Professional Communication 4e: : Deliver effective written, spoken and visual messages

Front cover
Juta Support Material
Title page
Imprint page
Table of contents
Introduction
Contributing author
Editor and principle author
Contributing author
Preface
Acknowledgements
Chapter 1: Writing effectively
	1.1 Purpose and planning
	1.2 How to produce the document
	1.3 How to write in Plain English
	1.4 How to edit the final draft for visual readability and impact
Chapter 2: The digital footprint: social media, templates, Microsoft® Word™
	2.1 Research and understand social media spaces
	2.2 Develop smart digital work skills
	2.3 Develop smarter documentation skills
	2.4 How to use Microsoft® Word™ to improve your output
Chapter 3: Correspondence: mail to digital text
	3.1 Levels of style and tone
	3.2 Readability and structure
	3.3 Types of emails and letters
	3.4 Etiquette for digital correspondence
	3.5 How to manage email
Chapter 4: Curricula vitae, application letters and interviews
	4.1 Types of curricula vitae
	4.2 Letters or emails of application or covering letters
	4.3 Interviews for job or funding applications
Chapter 5: Managing teams, negotiating, working ethically
	5.1 Building effective teams
	5.2 Styles of leadership
	5.3 Techniques for solving problems
	5.4 Negotiation and persuasion
	5.5 Ethics at work
Chapter 6: Meetings, agendas and minutes
	6.1 Reasons to hold meetings and take minutes
	6.2 Different stages of meetings
	6.3 Agendas: Purpose, organisation and style
	6.4 Minutes: purpose, organisation and style
Chapter 7: Business proposals and business plans
	7.1 Business proposals as persuasive documents
	7.2 Different types of proposals
	7.3 Write the sections of a business proposal
	7.4 Business plans as a form of raising finance
	7.5 How to develop a business plan
	7.6 Write the sections of a business plan
Chapter 8: Report writing
	8.1 Nature of reports
	8.2 Writing techniques for reports
	8.3 Types of reports
	8.4 Letters of transmittal
	8.5 Example of an evaluative report
Chapter 9: Presentation skills
	9.1 Before the presentation
	9.2 During the presentation
	9.3 At the end of the presentation
	9.4 Overcome barriers to effective presentations
Chapter 10: Graphics, visual aids and posters
	10.1 Advantages of using illustrations
	10.2 Conventions for using illustrations
	10.3 How to generate illustrations
	10.4 Tables
	10.5 Figures
	10.6 Posters
Chapter 11: Visuals to support oral messages
	11.1 Importance of using visuals in oral messages
	11.2 Guidelines for the design of effective visuals
	11.3 Slides in Microsoft® PowerPoint™
	11.4 Non-linear presentations
Chapter 12: Foundations: approaching the research journey
	12.1 Research paradigms and approaches
	12.2 How to locate your research question
	12.3 Research ethics
	12.4 Referencing and citation
	12.5 Integrating sources into your work
Chapter 13: Working with data and research methodologies
	13.1 How to locate sources
	13.2 Research methodologies
	13.3 Data analysis
	13.4 How to present your research
Chapter 14: Academic proposals, dissertations, theses and papers
	14.1 How to manage the process of writing up research
	14.2 Academic proposals
	14.3 Academic theses
	14.4 Papers and journal articles
Bibliography and suggested reading
Index