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ویرایش: 3
نویسندگان: Bradley R. Schiller
سری:
ISBN (شابک) : 0073375896, 9780073375892
ناشر: Irwin/McGraw-Hill
سال نشر: 2009
تعداد صفحات: 862
زبان: English
فرمت فایل : PDF (درصورت درخواست کاربر به PDF، EPUB یا AZW3 تبدیل می شود)
حجم فایل: 52 مگابایت
در صورت تبدیل فایل کتاب The Economy Today به فرمت های PDF، EPUB، AZW3، MOBI و یا DJVU می توانید به پشتیبان اطلاع دهید تا فایل مورد نظر را تبدیل نمایند.
توجه داشته باشید کتاب اقتصاد امروز نسخه زبان اصلی می باشد و کتاب ترجمه شده به فارسی نمی باشد. وبسایت اینترنشنال لایبرری ارائه دهنده کتاب های زبان اصلی می باشد و هیچ گونه کتاب ترجمه شده یا نوشته شده به فارسی را ارائه نمی دهد.
متن براد شیلر، "اقتصاد امروز" 12e، به دلیل سه نقطه قوت مورد توجه قرار گرفته است: خوانایی، جهت گیری سیاست، و آموزش. سبک نوشتاری قابل دسترس او دانش آموزان را درگیر می کند و بخشی از هیجان اخبار اقتصادی داخلی و جهانی را به کلاس درس می آورد. شیلر تأکید می کند که چگونه سیاست گذاران باید بین مداخله دولت و اتکا به بازار برای حل مسائل اصلی در مورد چه، چگونه و برای چه کسی تولید کنند، یکی را انتخاب کنند. این انتخاب استراتژیک در طیف کاملی از موضوعات خرد، کلان و بینالمللی برجسته میشود و هر فصل با یک موضوع سیاستی پایان مییابد که بر معضل بازارها در مقابل دولت تأکید میکند. شیلر اقتصاد را در زمینه ای مرتبط آموزش می دهد و فصل های خود را با حقایق واقعی و کاربردهای زندگی اقتصادی پر می کند. شیلر همچنین تنها متن اصولی است که تمام نظریههای کلان را در چارچوب منسجم AS/AD ارائه میکند.
Brad Schiller's text, "The Economy Today," 12e, is noted for three great strengths: readability, policy orientation, and pedagogy. His accessible writing style engages students and brings some of the excitement of domestic and global economic news into the classroom. Schiller emphasizes how policymakers must choose between government intervention and market reliance to resolve the core issues of what, how, and for whom to produce. This strategic choice is highlighted throughout the full range of micro, macro, and international issues, and every chapter ends with a policy issue that emphasizes the markets vs. government dilemma. Schiller teaches economics in a relevant context, filling his chapters with the real facts and applications of economic life. Schiller is also the only principles text that presents all macro theory in the single consistent context of the AS/AD framework.
Title Contents PART 1: THE ECONOMIC CHALLENGE CHAPTER 1: ECONOMICS: THE CORE ISSUES The Economy Is Us Scarcity: The Core Problem Production Possibilities Economic Growth Basic Decisions The Mechanisms of Choice What Economics Is All About Summary Appendix: Using Graphs THE ECONOMY TOMORROW: The Journey to Mars IN THE NEWS U.S. Jobless Rate at Highest Level Since ’93 WORLD VIEW Chronic Food Shortage Shows Despite Efforts by N. Korea to Hide It Rocket Launch Cost Enough to End Famine in North Korea for a Year Market Reliance vs. Government Reliance? Index of Economic Freedom CHAPTER 2: THE U.S. ECONOMY: A GLOBAL VIEW What America Produces How America Produces For Whom America Produces Summary THE ECONOMY TOMORROW: Ending Global Poverty WORLD VIEW Comparative Output (GDP) GDP Per Capita around the World The Education Gap between Rich and Poor Nations Income Share of the Rich CHAPTER 3: SUPPLY AND DEMAND Market Participants The Circular Flow Demand Supply Equilibrium Market Outcomes Summary THE ECONOMY TOMORROW: Deadly Shortages: The Organ-Transplant Market IN THE NEWS Auto Makers Return to Deep Discounts Another Storm Casualty: Oil Prices Historic