Profiting from Diversity: The Business Advantages and the Obstacles to Achieving Diversity

Front Matter....Pages i-xi
Front Matter....Pages 1-1
Introduction....Pages 3-15
Front Matter....Pages 17-17
Diversity, Innovation, and Corporate Strategy....Pages 19-44
Eastward Enlargement, Cultural and National Identity, and Diversity in the European Union....Pages 45-58
Knowledge Management and the Positive Impact of a Collectivist Culture....Pages 59-74
Gender-Based Motives for Purchasing Fair Trade Products in France....Pages 75-90
Women Managers in Latvia: A Universal Footprint for the Future?....Pages 91-118
Variety is the Spice of Life: How Design Diversity Can Enhance Profitability....Pages 119-134
Front Matter....Pages 135-135
Embedding Diversity: The Obstacles Faced by Equality and Diversity Specialists....Pages 137-148
Design Diversity: The Organisational Obstacles....Pages 149-170
Obstacles to Greater Design Diversity: Gender and Webdesign Software....Pages 171-193
Tackling Ageism in Employment: Age the Final Frontier of Discrimination?....Pages 194-214
Disabled People and Employment: Barriers to Potential Solutions....Pages 215-240
Barriers to Diversity: The Case of Advertising Creatives....Pages 241-255
Back Matter....Pages 256-266