Practical sustainability strategies how to gain a competitive advantage

Cover......Page 1
Title Page......Page 5
Copyright......Page 6
Contents......Page 7
PREFACE OF GEORGE P. NASSOS......Page 19
PREFACE OF NIKOS AVLONAS......Page 23
ABOUT THE COMPANION WEBSITE......Page 25
Part I INTRODUCTION TO SUSTAINABILITY......Page 27
 Chapter 1 Urgency to Adopt Sustainability......Page 29
  Creation of the Environment......Page 30
  Exceeding the Ecological Footprint......Page 31
  The Limits to Growth......Page 33
  Consumption Factor......Page 35
  Conservation of Water......Page 36
  The Depletion of Fossil Fuels......Page 38
  Climate Change......Page 39
  Population Growth......Page 41
  References......Page 42
 Chapter 2 Development of the Sustainability Concept and CSR......Page 45
  CSR TODAY: FROM SHAREHOLDER VALUE TO STAKEHOLDER VALUE......Page 47
  CSR MEASURING AND REPORTING......Page 49
  THE SUSTAINABLE DEVELOPMENT CONCEPT THOUSANDS YEARS AGO......Page 50
  References......Page 51
Part II SUSTAINABILITY STRATEGIES......Page 53
 Chapter 3 Imbedding the UN Sustainable Development Goals to Achieve Sustainability......Page 55
  UN 2030 Agenda......Page 56
  The 17 Sustainable Development Goals......Page 57
  A Further Look at The SDGs......Page 63
  References......Page 64
 Chapter 4 The Natural Step......Page 67
   System Condition 1—Substances from the Earth's Crust Must Not Systematically Increase in the Ecosphere......Page 70
   System Condition 2—Substances Produced by Society Must Not Systematically Increase in the Ecosphere......Page 71
   System Condition 4—There Must Be Fair and Efficient Use of Resources with Respect to Meeting Human Needs......Page 72
  Scientific Rationale for the Natural Step......Page 73
   Interface—The First Company to Adopt the Natural Step......Page 74
   VinylPlus—The European PVC Industry's Voluntary Commitment to Sustainable Development......Page 76
   Dow Measures Up......Page 78
   Nike's Core Values......Page 79
   Pratt and Whitney Canada's Sustainability Journey......Page 80
  References......Page 81
 Chapter 5 Eco‐Effective Versus Eco‐Efficient: Sustainability Versus Being “Less Bad”......Page 83
  FUEL EFFICIENCY......Page 84
  COMPUTING EFFICIENCY......Page 85
  MORE DURABLE BRAKE PADS......Page 86
  REDUCED SEWAGE EFFLUENT......Page 87
  MORE EFFICIENT CLOCKS......Page 88
  CRADLE TO CRADLE......Page 89
  REFERENCES......Page 92
 Chapter 6 Servicizing and the Sharing Economy......Page 93
  SELL ILLUMINATION......Page 95
  SELL FLOOR COMFORT AND ESTHETICS......Page 96
  SELL WATER TREATMENT SERVICES......Page 97
  THE EVOLUTION OF THE SHARING ECONOMY......Page 98
  COLLABORATIVE CONSUMPTION......Page 99
  CLASS FINAL PROJECTS......Page 100
   Luggage......Page 101
   Baby Mattresses......Page 102
   Q Card for Better Transportation......Page 103
  REFERENCES......Page 104
 Chapter 7 Adopting Systems Thinking......Page 107
  SYSTEM INTERCONNECTIONS......Page 108
  SYSTEM FUNCTION OR PURPOSE......Page 109
  TUNNELING THROUGH THE COST BARRIER......Page 110
  INTERFACE PIPE DESIGN......Page 111
  REDUCING OIL IMPORTS......Page 113
  ILLEGAL IMMIGRATION......Page 114
  SAILBOAT DESIGN......Page 115
  REFERENCES......Page 116
 Chapter 8 Base of the Pyramid......Page 117
