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ویرایش:
نویسندگان: Rajesh Ray
سری:
ISBN (شابک) : 0070145040, 9780070145047
ناشر: MC GRAW HILL INDIA
سال نشر: 2009
تعداد صفحات: 444
زبان: English
فرمت فایل : PDF (درصورت درخواست کاربر به PDF، EPUB یا AZW3 تبدیل می شود)
حجم فایل: 33 مگابایت
در صورت تبدیل فایل کتاب Supply Chain Management For Retailing به فرمت های PDF، EPUB، AZW3، MOBI و یا DJVU می توانید به پشتیبان اطلاع دهید تا فایل مورد نظر را تبدیل نمایند.
توجه داشته باشید کتاب مدیریت زنجیره تامین برای خرده فروشی نسخه زبان اصلی می باشد و کتاب ترجمه شده به فارسی نمی باشد. وبسایت اینترنشنال لایبرری ارائه دهنده کتاب های زبان اصلی می باشد و هیچ گونه کتاب ترجمه شده یا نوشته شده به فارسی را ارائه نمی دهد.
Cover Half Title About the Author Title Page Copy Right Preface Contents Introduction Chapter 1: Introducing Retail Supply Chain Introducing Retail Supply Chain How Retail Supply Chain is Different from Manufacturing Supply Chain Supply Chain and Logistics Retail Supply Chain Management is a Subset of Retail Management Retail Supply Chain Elements Retail is Not One Supply Chain—Category and Format Specific Chain Strategic, Tactical, Operational and Execution View of Retail Supply Chain Retail Supply Chain Maturity Conclusion Review Questions Assignments PART 1: Merchandise Planning Chapter 2: Category Management and Merchandise Budgeting Category Management Defined Category Management Process Enabling Components of Category Management Category Captain Challenges in Category Management What is Merchandising and What are its Benefits Merchandise Types Merchandise Hierarchy Merchandise Forecasting Forecasting Methods Merchandise Budgeting Six Months Merchandise Budgeting Open to Buy Control Conclusion Review Questions Assignments Chapter 3: Assortment and Space Management The Concept of Assortment Management Assortment Management Framework Assortment Objectives Assortment Selection Assortment Plan Role of Data and Information Technology in Assortment Store Clustering The Concept of Space Management and its Benefits Different Stages of Space Planning The Concept of Planograms Issues in Space Management Role of Information Technology in Space Management Conclusion Review Questions Assignment Chapter 4: Retail Pricing Retail Pricing Challenges Managing the Retail Pricing Life Cycle Managing Retail Promotions Managing Retail Markdowns Promotion Management Maturity Model Personalised Pricing/One to One Pricing IT for Managing Price, Promotion and Markdown Conclusion Review Questions Assignments PART 2: Retail Product Chapter 5: Retail Product Lifecycle Management Product Design Private Labels Retail Packaging Shelf Ready Packaging Green Design and Packaging IT for Retail Product Life Cycle Management Conclusion Review Questions Objective Type Questions Assignments PART 3: Managing Retail Logistics Chapter 6: Retail Distribution and Replenishment Retail Distribution Retail Replenishment Direct Store Delivery (DSD) Managing Retail Home Delivery IT for Retail Distribution and Replenishment Measures for Retail Distribution and Replenishment Conclusion Review Questions Objective Type Questions Assignments 7. Retail Logistics Retail Transport Retail Warehousing Conclusion Review Questions Objective Type Questions Assignments 8. Retail Logistics—Contemporary Issues Managing Retail Shrinkage Managing Logistics Service Provider Managing Logistics Visibility and Exceptions Green Retailing Green Information Technology Conclusion Review Questions Objective Type Questions Assignments PART 4: Managing Retail Stakeholder Relationships Chapter 9: Retail Supplier Relationship Management Retail Sourcing Merchandise procurement Global Sourcing Green Sourcing Sourcing Measures Information Technology for Sourcing Retail Sourcing Trends Conclusion Review Questions Objective Type Questions Assignments 10. Retail Customer Relationship Management Introducing Retail Customer Relationship Management Customer Service Order Management Multi Channel Retailing Retail Return and Reverse Logistics Retail Loyalty Programmes Retail Kiosk Green Retailing—What it Means for CRM Measures of Retail CRM Conclusion Review Questions Objective Type Questions Assignments PART 5: Category and Format Specific Supply Chain Issues Chapter 11: Food and Grocery Retailing Supply Chain Food and Grocery Retailing Food and Grocery Supply Chain Characteristics Fresh Fruit and Vegetable Supply Chain Contract and Corporate Farming Managing the Cold Chain Food Safety Food Processing Fresh Food Retailing—An Indian perspective Retail DELI Section Dairy Retailing Live Stock and Poultry Retailing Food Services Technology Requirements for Food and Grocery Retailing Conclusion Review Questions Objective Type Questions Assignments 12. Apparel and Footwear Retailing Supply Chain Apparel and Footwear Retailing—Understanding the Segment Apparel Retailing Supply Chain Supply Chain Characteristics Pre Pack planning Apparel Retailing in India Apparel Retail Supply Chain Innovations Footwear Retailing Managing Footwear Retailing Supply Chain Efficiently: Case Study: Khadim Conclusion Review Questions Assignments 13. Other Category Retailing Supply Chain Consumer Electronics Retailing—Understanding the Segment Consumer Electronics Retailing Supply Chain Characteristics Jewellery Retailing Home Furnishing Retailing Health and Beauty Retailing Pharma Retailing Books and Music Other Category Retailing Conclusion Review Questions Assignments 14. Managing Supply Chains of Different Retail Formats Classification of Retailers Organised B2C Retail Chain Formats Organised B2B Cash and Carry Formats Rural Retail Formats Airport Retailing Cooperative Stores Non Store based Retail Formats Online Shopping/E Tailing Service Retailing Retailing of Financial Products and Retail Banking Courier Service Retailing Conclusion Review Questions Assignments PART 6: Information Technology for Retail Chapter 15: Retail Technology Retail Technology Maturity Model Bar Coding RFID Retail ERP Retail Analytics Point of Sales Solutions Mobile Applications Other Emerging Retail Technologies Conclusion Review Questions Objective Type Questions Assignments Index