page 18
Getting “back in the saddle”......Page 25
Coping with governance and reporting......Page 31
Creating value and growth......Page 36
Shaping the new agenda......Page 44
Straight from the CFO......Page 48
Centralization: where to draw the line?......Page 51
The quest for standardization......Page 59
The new financial management model......Page 68
Process optimization and reporting......Page 72
Streamlining corporate structure......Page 78
Lessons from private equity......Page 79
Straight from the CFO......Page 87
3 Making Change Happen......Page 89
Change, in a hurry......Page 91
Champions of change......Page 94
Transforming the public sector......Page 100
Pulling all change levers......Page 106
From CFO to COO......Page 114
Talent for the future......Page 121
Straight from the CFO......Page 126
4 Releasing Intangible Value......Page 129
Execution not valuation......Page 131
The goodwill dilemma......Page 134
Value centers......Page 138
Managing intellectual property......Page 139
Selecting valuation techniques......Page 142
Brands: the missing half of the balance sheet!......Page 147
Treating customers as assets......Page 152
Value tiering......Page 159
Moving from back office to the front......Page 162
Structural and human capital......Page 166
Straight from the CFO......Page 168
5 Driving Growth and Innovation......Page 171
Sustainable advantage......Page 172
Decision support takes center stage......Page 175
New ways of working......Page 176
In-market innovation......Page 184
From the outside, in......Page 189
Innovation centers: a “win–win”......Page 196
Straight from the CFO......Page 201
Expect the unexpected......Page 205
Closing the strategy gap in pharmaceuticals......Page 208
Monitoring reality......Page 228
Connecting the dots through systems......Page 232
Straight from the CFO......Page 241
Finance of the future......Page 243
Working in partnership......Page 250
Effective investment in brands......Page 257
Decision making under uncertainty......Page 263
Finance and innovation......Page 266
Dynamic performance management......Page 269
The finance academy......Page 274
Conclusion......Page 275
Straight from the CFO......Page 276
8 Promoting Global Connectivity......Page 279
Building global partnerships......Page 280
Integrating shared services by region......Page 286
Creating a worldwide center......Page 296
Seamless support: near-shore or off-shore?......Page 301
Connectivity through technology......Page 309
Straight from the CFO......Page 319
9 Leveraging Risk and Regulation......Page 323
The misery of regulation......Page 324
Leveraging Sarbanes-Oxley......Page 328
Multiple listings, multiple standards......Page 334
Implementation overload......Page 337
The case for dual accounting......Page 342
Enterprise-wide risk management......Page 349
The role of Chief Risk Officer (CRO)......Page 354
Straight from the CFO......Page 356
10 Becoming a Sustainable Corporation......Page 359
Case for corporate responsibility......Page 360
Investor perspective......Page 366
Ethics and value creation......Page 368
A multi-stakeholder approach......Page 373
Best practices: corporate reporting......Page 376
Triple bottom line......Page 378
Reality check......Page 382
Becoming the good corporation!......Page 387
Straight from the CFO......Page 391
Index......Page 393