  THE GREAT LEAP DOWNWARD......Page 118
  ELECTRIFY THE BOTTOM OF THE PYRAMID......Page 121
  HINDUSTAN LEVER AND NIRMA......Page 122
  BOP PROTOCOL......Page 123
  INITIATIVES BY THE WORLD RESOURCES INSTITUTE......Page 124
  DEVELOPING THE BOTTOM OF THE PYRAMID......Page 125
  IS THE BASE OF THE PYRAMID A MIRAGE?......Page 127
  REFERENCES......Page 128
 Chapter 9 Environmental Innovation Through Biomimicry......Page 129
  ABALONE......Page 130
  SPIDER SILK......Page 131
  BIVALVES......Page 132
  RHINOCEROS......Page 133
  FISH‐INSPIRED TRAVEL......Page 134
  CHEETAHS......Page 135
  COMPACT AND EFFICIENT STRUCTURE......Page 137
  ETHANOL......Page 139
  COLOR FROM STRUCTURE RATHER THAN PIGMENTS......Page 141
  CRICKET SOUNDS......Page 142
  BIO‐INSPIRED LEDs......Page 143
  OWL WINGS INSPIRE WIND TURBINE BLADE DESIGN......Page 144
  SHAVING RAZORS INSPIRED BY FROG AND CRICKET LEGS......Page 145
  ADDITIONAL TECHNOLOGIES INSPIRED BY BIOMIMICRY......Page 146
   Introduction......Page 148
   Business Unusual: Proposed Business Model......Page 149
  References......Page 150
 Chapter 10 The Need and Growth of a Circular Economy......Page 153
  KALUNDBORG SYMBIOSIS......Page 154
  EARLIER MODEL......Page 155
  TERRACYCLE INTRODUCES “LOOP”......Page 156
  THE ELLEN MACARTHUR FOUNDATION......Page 157
   PERSONAL NOTE......Page 160
  ADDITIONAL CASE STUDIES......Page 162
 Chapter 11 Addressing Climate Change......Page 163
  ENERGY: WIND TURBINES (ONSHORE)......Page 165
  ENERGY: SOLAR FARMS......Page 166
  MATERIALS: REFRIGERATION......Page 167
  FOOD: REDUCED FOOD WASTE......Page 168
  FOOD: PLANT‐RICH DIET......Page 169
  WOMEN AND GIRLS: EDUCATING GIRLS AND FAMILY PLANNING......Page 170
  BUILDINGS AND CITIES: DISTRICT HEATING......Page 171
  BUILDINGS AND CITIES: INSULATION......Page 172
  LAND USE: TROPICAL FORESTS......Page 173
  LAND USE: TEMPERATE FORESTS......Page 174
  TRANSPORT: ELECTRIC VEHICLES......Page 175
  TRANSPORT: SHIPS......Page 176
  TOP 20 SOLUTIONS......Page 177
  REFERENCES......Page 178
 Chapter 12 Adapting and Building Resilience to Climate Change......Page 181
  INTERCONNECTEDNESS OF CLIMATE RISKS IN A GLOBALIZED WORLD......Page 182
  LARGE‐SCALE CLIMATIC SHIFTS......Page 183
  CASE STUDY: MINING COMPANY......Page 184
  CASE STUDY: EXTRACTIVES SECTOR PARTNERS WITH GOVERNMENT AND COMMUNITIES TO FIGHT MALARIA IN MOZAMBIQUE......Page 185
  THE STRATEGY DEVELOPMENT PROCESS......Page 186
  REFERENCES......Page 188
 Chapter 13 Emergent Technologies for Adaptation......Page 189
  NO POVERTY AND INNOVATION......Page 190
  ZERO HUNGER AND INFORMATION AND COMMUNICATION TECHNOLOGY (ICT) PLATFORMS......Page 191
  GOOD HEALTH, WELLBEING, AND VIRTUAL REALITY......Page 192
  QUALITY EDUCATION, MIXED REALITIES, AND 5G......Page 193
  CLEAN WATER NANOTECHNOLOGY—SANITATION AND SMART CITIES......Page 194
  DECENT WORK, ECONOMIC GROWTH, AND FUTURE TECHNOLOGIES......Page 195
  INDUSTRY, INNOVATION, INFRASTRUCTURE, DRONES, AUGMENTED REALITY, AND SMART CITIES......Page 196
  SUSTAINABLE CITIES AND COMMUNITIES, IoT, AND SMART CITIES......Page 197
  RESPONSIBLE CONSUMPTION AND PRODUCTION......Page 198
  REFERENCES......Page 199
  UNDERSTANDING WASTE MANAGEMENT......Page 203
   Incineration......Page 206
   Combined Heat and Power (Cogeneration)......Page 207