Inauguration Could Lead to Ticket Scalping Are Kidneys a Commodity? WORLD VIEW Dining on the Downtick CHAPTER 4: THE ROLE OF GOVERNMENT Market Failure Growth of Government Taxation Government Failure Summary THE ECONOMY TOMORROW: Downsizing Government? IN THE NEWS Paying for Tunes U.S. Details Dangers of Secondhand Smoking Perpetuating Poverty: Lotteries Prey on the Poor Persistent Doubts about Government Waste Little Confidence in Government PART 2: MEASURING MACRO OUTCOMES CHAPTER 5: NATIONAL-INCOME ACCOUNTING Measures of Output The Uses of Output Measures of Income The Flow of Income Summary THE ECONOMY TOMORROW : The Quality of Life IN THE NEWS A Lot Going On under the Table Material Wealth vs. Social Health WORLD VIEW Global Inequalities CHAPTER 6: UNEMPLOYMENT The Labor Force Measuring Unemployment The Human Costs Defining Full Employment The Historical Record Summary THE ECONOMY TOMORROW: Outsourcing Jobs IN THE NEWS Unemployment Benefits Not for Everyone How Unemployment Affects the Family Job Loss: Worst in 34 Years Outsourcing May Create U.S. Jobs WORLD VIEW Europe’s Unemployment Woes Salary Gap CHAPTER 7: INFLATION What Is Inflation? Redistributive Effects of Inflation Macro Consequences Measuring Inflation The Goal: Price Stability The Historical Record Causes of Inflation Protective Mechanisms Summary THE ECONOMY TOMORROW: The End of Inflation? IN THE NEWS College Tuition Just Keeps Climbing Ignoring Cell Phones Biases CPI Upward WORLD VIEW Zimbabwe Introduces $50 Billion Note PART 3: CYCLICAL INSTABILITY CHAPTER 8: THE BUSINESS CYCLE Stable or Unstable? Historical Cycles A Model of the Macro Economy Aggregate Demand and Supply Competing Theories of Short-Run Instability Long-Run Self-Adjustment Summary THE ECONOMY TOMORROW: Coping with Recession: 2008–9 IN THE NEWS Market in Panic As Stocks Are Dumped in 12,894,600 Share Day; Bankers Halt It Economy Shrank Last Quarter WORLD VIEW Global Depression CHAPTER 9: AGGREGATE DEMAND Macro Equilibrium Consumption The Consumption Function Investment Government and Net Export Spending Macro Failure Summary Appendix: The Keynesian Cross THE ECONOMY TOMORROW: Anticipating AD Shifts IN THE NEWS Livin’ Large News Release: Personal Income and Outlays Consumer Confidence Index at All-Time Low WORLD VIEW Panasonic Slashes Spending CHAPTER 10: SELF-ADJUSTMENT OR INSTABILITY? Leakages and Injections The Multiplier Process Macro Equilibrium Revisited Adjustment to an Inflationary GDP Gap Summary THE ECONOMY TOMORROW: Maintaining Consumer Confidence IN THE NEWS Deflation Consumer Spending Drops 1% Job Losses Surge As U.S. Downturn Accelerates Hard-Hit Families Finally Start Saving, Aggravating Nation’s Economic Woes WORLD VIEW Crisis in Europe and U.S. Hurts Asian Economies PART 4: FISCAL POLICY TOOLS CHAPTER 11: FISCAL POLICY Taxes and Spending Fiscal Stimulus Fiscal Restraint Fiscal Guidelines Summary THE ECONOMY TOMORROW: The Concern for Content IN THE NEWS $787b Stimulus Bill Approved Just How Stimulating Are Those Checks? Economy Is Already Feeling the Impact of Federal Government’s Spending Cuts WORLD VIEW China Sets Big Stimulus Plan in Bid to Jump-Start Growth CHAPTER 12: DEFICITS AND DEBT Budget Effects of Fiscal Policy Economic Effects of Deficits Economic Effects of Surpluses The Accumulation of Debt Who Owns the Debt? Burden of the Debt External Debt Deficit and Debt Limits Summary THE ECONOMY TOMORROW: Dipping into Social Security IN THE NEWS Deficit Projected to Swell beyond Earlier