The McGraw-Hill 36-hour course: business writing and communication

Acknowledgments
 Introduction: Manage Your Writing
 Be Your Own Communication Department
 Writing in a Knowledge Economy
 What a Writing Course Can-and Can't-Do
 How to Use This Book
 "The Discipline of the Craft"
 Managing Your Writing Time
 The Law of the Next Action
 The 12 Steps
 Manage Your Writing
 Manage Your Writing Today
 Chapter 1. Find the "We": Manage Your Relationship with Your Reader
 Communication and Community
 Personality
 Attitude
 Circumstances
 Knowledge
 Manage Your Writing Today
 Chapter 2. Make Holes, Not Drills: Manage with Purpose
 Death to Subject Lines. Ko and Mei CommunicationThe Long and Short of It
 The Corporate Communication Grid
 Manage Your Writing Today
 Chapter 3. Get Your Stuff Together: Manage Your Information
 Asking Questions
 Outside and Inside
 Map Your Information
 Manage Your Writing Today
 Chapter 4. Get Your Ducks in a Row: Manage Your Structure
 An Everyday Example
 The Technique of Organizing
 Formulas
 Writing to Sell
 From Information to Knowledge
 Manage Your Writing Today
 Chapter 5. Do It Wrong the First Time: Manage Your Drafting
 Draft as Prototype
 Debriefing the Exercise
 Overcoming Writer's Block. Writing and "Flow"Manage Your Writing Today
 Chapter 6. Take a Break and Change Hats: Manage Your Internal Writer and Editor
 Breaking for Objectivity
 From Writer-Based to Reader-Based
 The Two Hats
 Manage Your Writing Today
 Chapter 7. Signal Your Turns: Manage Your Paragraphs
 Tools for Revision
 Turn Signals
 Manage Your Writing Today
 Chapter 8. Say What You Mean: Manage Your Subjects and Verbs
 Hidden Subjects
 Hidden Verbs
 Hidden Subjects and Verbs
 Active or Passive
 Modifiers
 Manage Your Writing Today
 Chapter 9. Pay by the Word: Manage Your Sentence Economy. Objectivity and Common SenseTwo Tools
 Beckwith on Economy
 Manage Your Writing Today
 Chapter 10. Translate into English: Manage Your Word Choices
 Learning from the IRS
 Word Histories
 Good Reasons Otherwise
 Readability Formulas and Style Checkers
 Deliberate "Obfuscation"?
 Three Examples
 Manage Your Writing Today
 Chapter 11. Finish the Job: Manage Your Spelling, Punctuation, and Mechanics
 Manage your Writing Today
 Chapter 12. Manage Your Writing: Evaluate Your Writing Process
 Manage Your Writing Today
 Appendix A: Manage Your Online Writing. Appendix B: Manage Your Global Writing: The Case of the Belgian FriesAppendix C: Manage Your Speaking
 Appendix D: Resources for Managing Your Writing
 Index
 A
 B
 C
 D
 E
 F
 G
 H
 I
 J
 K
 L
 M
 N
 O
 P
 Q
 R
 S
 T
 U
 V
 W
 Y
 Z.