Corporate Social Responsibility and Employer Attractiveness: An International Perspective

Preface
Contents
Introduction
	1 Motivations and Research Question
	2 Book Overview
	References
Part I: Theoretical Concepts
	Theoretical Insights into the Relation Between CSR and Employer Attractiveness
		1 Definition and Dimensions of CSR
		2 Impact of CSR on Employer Attractiveness
		3 The Role of CSR for Employer Branding
		References
	Cultural and Socio-economic Embeddedness of CSR Preferences
		1 Overview
			1.1 Cultural Context
				1.1.1 Definitions
				1.1.2 Correlations Between Cultural Values and CSR
				1.1.3 Cultural Dimensions
			1.2 Socio-Economic Framework
			1.3 Institutional Embeddedness of CSR
			1.4 Salient Issues
		2 Potential Indicators
		References
Part II: Research Approach and Global Results
	Research Methodology and Procedure
		1 Research Objectives: The GEP Project
		2 Research Design
		3 The Student Survey
			3.1 Questionnaire, Methodology and Survey Procedure
			3.2 Sample
		4 Global and Country Analysis
		References
	CSR Preferences of Students Around the World
		1 Introduction
		2 Sample
		3 Preferences in Employer Choice: The Global Picture
		4 Differences in Employer Related Preferences Across Nationalities
			4.1 Differences in Means
			4.2 Country Clusters
		5 Differences in CSR Related Preferences Based on Other Individual and Contextual Characteristics
			5.1 Potential Predictor Variables
				5.1.1 Demographic Variables
				5.1.2 Knowledge and Experience
				5.1.3 Values
				5.1.4 Cultural Variables
				5.1.5 Socio-economic Conditions
			5.2 Procedure and Results
		6 Summary
		Appendix
		References
Part III: Germanic Europe
	Germany
		1 The Context for CSR
			1.1 Political and Socio-Economic Conditions
			1.2 Cultural Values
			1.3 Institutional Embeddedness and CSR Performance of Companies
			1.4 Pressing Issues and Stakeholder Expectations
		2 CSR Expectations of Young Job Seekers
			2.1 Overview
			2.2 Study Design and Profile of Respondents
			2.3 Results of the Survey
		3 CSR in Employer Marketing
		4 Discussion
		References
	The Netherlands
		1 Political and Socio-Economic Conditions in the Netherlands
			1.1 A Profile of the Netherlands
			1.2 Cultural Values
			1.3 Institutional Embeddedness of CSR in the Netherlands
		2 CSR Performance of Companies
		3 CSR Preferences of Dutch Students
			3.1 Affiliation and Respondents´ Profile
			3.2 Results of the Survey
		4 Conclusion
		References
Part IV: Eastern Europe
	Bulgaria
		1 Socio-Economic Conditions
		2 Cultural Values
		3 Characteristics, Actors and Maturity of CSR
		4 The Importance of CSR to Future Employees
		5 Summary and Discussion of the Bulgarian Study
		References
	Georgia
		1 Political and Socio-Economic Background
		2 Cultural Values
		3 CSR Development
		4 Research Findings
		5 Conclusions
		References
	Poland
		1 Socio-Economic and Cultural Conditions
		2 Characteristics, Actors and Maturity of CSR
		3 CSR in Employer Marketing
		4 The Significance of CSR for Employees: Results of the Survey
		5 Conclusions
		References
	Russia
		1 Socio-Economic and Cultural Conditions
		2 Characteristics, Actors and Maturity of CSR
		3 CSR in Employer Marketing
		4 The Significance of CSR for Employees
		References
	Summary Eastern Europe
		1 Socio-Economic Context
		2 CSR Context
		3 CSR Expectations of East European Young Job Seekers
		References
Part V: Nordic Europe
	Employer Attractiveness in Nordic Europe
		1 Socio-Economic Conditions in the Nordic Region
		2 Cultural Values in the Nordic Region
		3 CSR Practices in the Nordic Region
		References
	Denmark
		1 Introduction
		2 Socio-Economic Conditions
		3 Cultural Values
		4 Characteristics, Actors and Maturity of CSR
		5 The Importance of CSR for Prospective Employees
		6 Summary and Discussion of the Danish Study
		References
	Iceland
		1 Socio-Economic Conditions
		2 Cultural Values in Iceland
		3 CSR Practices in Iceland
		4 CSR Expectations of Icelandic University Students Seeking Jobs
		5 Summary and Discussion of the Icelandic Study
		References
Part VI: Latin Europe
	CSR in Latin Europe: An Overview
		1 Socio-Demographic and Economic Context
		2 CSR Context
		References
	France
		1 The French Context
		2 Characteristics, Actors and Maturity of CSR
		3 CSR in Employer Branding
		4 The Significance of CSR for Employees: Results of the Survey
		5 Conclusion
		References
	Italy
		1 The Italian Context
		2 Characteristics, Actors and Maturity of CSR