Estimates Fiscal Policy in the Great Depression WORLD VIEW Budget Imbalances Common PART 5: MONETARY POLICY OPTIONS CHAPTER 13: MONEY AND BANKS What Is “Money”? The Money Supply Creation of Money The Money Multiplier Banks and the Circular Flow Summary THE ECONOMY TOMORROW: When Banks Fail IN THE NEWS WaMu’s Failure Biggest in US Bank History WORLD VIEW The Cashless Society CHAPTER 14: THE FEDERAL RESERVE SYSTEM Structure of the Fed Monetary Tools Increasing the Money Supply Decreasing the Money Supply Summary THE ECONOMY TOMORROW: Is the Fed Losing Control? IN THE NEWS Fed Cuts Deposit-Reserve Requirements Treasury Prices Fall As Refunding Weighs U.S. Federal Reserve Cuts Interest Rates to Historic Low WORLD VIEW China Lifts Bank Reserves in Bid to Cool Growth Fighting Terror/Targeting Funds; Laws May Not Stop Flow of Terror Funds CHAPTER 15: MONETARY POLICY The Money Market Interest Rates and Spending Policy Constraints The Monetarist Perspective The Concern for Content Summary THE ECONOMY TOMORROW: Which Lever to Pull? IN THE NEWS Fed Cut Means Lower Rates for Consumers More People Refinance to Wring Cash Out of Their Homes Fed Shifts Focus from Job Growth to Rising Prices Lending Drops at Big U.S. Banks Consumer Borrowing Dips More than Expected in Feb. Lag Time Is a Variable to Watch in Fed Rate Cut “Not Worth a Continental”: The U.S. Experience with Hyperinflation WORLD VIEW Rising Rates Haven’t Thwarted Consumers PART 6: SUPPLY-SIDE OPTIONS CHAPTER 16: SUPPLY-SIDE POLICY: SHORT-RUN OPTIONS Aggregate Supply Shape of the AS Curve Shifts of the AS Curve Tax Incentives Human Capital Investment Deregulation Easing Trade Barriers Infrastructure Development Expectations Summary THE ECONOMY TOMORROW: Rebuilding America IN THE NEWS The Misery Index Hurricane Damage to Gulf Ports Delays Deliveries, Raises Costs Can Infrastructure Spending Rev Up the Economy? CHAPTER 17: GROWTH AND PRODUCTIVITY: LONG-RUN POSSIBILITIES The Nature of Growth Measures of Growth Sources of Growth Policy Tools Summary THE ECONOMY TOMORROW: Limitless Growth? IN THE NEWS The New Economy Intel Reveals Major Chip-Design Advance WORLD VIEW High Investment 5 Fast Growth U.S. Workers Compete Well PART 7: POLICY CONSTRAINTS CHAPTER 18: THEORY VERSUS REALITY Policy Tools Idealized Uses The Economic Record Why Things Don’t Always Work Summary THE ECONOMY TOMORROW: Hands On or Hands Off? IN THE NEWS Deficit-Cutting Wilts in Heat from Voters The Recession Is Finally Declared Officially Over No Recession, Bernanke Says CBO’s Flawed Forecasts Stimulus: Spend or Cut Taxes? Lobbyists Flock As Businesses Seek Share of Stimulus Pie WORLD VIEW Comparative Macro Performance PART 8: PRODUCT MARKETS: THE BASICS CHAPTER 19: CONSUMER DEMAND Determinants of Demand The Demand Curve Price Elasticity Price Elasticity and Total Revenue Other Elasticities Choosing among Products Summary Appendix: Indifference Curves THE ECONOMY TOMORROW: Caveat Emptor IN THE NEWS Men vs. Women: How They Spend Federal Cigarette Tax Going Up PlayStation 3 Sales More Than Double after Price Cut Professor Becker Corrects President’s Math Many Lottery Sales Up during Recession Downloads Displacing CDs Win or Lose, LeBron’s Star is Soaring WORLD VIEW Where the Pitch Is Loudest CHAPTER 20: THE COSTS OF PRODUCTION The Production Function Marginal Productivity Resource Costs Dollar Costs Economic vs. Accounting Costs Long-Run Costs Economies of Scale Summary THE ECONOMY TOMORROW: Global Competitiveness IN THE NEWS Funeral