Broadcast Announcing Worktext, 3rd Edition: A Media Performance Guide

FRONT COVER......Page 1
BROADCAST ANNOUNCING WORKTEXT......Page 4
COPYRIGHT PAGE......Page 5
CONTENTS......Page 8
PREFACE......Page 18
ACKNOWLEDGMENTS......Page 20
1.2 Announcer, talent, or personality?......Page 22
1.4 Announcing: an employment perspective......Page 23
1.5 Announcer specialization......Page 24
1.6 Is a college degree necessary for an announcer?......Page 25
1.7 Key physical requirements for announcers......Page 26
1.9 Is practical experience necessary for an announcer?......Page 27
1.10 Announcer responsibilities......Page 29
1.11 Role model announcers......Page 31
1.12 Conclusions......Page 33
Questions......Page 34
Answers......Page 36
Project 1 Interview a local announcer......Page 38
Project 3 Complete a self-evaluation......Page 39
2.2 The audio studio......Page 42
2.3 Microphones......Page 44
2.4 Working with a microphone......Page 46
2.5 Mic fright and why broadcast performers get it......Page 47
2.6 The broadcast console or audio mixer......Page 49
2.7 Music playback sources......Page 50
2.8 Digital audio equipment......Page 51
2.9 Conclusions......Page 53
Questions......Page 54
Answers......Page 56
Project 1 Operate audio equipment......Page 58
Project 2 Practice microphone technique......Page 59
Project 3 Investigate ''mic fright''......Page 60
3.2 The television studio......Page 62
3.4 Television terminology......Page 64
3.6 Working with a camera......Page 65
3.7 Communicating in the studio: hand signals, cue cards, prompters, and IFB......Page 69
3.8 Makeup......Page 72
3.9 Conclusions......Page 73
Questions......Page 74
Answers......Page 76
Project 1 Practice camera performance......Page 79
Project 3 Record a movie review utilizing a teleprompter script......Page 80
4.2 How sound is produced......Page 82
4.3 Diaphragmatic breathing technique......Page 83
4.6 Key elements of vocal development......Page 84
4.9 Rate......Page 85
4.10 Tone......Page 86
4.11 Articulation of sounds......Page 87
4.12 Pronunciation......Page 88
4.13 Substandard pronunciation......Page 90
4.14 Common vocal problems......Page 91
4.15 Maintaining a healthy voice......Page 93
4.16 Conclusions......Page 94
Questions......Page 95
Answers......Page 97
Project 1 Practice articulation......Page 99
Project 2 Practice proper pronunciation and avoidance of substandard enunciation......Page 100
Project 3 Practice pronunciation......Page 101
5.1 Introduction......Page 102
5.2 Developing a broadcast delivery style......Page 103
5.3 Performance elements......Page 104
5.4 Copy marking......Page 107
5.5 Word usage......Page 109
5.6 Language changes......Page 111
5.7 Avoiding amateurish announcing and inept delivery......Page 113
5.9 Conclusions......Page 114
Questions......Page 115
Answers......Page 117
Project 1 Copy mark and record a script......Page 119
Project 3 Practice pronunciation......Page 120
Project 4 Practice inflection (pitch variation)......Page 121
More quickies......Page 123
6.3 Commercial forms: radio......Page 124
6.4 Commercial forms: television and cable......Page 125
6.5 Considering the basic structure of the commercial......Page 126
6.6 Other factors to consider when analyzing a commercial......Page 127
6.7 Importance of timing......Page 128
6.9 Gestures and facial expressions......Page 130
6.10 Ad-lib commercials......Page 131
6.11 Acting......Page 132
6.12 Commercial voice-overs......Page 133
6.13 Public service and promotional announcements......Page 134
6.14 Conclusions......Page 135
Questions......Page 136
Answers......Page 138
Project 1 Analyze and record a radio commercial......Page 140
Project 2 Record a television commercial......Page 141
Project 3 Ad-lib a radio commercial from a fact sheet......Page 142
Fact sheets: ad-lib commercials......Page 144
Commercial copy......Page 145
Dialogue copy......Page 146
7.3 Basic structure of the broadcast interview......Page 147
7.4 The interview setting......Page 151
7.5 Research and preparation......Page 152
7.6 Preparing interesting guests and topics......Page 153
