Strategic Priorities in Competitive Environments: Multidimensional Approaches for Business Success

Front Matter ....Pages i-vi
 BSC-Based Evaluation for the Factors Affecting the Performance of Wind Energy Companies  (Hasan Dinçer, Serhat Yüksel, Gözde Gülseven Ubay, Hüsne Karakuş)....Pages 1-15
 Do FED’s and CBRT’s Policies Affect Turkish Banks’ External Borrowings, Financial Impacts and Investment Performances?  (Bulent Yaman, Nildag Basak Ceylan, Ayhan Kapusuzoglu)....Pages 17-39
 The Impact of Research and Development Expenditures on the Value Relevance of Accounting Items  (Melik Ertuğrul)....Pages 41-67
 Factors Influencing the Consumers’ Expenditure on Wine According to their Own Expectations in a Tourism Perspective: A Statistical Analysis  (Marco Remondino, Enrico Ivaldi)....Pages 69-84
 Benchmarking Competitive Market Environment Using Market-Based Database  (İpek Gürsel Tapkı)....Pages 85-98
 Examination of Effects of Competitiveness on Businesses and Countries  (Zafer Adiguzel)....Pages 99-123
 The Spirit of Business Life: Entrepreneurship  (Ercan Karakeçe, Murat Çemberci)....Pages 125-139
 Transaction Cost Theory  (Kudret Celtekligil)....Pages 141-154
 Strategies for the Robust Banking System and the Determinants of the Commercial and Participation Banks Performance in Turkey Evidence from a Panel Data Analysis  (Zafer Adalı, Mustafa Uysal)....Pages 155-175
 Classification Performance Comparison of Artificial Neural Networks and Support Vector Machines Methods: An Empirical Study on Predicting Stock Market Index Movement Direction  (Şenol Emir)....Pages 177-218
 Increase in Expected Returns on the Investment  (Selin Sarılı)....Pages 219-245
 Increasing Customer Satisfaction in Strategic Communication Studies: Excellence Awards in the Transportation Sector  (Ihsan Eken, Başak Gezmen)....Pages 247-264
 Significance of Non-Monetary Forms of Capital: Importance of Social Capital  (Arif Orçun Söylemez)....Pages 265-280
 The Role of R&D Investments on Labor Force: The Case of Selected Developed Countries  (Halim Baş, İsmail Canöz)....Pages 281-299
 A CAMELS Analysis of Selected Banks in Turkey After the Crisis in 2008  (Mustafa Eser Kurum, Eray Öztürk)....Pages 301-321
 The Effects of Trade Wars Between US and China on the Financial Performances of the Companies  (Selman Duran, İrfan Ersin)....Pages 323-339
 Brand Coolness in a Competitive Environment: An Empirical Study on Starbucks Turkey  (Ayşen Akyüz, Fatih Pınarbaşı)....Pages 341-356