دسترسی نامحدود
برای کاربرانی که ثبت نام کرده اند
برای ارتباط با ما می توانید از طریق شماره موبایل زیر از طریق تماس و پیامک با ما در ارتباط باشید
در صورت عدم پاسخ گویی از طریق پیامک با پشتیبان در ارتباط باشید
برای کاربرانی که ثبت نام کرده اند
درصورت عدم همخوانی توضیحات با کتاب
از ساعت 7 صبح تا 10 شب
ویرایش: 2 نویسندگان: Brianna L. Newland, Amanda L. Paule-Koba, Thomas J. Aicher سری: ISBN (شابک) : 9781284152944, 1284152952 ناشر: Jones & Bartlett Learning سال نشر: 2020 تعداد صفحات: 389 زبان: English فرمت فایل : PDF (درصورت درخواست کاربر به PDF، EPUB یا AZW3 تبدیل می شود) حجم فایل: 21 مگابایت
در صورت تبدیل فایل کتاب Sport Facility and Event Management به فرمت های PDF، EPUB، AZW3، MOBI و یا DJVU می توانید به پشتیبان اطلاع دهید تا فایل مورد نظر را تبدیل نمایند.
توجه داشته باشید کتاب مدیریت تسهیلات ورزشی و رویدادها نسخه زبان اصلی می باشد و کتاب ترجمه شده به فارسی نمی باشد. وبسایت اینترنشنال لایبرری ارائه دهنده کتاب های زبان اصلی می باشد و هیچ گونه کتاب ترجمه شده یا نوشته شده به فارسی را ارائه نمی دهد.
Cover Page Title Page Copyright Page Brief Contents Contents Preface Acknowledgments About the Authors Contributors Reviewers Chapter 1 Introduction and History Introduction Evolution of Facilities Trends in Sport Facilities Trends in Local Sport Facilities and Events Scale of the Sport Event Industry Who Manages Sport Events? Summary Discussion Questions References Chapter 2 Project Management and Event Planning Introduction Project Management Phases of Project Management The Processes The Phases The Domains Tools of Project Management Summary Discussion Questions References Chapter 3 Facility Design and Construction Introduction The Construction Project Feasibility Estimating Costs and Budgeting Estimating Construction Costs Site Selection Finding the Site Design Process Construction Process Insurance Green Construction and LEED Certification Summary Discussion Questions References Chapter 4 Risk Management Introduction What Is Risk? Types of Risk Terrorism and Sport What Is Risk Management? What Are the Benefits of Good Risk Management? Steps in the Risk Management Process Summary Discussion Questions Case References References Chapter 5 Finance and Budgeting Introduction Capital Projects Equity Finance Debt Finance Operational Revenues Budgeting for Facilities and Events Budgeting Approaches Common Expenses in Facility and Event Budgets Summary Discussion Questions References Chapter 6 Bidding and Planning for Different Events Introduction Executing Events Identifying Reasons for Creating, Bidding, or Hosting an Event Event Feasibility SWOT Analysis The Bidding Process Types of Events Timelines for Events Summary Discussion Questions References Chapter 7 Designing the Event Experience Introduction Creating the Sport Event Experience Characteristics of Experiences Experience Dimensions Designing Experiences Co-creating Experiences Meanings Attached Summary Discussion Questions References Chapter 8 Marketing the Facility and Events Introduction Feasibility Developing the Marketing Strategy and Plan Segmentation Building the Relationship Positioning Price Place Promotion Communicating the Message Summary Discussion Questions References Chapter 9 Consumer Behavior Introduction Consumption Factors Motivating Factors The Decision-Making Process Summary Discussion Questions References Chapter 10 Managing People in Facilities and Events Introduction Event Organizations Managing the Staff Managing Volunteers Summary Discussion Questions References Chapter 11 Customer Service Introduction The Customer Service Plan Ways to Measure Customer Service and Service Quality Outcomes of Service Encounters A Damaged Reputation A Loss of Good Employees Satisfaction Loyalty and Repatronage Summary Discussion Questions References Chapter 12 Sponsorship Sponsorship Defined Defining Each Level Interconnectivity of Levels Sponsorship Inventory Finding and Acquiring Sponsors Writing a Sponsorship Proposal Letter How to Sell Your Event to Potential Sponsors Determining Objectives The Sponsorship Agreement Activation Summary Discussion Questions References Chapter 13 Traditional Revenue Generation in Sport and Recreation Introduction Why Is It Important to Identify Sources of Revenue? Venue Revenue Ticket Sales Strategies Promotions Loyalty Programs Ancillary Revenue Event Revenue Multipurpose Sport Facilities Event Packaging Summary Discussion Questions References Chapter 14 Sustainability and Legacy Introduction What Are Legacies? Growth in Sport Tourism Sport Event Sizes Medium- and Small-Scale Events Why Is Legacy Important? Components of Legacy Impacts Legacy Event Structures Measuring Legacies Summary Discussion Questions References Chapter 15 Measurement and Evaluation Introduction Why Are Measurement and Evaluation Important? What Are Performance Measurements Used For? How and When to Measure Performance What to Measure Economic Impact Analysis Environmental Impact Analysis Summary Discussion Questions References Glossary Index