		3 CSR in Employer Branding
		4 CSR and Employer Attractiveness: Results of the Survey
		5 Conclusion
		References
	Spain
		1 The Spanish Context
			1.1 Political and Socio-Economic Conditions
			1.2 Cultural Values
		2 Characteristics, Actors and Maturity of CSR
		3 CSR in Employer Branding
		4 The Significance of CSR for Employees: Results of the Survey
			4.1 Sample Disposition
			4.2 Results of the Survey: Relative Utilities
			4.3 Results of the Survey: Further Analyses
		References
Part VII: Anglo
	Australia
		1 Country Data: National Context
			1.1 Political and Socio-Economic Conditions
			1.2 Cultural Values
			1.3 Institutional Embeddedness and CSR Performance of Companies
		2 Country Data: Institutional Context
		3 Students´ Expectations on Employers´ CSR Performance
		4 Discussion and Concluding Comments
		References
	Ireland
		1 Country Data: National Context
			1.1 Political and Socio-Economic Conditions
			1.2 Cultural Values
			1.3 Institutional Embeddedness and CSR Performance of Companies
		2 Country Data: Institutional Context
			2.1 Waterford Institute of Technology
			2.2 Sustainability Education
			2.3 Institutional Support for Sustainability
		3 Irish Case Study: Students´ Expectations on Employers´ CSR Performance
		4 Conclusion
		References
	USA
		1 Country Data: National Context
			1.1 Political and Socio-Economic Conditions
			1.2 Cultural Values
			1.3 Institutional Embeddedness and CSR Performance of Companies
		2 Country Data: Institutional Context
			2.1 Bridgewater State University
			2.2 Sustainability Education and Institutional Support for Sustainability
			2.3 Student Predisposition to Sustainability
		3 US Case Study: Students´ Expectations on Employers´ CSR Performance
		4 Concluding Comments
		References
	Comparative Analysis Anglo Countries
		1 Contextual Background
		2 CSR Expectations of Young Job Seekers in Anglo Countries
		References
Part VIII: Latin America
	General Context of Latin American Countries
		References
	Chile
		1 Context
		2 CSR in Chile
		3 Survey on Employer Related Preferences of Young Chilean Job Seekers
		4 Conclusions
		References
	Ecuador
		1 The Socio-Economic Background
		2 Characteristics, Actors and Maturity of Corporate Social Responsibility (CSR)
		3 Significance of CSR for Employees: Results of Survey
		4 Discussion and Conclusions
		References
	Mexico
		1 The General Context
			1.1 Political and Socio-Economic Conditions
			1.2 Cultural Values
			1.3 Institutional Embeddedness and CSR Performance of Companies
			1.4 Stakeholder Expectations and Pressing Issues
		2 CSR Expectations of Young Job Seekers
		3 Conclusion
		References
Part IX: Sub-Saharan Africa
	General Context of Ghana and Nigeria
		References
	Ghana
		1 Socio-Economic and Cultural Conditions in Ghana
		2 Characteristics, Actors and Maturity of CSR in Ghana
		3 Analysis of CSR Activities of 10 Top Companies in Ghana
		4 CSR Expectations of Young Ghanaian Job Seekers
		5 Summary and Conclusion
		Appendix
		References
	Nigeria
		1 Introduction
		2 The Nigerian Setting
			2.1 The Cultural Background
			2.2 The Socio-Economic Background
			2.3 CSR in Nigeria
		3 Employee Related Preferences among Young Nigerian Professionals
		4 Summary and Conclusion
		References
Part X: Arab and Middle East
	Turkey
		1 Context
			1.1 Political and Socio-Economic Conditions
			1.2 Cultural Values
			1.3 Corporate Social Responsibility in Turkey
			1.4 Pressing Issues and Stakeholder Expectations
		2 CSR Expectations of Young Job Seekers in Turkey
		3 CSR in Employer Marketing
		4 Summary and Discussion
		References
	United Arab Emirates
		1 Political and Demographic Context, CSR in Modern UAE
		2 The Role of Higher Education in Increasing CSR Awareness Among Prospective UAE´s Employees
		3 CSR Attractiveness for Young Job Seekers in UAE
			3.1 Sample Description
			3.2 Results and Discussion
		References
Part XI: Confucian Asia
	CSR in the Confucian Culture
		1 Confucian Values
		2 Confucianism and CSR
		3 Employer Attractiveness in Confucian Asian: Summary of the Results
		References
	China
		1 Chinese Cultural Values
		2 CSR Performance of Companies
		3 CSR Expectations of Young Job Seekers
		4 Summary and Conclusion
		References
	Japan
		1 CSR and Employer Attractiveness in Japan
		2 Japanese Cultural Values in Firms
		3 CSR in Japan
		4 Employers Related CSR Expectations by Young Job seekers
		References
Part XII: Final Remarks
	Conclusion
		1 Summary
		2 Implications
		3 Limitations
		References