Virtual Presenting: A Guide to Formats, Production and Authentic Delivery

Cover
Half Title
Title Page
Copyright Page
Dedication
Contents
Figures
Preface
Acknowledgments
1. Introduction
	The Shift to Virtual
	The Many Modes of Remote Media Production
	What We Learned from Going Virtual
	Why We Wrote This Book
	What's in the Book?
	How to Use This Book
2. Presentation Basics
	Building Your Skills Is Like Architecture
	Presentation Skills in Virtual Production
		Media Training Meets Non-Traditional
	Conversational Delivery
	Presentation Skills 101
		Imagine This
	The Four Ps of Presentation Skills
		Pitch
		Pace
		Posture
		Passion
	The 30% Energy Principle
	Check in with Yourself
	Always On
	Reading the Room
	Imagine This
		Using the Space
		On Stage
		In a Small Room
		On Camera
	Interviews
		Coming Out of the Gate Strong
	Imagine This
	Don't Save the Best for Last
	Let the Host Do the Work
	Appearing on Camera for the First Time
	Plugging
	Resting Position
	Eye Contact
	Handling Surprises
	Keep the Glass Half-Full
	Imagine This
	The Green Room and Being Green
	Positivity Matters
	The Temporary Narcissist
	The Basics, in Sum
	Notes
3. What Is Authentic Delivery?
	Authentic Virtual Presenting
	Brief History of Authenticity Theory
	What We Can Learn from Erving Goffman
	What Does It Mean to Manage Our Impression?
	Technology and Mass Media
	Radio and the New Presenters
	From the Television Tube to YouTube
	The Power to the People
	The Shift to Internet Video
	Authenticity Matters
	Screen Authenticity
	Being an Authentic New Media Personality
	Takeaways from Tyler Oakley
	What We Can Learn from Influencers
	The Beginning of Social Video
	The Authenticity of Live and Vertical Video
	Authentic Expertise Delivered Digitally
	What TikTok and Vertical Video Can Teach Us
		Think About Who You Are Talking To
		Make Your Presentation Feel Different
		Make Your Audience Comfortable
	The Collective Shift to Remote Production
	The Business of Remote Media Production
	Overcoming the Fear of Presenting
	Being Believable Means Being Imperfect
	Remotely Authentic
	Dress for Authenticity
	The Authentic Setting
	The Background Authentic
	Books and Bookshelves
	Plants and Flowers
	Artwork and Photos
	Adding Spice to the Production
	Intentional Pauses
	Audio and Care
	Moving Around and Standing Desks
	Writing and Responding
	The Virtual Teleprompter
	Authenticity in Sum
	Notes
4. Multi-Platform Preparation and Pre-Production
	Television Magic
	Television Is Dead, Long Live Television
	Remote Production: The Third "Location"
	Breaking Down Production Flow
		Present
		Capture
		Encoding
		Amplify
		Decoding
	Why Do We Say "Taped" or "Filmed"?
	Frame Rate
	Positions within a Live Production Flow
		Producers
		Executive Producer
		Senior Producer/Producer/Associate Producer/Production Assistant
		Production Manager/Production Coordinator
	The Creative Team
		Directors
	The Technical Team
		Engineering
		Platforms
		Broadcasting
	Multidirectional (Cloud-Based Video)
	Video Conferencing—Bidirectional
		Video Content Networks—One-Way or One-to-Some
		Webinar—One-Way with Bidirectional Functionality
	Producing Quality Media
		Components of a Good Video Shot
	Remote Production Scenarios
	Basic Remote Production
	Supplemented Remote Production
	Store and Forward Remote Production
	Remote Production Kits
		Quicklink
		Sorrentino Media Remote Production Kit
		Hayden5 Drop Kit
	Hybrid Remote Production
		Some Things to Consider When Choosing the Right Remote Approach
		Content
		Connectivity
		Lighting
		The Presenter
	Remote Education and Unique Approaches
	Interactive Courses
		Prioritize Audio First
		Camera on a Rolling Tripod
		Optimizing Zoom to Layer Up the Experience
		The Mobile Laptop Stand
		Selfie Stick Teaching
		POV Arts
		Multicamera Switching
		Virtual White Boards
		Accessibility
		Watch Parties
		Be Creative
	Notes
5. Virtual Events, Webinars, Livestreams, and Calls
	The Production of Remote Media and Virtual Presenting
	Registration, Attendance, and Leads
	Registration and Data
	Exporting and Importing Your Registration Data
	Key Opinion Leaders and Keynote Speakers
	Moderating Q&A and Content Moderation
	The Importance of Time
	Production on the Medium Scale
	Recorded Interviews
	Methods of Remote Recording
	Local Record
	Store and Forward
	Cloud Record
	Off-Site Record
	Cellular Bonding
	Livestreams
	In the Control Room
	Input: Feeds
	Wired Local Feeds
	Cloud-Based Remote Feeds
	Adding Layers to Your Livestream
		Live Chat
		Q&A
		Moderated Chat and Q&A
		Real-Time Polls
		The Call in and Live Hit
	The Big Stuff—Webinars and Virtual Events
	Your Setup
	Webinars and Workshops
	The Story of Webinars
	Live Webinars
	The Live Production
	Zoom Webinars—Some Techniques
		Hosts
		Screen Sharing
		Zoom Webinar Options
		Panelists and Attendees
		Registration
		Branding
		Polls, Q&A, and Surveys
		More
		Audience Information
		Directing the Show
	StreamYard
	Vimeo Pro
	Social Media Livestreams—Facebook and LinkedIn
		Facebook
		LinkedIn Live
	Simulive
		Simulive Using PowerPoint
	Programming Your Simulive
	Creative Uses of Existing Technology
		Remote Kits
		Hybrid Remote Using RTMP
		Mixing Multiple Video Conferencing Platforms and Recording ISOs
		Simultaneous Streams
	Virtual Events and Summits
	The Virtual Event Basics—Planning
		The Show
	What Makes Virtual Events Unique?
