Storytelling with Data: Let’s Practice!

Storytelling With Data Lets Practice
Contents
Acknowledgments
About the Author
Introduction
	How This Book Is Organized & What To Expect
	How To Use This Book in Conjunction With the Original
	Do You Want To Learn Or Teach?
	a Quick Note on Tools
	Where To Get the Data
	Let's Get Started
1 Understand the Context
	1.1 Get To Know your Audience
		Solution
	1.2 Narrow your Audience
		Solution
	1.3 Complete the Big Idea Worksheet
		Solution
	1.4 Refine & Reframe
		Solution
	1.5 Complete Another Big Idea Worksheet
		Solution
	1.6 Critique the Big Idea
		Solution
	1.7 Storyboard!
		Solution
	1.8 Storyboard (Again!)
		Solution
	1.9 Get To Know your Audience
	1.10 Narrow your Audience
	1.11 Let's Reframe
	1.12 What's the Big Idea?
	1.13 What's the Big Idea (This Time)?
	1.14 How Could We Arrange This?
	1.15 Storyboard!
	1.16 Storyboard (Again!)
	1.17 Get To Know your Audience
	1.18 Narrow your Audience
	1.19 Identify the Action
	1.20 Complete the Big Idea Worksheet
	1.21 Solicit Feedback on your Big Idea
	1.22 Create the Big Idea As a Team
	1.23 Get the Ideas Out Of your Head!
	1.24 Organize your Ideas in a Storyboard
	1.25 Solicit Feedback on your Storyboard
	1.26 Let's Discuss
2 Choose An Effective Visual
	2.1 Improve This Table
		Solution
	2.2 Visualize!
		Solution
	2.3 Let's Draw
		Solution
	2.4 Practice in your Tool
		Solution
	2.5 How Would You Show This Data?
		Solution
	2.6 Let's Visualize the Weather
		Solution
	2.7 Critique!
		Solution
	2.8 What's Wrong With This Graph?
		Solution
	2.9 Let's Draw
	2.10 Practice in your Tool
	2.11 Improve This Visual
	2.12 Which Graph Would You Choose?
	2.13 What's Wrong With This Graph?
	2.14 Visualize & Iterate
	2.15 Learn From Examples
	2.16 Participate in #Swdchallenge
	2.17 Draw It!
	2.18 Iterate in your Tool
	2.19 Consider These Questions
	2.20 Say It Out Loud
	2.21 Solicit Feedback
	2.22 Build a Data Viz Library
	2.23 Explore Additional Resources
	2.24 Let's Discuss
3 Identify & Eliminate Clutter
	3.1 Which Gestalt Principles are in Play?
		Solution
	3.2 How Can We Tie Words To the Graph?
		Solution
	3.3 Harness Alignment & White Space
		Solution
	3.4 Declutter!
		Solution
	3.5 Which Gestalt Principles are in Play?
	3.6 Find An Effective Visual
	3.7 Alignment & White Space
	3.8 Declutter!
	3.9 Declutter (Again!)
	3.10 Declutter (Some More!)
	3.11 Start With a Blank Piece Of Paper
	3.12 Do You Need That?
	3.13 Let's Discuss
4 Focus Attention
	4.1 Where are your Eyes Drawn?
		Solution
	4.2 Focus On...
		Solution
	4.3 Direct Attention Many Ways
		Solution
	4.4 Visualize All the Data
		Solution
	4.5 Where are your Eyes Drawn?
	4.6 Focus within Tabular Data
	4.7 Direct Attention Many Ways
	4.8 How Can We Focus Attention Here?
	4.9 Where are your Eyes Drawn?
	4.10 Practice Differentiating in your Tool
	4.11 Figure Out Where To Focus
	4.12 Let's Discuss
5 Think Like a Designer
	5.1 Use Words Wisely
		Solution
	5.2 Do It Better!
		Solution
	5.3 Pay Attention To Detail & Design Intuitively
		Solution
	5.4 Design in Style
		Solution
	5.5 Examine & Emulate
	5.6 Make Minor Changes For Major Impact
	5.7 How Could We Improve This?
	5.8 Brand This!
	5.9 Make Data Accessible With Words
	5.10 Create Visual Hierarchy
	5.11 Pay Attention To Detail!
	5.12 Design More Accessibly
	5.13 Garner Acceptance For your Designs
	5.14 Let's Discuss
6 Tell a Story
	6.1 Use Takeaway Titles
		Solution
	6.2 Put It Into Words
		Solution
	6.3 Identify the Tension
		Solution
	6.4 Utilize the Components Of Story
		Solution
	6.5 Arrange Along the Narrative Arc
		Solution
	6.6 Differentiate Between Live & Standalone Stories
		Solution
	6.7 Transition From Dashboard To Story
		Solution
	6.8 Identify the Tension
	6.9 Move From Linear Path To Narrative Arc
	6.10 Build a Narrative Arc
	6.11 Evolve From Report To Story
	6.12 Form a Pithy, Repeatable Phrase
	6.13 What's the Story?
	6.14 Employ the Narrative Arc
	6.15 Let's Discuss
7 Practice More With Cole
	7.1 New Advertiser Revenue
		Solution
	7.2 Sales Channel Update
		Solution
	7.3 Model Performance
		Solution
	7.4 Back-To-School Shopping
		Solution
	7.5 Diabetes Rates
		Solution
	7.6 Net Promoter Score
		Solution
8 Practice More on your Own
	8.1 Diversity Hiring
	8.2 Sales By Region
	8.3 Revenue Forecast
	8.4 Adverse Events
	8.5 Reasons For Leaving
	8.6 Accounts Over Time
	8.7 Errors & Complaints
	8.8 Taste Test Data
	8.9 Encounters By Type
	8.10 Store Traffic
9 Practice More At Work
	9.1 Create your Plan Of Attack
	9.2 Set Good Goals
	9.3 Give & Receive Effective Feedback
	9.4 Cultivate a Feedback Culture
	9.5 Refer To the Swd Process
	9.6 Make Use Of An Assessment Rubric
	9.7 Facilitate a Big Idea Practice Session
	9.8 Conduct An Swd Working Session
	9.9 Set Yourself Up For Successful Data Stories
	9.10 Let's Discuss
10 Closing Words
Index
Eula