Giant Moves In on Small Rivals WORLD VIEW Intel to Build Factory in China United States Gains Cost Advantage PART 9: MARKET STRUCTURE CHAPTER 21: THE COMPETITIVE FIRM The Profit Motive Economic vs. Accounting Profits Market Structure The Nature of Perfect Competition The Production Decision Profit-Maximizing Rule The Shutdown Decision The Investment Decision Determinants of Supply Summary THE ECONOMY TOMORROW: Internet-Based Price Competition IN THE NEWS Are Profits Bad? Strawberry Fields Forever? T-Shirt Shop Owner’s Lament: Too Many T-Shirt Shops Southern Farmers Hooked on New Cash Crop GM to Close 15 Plants for 9 Weeks Dell Plans to Close Plant in Texas CHAPTER 22: COMPETITIVE MARKETS The Market Supply Curve Competition at Work: Microcomputers The Competitive Process Summary THE ECONOMY TOMORROW: $29 iPods; $99 iPhones? IN THE NEWS IBM to Halt PCjr Output Next Month Attack of the iPod Clones WORLD VIEW Economy Threatens Catfish Industry Flat Panels, Thin Margins Wireless-Phone Rates in India Declining As Competition Grows CHAPTER 23: MONOPOLY Market Power Market Power at Work: The Computer Market Revisited A Comparative Perspective of Market Power Pros and Cons of Market Power Summary THE ECONOMY TOMORROW: Microsoft: Bully or Genius? IN THE NEWS Ticketmaster—Live Nation: A Sour Note U.S. Sues over Drug’s Price Hike Jury Rules Magnetek Unit Is Liable for Keeping Technology off Market Rocket Monopoly Approved XM-Sirius Merger Made Simple: One Is Always Less than Two Judge Says Microsoft Broke Antitrust Law WORLD VIEW Foxy Soviets Pelt the West New Competition May Mean Bad News for CNN CHAPTER 24: OLIGOPOLY Market Structure Oligopoly Behavior The Kinked Demand Curve Game Theory Oligopoly vs. Competition Coordination Problems Barriers to Entry Summary THE ECONOMY TOMORROW: Antitrust Enforcement IN THE NEWS Pop Culture: RC Goes for the Youth Market Major Airlines Match Southwest’s Fare Cuts Major U.S. Airlines Struggle to Stick to Latest Fare Increases Coke and Pepsi May Call Off Pricing Battle Eliminating the Competition Frito-Lay Devours Snack-Food Business WORLD VIEW Putting Size in Global Perspective Oil Cartel Achieves Cuts in Output, Halting Price Slide CHAPTER 25: MONOPOLISTIC COMPETITION Structure Behavior Summary THE ECONOMY TOMORROW: No Cease-Fire in Advertising Wars IN THE NEWS What’s Behind Starbucks’ Price Hike? Water, Water Everywhere; Coke, Pepsi Unleash Flood of Ad Muscle Fast-Food Rivals Suit Up for Breakfast War Premium Coffee Shops May Be Nearing Saturation Point The Cola Wars: It’s Not All Taste WORLD VIEW The Best Global Brands PART 10: REGULATORY ISSUES CHAPTER 26: (DE)REGULATION OF BUSINESS Antitrust vs. Regulation Natural Monopoly Regulatory Options The Costs of Regulation Deregulation in Practice Summary THE ECONOMY TOMORROW: Deregulate Everything? IN THE NEWS Costs of Trucking Seen Rising under New Safety Rules Bell Monopolies Push to Disconnect Competition Virgin Puts Off Chicago Route—No Gate Space The JetBlue Effect Financial Woes Heating Up CHAPTER 27: ENVIRONMENTAL PROTECTION The Environmental Threat Pollution Damages Market Incentives Market Failure: External Costs Regulatory Options Balancing Benefits and Costs Summary THE ECONOMY TOMORROW: The Greenhouse Threat IN THE NEWS Kaua’i Beach among Most Polluted Dirty Air Can Shorten Your Life Study Finds Net Gain from Pollution Rules Forced Recycling Is a Waste WORLD VIEW Polluted Cities Guess Who Taxes Pollution Least? Paying to Pollute Evidence Is Now “Unequivocal” That