	The Virtual Event—In Parts
		The Platform
		Preparation
		Virtual Event Site Set Up
		Navigation
		The Main Show
		Concurrent Sessions and Breakout Rooms
		Poster Sessions, Sponsor Spaces, and Booths
		Networking Spaces
		Gamification
		Data Collection
		Certificates
		Surveys and Polls
		Compliance and Accessibility
		Post-Production, Long-Term Hosting and On-Demand
	Warnings to the Wise—Some Important Safety Practices
	Getting Good at Putting on a Virtual Show
	Notes
6. Voices from the Field
	Ashesh Satvedi, Director of Video Marketing & Virtual Experiences at Box
		In Your Opinion, What Are the Biggest Issues Facing Remote Media Production?
		What Is Unique about Your Workflow, Approach, or Remote Production Methods?
		Can You Give an Example of a Moment or Project Where You Were Stuck or Had a Major Issue Related to Remote Production? What Happened and How Did You Resolve It?
		What Are Some Common Mistakes That On-Camera Presenters Make during Virtual Events?
		What Do You Consider to Be the Best Advice/Leadership You have Provided to On-Camera Talent?
	Jeff Miner, Global Business Lead at Google's Creative Works
		What Is Unique about the Work You Have Done in a Remote Production Environment?
		How Do You Prep and How Do You Prep Your Fellow On-Camera Presenters?
		What Mistakes Did You Make Early on That You've Learned From?
	Liana Jabs, Digital Project Manager and Digital Producer, Genetic Engineering and Biotechnology News
		What's Unique Story That Changed the Way You Produce?
		What Was the One Thing You Wish You Knew before You Did the Project above and How Has That Experience Changed Your Future Productions?
		What Went Right? What Went Wrong? What Advice May You Provide to a Reader about How to Better Prepare?
		Is Remote Media Production Here to Stay? From Your Specific Experience, What Is the Most Important Thing Future Remote Media Producers Should Know?
	Andrea Ranalli, Multimedia Senior Producer and Editor, Founder of InStory
		What Is a Unique Story That Changed the Way You Produce? (Translated from Italian)
		What Was the One Thing You Wish You Knew before You Did the Project above and How Has That Experience Changed Your Future Productions?
		What Went Right? What Went Wrong? What Advice May You Provide to a Reader about How to Better Prepare?
		Is Remote Media Production Here to Stay? From Your Specific Experience, What Is the Most Important Thing Future Remote Media Producers Should Know?
	Martin Schlesinger, Compliance Analyst at Red Hat
		What Is a Unique Story That Changed the Way You Produce?
		What Was the One Thing You Wish You Knew before You Did the Project above and How Has That Experience Changed Your Future Productions?
		What Went Right? What Went Wrong? What Advice May You Provide to a Reader about How to Better Prepare?
		Is Remote Media Production Here to Stay? From Your Specific Experience, What Is the Most Important Thing Future Remote Media Producers Should Know?
	Gemma Toner, Founder and CEO of Tone Networks
		What Were Some of Your Initial Challenges to Digital Production?
		What Are Your Biggest Challenges to Remote Production?
		How Did You Adapt to Remote Production?
		What Do You See for the Future of Remote Production?
		What Advice Do You Have for Remote Producers?
		What Advice Do You Give to Remote Presenters That Have Little Experience?
		How Do You Prepare Your Remote Presenters?
	Dave Shaw, Senior Producer Video and Digital Assets, New York Institute of Technology
		What Is a Unique Story That Changed the Way You Produce?
		What Was the One Thing You Wish You Knew before You Did the Project above and How Has That Experience Changed Your Future Productions?
		What Went Right? What Went Wrong? What Advice May You Provide to a Reader about How to Better Prepare?
		Is Remote Media Production here to Stay? From Your Specific Experience, What Is the Most Important Thing Future Remote Media Producers Should Know?
	Anastacia Kurylo, CEO, Inform Your Community
		What Is a Unique Story That Changed the Way You Produce?
		What Was the One Thing You Wish You Knew before You Did the Project above and How Has That Experience Changed Your Future Productions?
		What Went Right? What Went Wrong? What Advice May You Provide to a Reader about How to Better Prepare?
		Is Remote Media Production Here to Stay? From Your Specific Experience, What Is the Most Important Thing Future Remote Media Producers Should Know?
	Robb Montgomery Is an American Mobile Journalism Educator Based in Berlin
		What Is a Unique Story That Changed the Way You Produce?
		What Was the One Thing You Wish You Knew before You Did the Project above and How Has That Experience Changed Your Future Productions?
		What Went Right? What Went Wrong? What Advice May You Provide to a Reader about How to Better Prepare?
		Is Remote Media Production Here to Stay? From Your Specific Experience, What Is the Most Important Thing Future Remote Media Producers Should Know?
7. Conclusion
	The Future of Virtual Presenting
	Platforms of the Future
	Future Features
	Tech within Reach
	Being There, Virtually
	Notes
Glossary
References
Index