7.7 Developing interviewing skills......Page 154
7.10 Keeping a neutral view......Page 158
7.13 Special interview situations: politicians and athletes......Page 159
7.14 Conclusions......Page 160
Questions......Page 161
Answers......Page 163
Project 2 Record a TV interview......Page 165
Project 3 Plan an interview......Page 166
8.2 Determining news value......Page 167
8.3 Newscaster criteria......Page 168
8.4 News sources......Page 169
8.5 Writing broadcast news......Page 171
8.6 The radio newscast......Page 174
8.8 The radio news reporter......Page 175
8.9 The television news team and newscast......Page 177
8.10 The television news anchor......Page 178
8.11 The television news reporter......Page 179
8.12 Ad-lib situations within broadcast news......Page 184
8.13 The internet and the future......Page 186
8.14 Conclusions......Page 187
Questions......Page 188
Answers......Page 190
Project 2 Record TV news......Page 192
Project 3 Record on-location news......Page 193
Practice Material......Page 195
News copy......Page 196
Teleprompter script for video clip 8.4......Page 199
Teleprompter script for video clip 8.5......Page 201
9.2 The duties of the radio announcer......Page 202
9.3 Developing the ability to ad-lib......Page 203
9.4 How to be an effective music announcer......Page 206
9.5 Radio program formats......Page 207
9.8 Country......Page 209
9.13 Oldies......Page 211
9.14 Alternative......Page 212
9.15 Classical music announcing......Page 213
9.16 Announcing according to daypart......Page 214
9.17 Announcing for satellite radio......Page 215
9.19 The internet disc jockey......Page 216
9.20 Conclusions......Page 218
Questions......Page 219
Answers......Page 221
Project 2 Record a disc jockey show......Page 224
Project 3 Compare traditional radio, Internet radio, and satellite radio......Page 225
10.3 Sports reporting......Page 227
10.4 What a sports reporter covers......Page 229
10.5 The sports anchor......Page 231
10.6 Play-by-play and play analysis......Page 232
10.7 Sports talk host......Page 237
10.8 Conclusions......Page 238
Questions......Page 240
Answers......Page 242
Project 2 Watch a sports broadcast......Page 244
Project 3 Prepare for a sports/talk show......Page 245
11.2 Weather reporting......Page 247
11.3 The chroma-key system for weather......Page 248
11.4 Weather reporting styles......Page 251
11.5 Financial reporting......Page 253
11.6 What a financial reporter covers......Page 254
11.7 Feature specialist......Page 255
11.8 Host selling......Page 256
11.9 The voice-over and narration......Page 257
11.11 Voice characterizations......Page 259
11.12 Program hosting......Page 260
11.13 Conclusions......Page 261
Questions......Page 262
Answers......Page 264
Project 2 Record a voice-over public service announcement......Page 266
Project 3 Record a stock market report for television......Page 267
12.2 Codes of ethical standards......Page 269
12.5 Hoaxes and pranks......Page 272
12.9 Sensationalism......Page 273
12.12 Libel and slander......Page 274
12.15 Access to government information......Page 275
12.19 Profanity, indecency, and obscenity......Page 276
12.20 Ethical and legal issues for online performers......Page 277
12.21 Conclusions......Page 278
Questions......Page 279
Answers......Page 281
Project 2......Page 283
Project 4......Page 284
13.2 Writing your resume......Page 286
13.3 Electronic resumes......Page 290
13.4 Adding a cover letter......Page 292
13.5 Making your air check or demo recording......Page 294
13.6 Developing a contact list......Page 296
13.7 Interviewing for a job......Page 297
13.8 Responding to a job offer......Page 300
13.10 Losing that first job: a fact of broadcast performance life......Page 301
13.11 Conclusions......Page 306
Questions......Page 307
Answers......Page 310
Project 1 Prepare your professional resume......Page 313
Project 2 Write a cover letter......Page 314
Project 4 Prepare an electronic resume......Page 315
Project 5 Record an audition for television......Page 316
APPENDIX: NEWS PRACTICE COPY......Page 318
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