Humans Are Causing Global Warming CHAPTER 28: THE FARM PROBLEM Destabilizing Forces The First Farm Depression, 1920–1940 U.S. Farm Policy The Second Farm Depression, 1980–1986 Summary THE ECONOMY TOMORROW: Farmers on the Dole IN THE NEWS Corn Acres Expected to Soar in 2007, USDA Says Ethanol, Export Demand Lead to Largest Planted Area in 63 Years Obama Reignites Fight over U.S. Farm Subsidies WORLD VIEW EU Farm Subsidies PART 11: FACTOR MARKETS: BASIC THEORY CHAPTER 29: THE LABOR MARKET Labor Supply Market Supply Labor Demand A Firm’s Hiring Decision Market Equilibrium Choosing among Inputs Summary THE ECONOMY TOMORROW: Capping CEO Pay IN THE NEWS Job Fairs: Long Lines and a Ray of Hope Challenging Work and Corporate Responsibility Will Lure MBA Grads Manny Is In The Money Obama Wants $9.50 Minimum Wage Obama Talks Tough on CEO Pay WORLD VIEW Your Money or Your Life CHAPTER 30: LABOR UNIONS The Labor Market Labor Unions The Potential Use of Power The Extent of Union Power Employer Power Collective Bargaining The Impact of Unions Summary THE ECONOMY TOMORROW: Merging to Survive IN THE NEWS The GM-UAW Deal A Win for the Graduate(s) Free Agents in Sports: A Threat to Monopsony Caterpillar vs. the UAW WORLD VIEW Union Membership CHAPTER 31: FINANCIAL MARKETS The Role of Financial Markets The Present Value of Future Profits The Stock Market The Bond Market Summary THE ECONOMY TOMORROW: Venture Capitalists—Financing Tomorrow’s Products IN THE NEWS Google Growth Slows Dramatically in 1Q Where Do Start-Ups Get Their Money? PART 12: DISTRIBUTIONAL ISSUES CHAPTER 32: TAXES: EQUITY VERSUS EFFICIENCY What Is Income ? The Size Distribution of Income The Federal Income Tax Payroll, State, and Local Taxes Taxes and Inequality What Is Fair ? Summary THE ECONOMY TOMORROW: A Flat Tax? IN THE NEWS The Obamas’ Taxes WORLD VIEW U2 Avoids Taxes, Raising Ire in Ireland Top Tax Rates CHAPTER 33: TRANSFER PAYMENTS: WELFARE AND SOCIAL SECURITY Major Transfer Programs Welfare Programs Social Security Summary THE ECONOMY TOMORROW: Privatize Social Security? PART 13: INTERNATIONAL ECONOMICS CHAPTER 34: INTERNATIONAL TRADE U.S. Trade Patterns Motivation to Trade Pursuit of Comparative Advantage Terms of Trade Protectionist Pressures Barriers to Trade Summary THE ECONOMY TOMORROW: An Increasingly Global Market IN THE NEWS California Grape Growers Protest Mixing Foreign Wine Some See Bush Sheltering Sugar for Votes NAFTA Reallocates Labor: Comparative Advantage at Work WORLD VIEW Export Ratios China Accuses Corning of “Dumping” Meat Imports “Threaten” Farmers “Beggar-Thy-Neighbor” Policies in the 1930s Mexico Retaliates for Loss of Truck Program CHAPTER 35: INTERNATIONAL FINANCE Exchange Rates: The Global Link Foreign-Exchange Markets Market Dynamics Resistance to Exchange-Rate Changes Exchange-Rate Intervention Summary THE ECONOMY TOMORROW: Currency Bailouts WORLD VIEW Foreign-Exchange Rates Weak Dollar Helps U.S. Firms Dollar’s Fall Puts Big Crimp in European Tourism Nobel Prize Was Nobler in October Foreign Currency Piles Up in China CHAPTER 36: GLOBAL POVERTY American Poverty Global Poverty Goals and Strategies Income Redistribution Economic Growth Summary THE ECONOMY TOMORROW: Unleashing Entrepreneurship WORLD VIEW Glaring Inequalities The Way We Give The Female “Inequality Trap” Dying for a Drink of Clean Water Muhammad Yunus: Microloans Jeffrey Sachs: Big Money, Big Plans Chávez Sets Plans for Nationalization African Sugar Production Ramps Up Glossary Index