   Combined Heat, Power, and Cooling (Trigeneration)......Page 208
   Gasification......Page 209
   Anaerobic Digestion......Page 210
  THE FUTURE OF WASTE‐TO‐ENERGY INITIATIVES......Page 211
  REFERENCES......Page 212
 Chapter 15 Environmentally Effective Buildings......Page 213
  Net‐Zero Energy Buildings......Page 220
  LEED Project Certification Process......Page 221
  LEED Accredited Professional......Page 222
  Living Building Challenge......Page 223
  World's Greenest Building......Page 225
  The WELL Building Standard......Page 227
  Other Building Certifications......Page 228
  References......Page 229
  Green Chemistry......Page 231
  Nanotechnology......Page 235
  “Big Hairy Audacious Goal”......Page 239
   Toilets......Page 240
   Urban Farming......Page 241
  References......Page 244
 Chapter 17 Sustainable Strategies and Beyond......Page 245
Part III PRACTICAL TOOLS AND GUIDELINES......Page 249
  Need for a Sustainable Strategy......Page 251
  Managing Sustainability and Standards......Page 252
  Case Study on Sustainable Strategy......Page 254
  Global Reporting Initiative (GRI) and Stakeholders......Page 255
  The Stakeholder Reporting Process......Page 256
  Presentation of Reported Stakeholder Discussions......Page 257
  ISO 26000 Framework......Page 259
  United Nations Sustainable Development Goals (UN SDGs)......Page 260
   Report Extract......Page 261
  Corporate Sustainability Trends......Page 264
  Issues for Learning and Discussion......Page 266
  References......Page 267
  EXAMINING THE STAKEHOLDER CONCEPT......Page 269
  STAKEHOLDERS: DEFINITION—PRIMARY AND SECONDARY STAKEHOLDERS......Page 270
   Stakeholder Engagement......Page 271
   Stakeholder Engagement......Page 274
   Balancing Stakeholders' Expectations......Page 276
   Stakeholder Engagement Process......Page 277
   Materiality Assessment......Page 278
   Materiality Assessment......Page 282
   Benefits from the Corporation's Responsible Behavior: The Sustainability (CSR) Debate......Page 283
   Issues for Learning and Discussion......Page 285
  REFERENCES......Page 286
  CONTEXT OF REPORTS......Page 287
  CHANGES OVER THE YEARS......Page 288
   Materiality......Page 289
   Boundary Setting......Page 290
   Requests for Information......Page 291
   About this Report......Page 292
   Sustainability in the Supply Chain......Page 293
   Sustainability Reports and Impact Investments......Page 294
   Sustainability and ESG Ratings......Page 295
   Transformation Timeframe......Page 296
  REFERENCES......Page 299
 Chapter 21 Sustainability Metrics for Improving Impact......Page 301
   102‐51—Date of Most Recent Report......Page 302
  GRI INDEX......Page 303
   Ecological Footprint......Page 308
   Metrics for Carbon Footprint......Page 309
   Life Cycle Assessment (LCA)......Page 310
   How Metrics of Sustainability Can be Used (e.g., Assessments, Audits)......Page 311
   Communities and Giving......Page 312
   Ethics and Governance......Page 313
   Stakeholder Metrics and Sustainability......Page 314
  ISSUES FOR LEARNING AND DISCUSSION......Page 315
  REFERENCES......Page 316
  ENERGY CONSUMPTION AND GLOBAL WARMING......Page 317
  CLIMATE CHANGE AND CARBON FOOTPRINT......Page 318
  CARBON EMISSIONS AND CARBON FOOTPRINT......Page 319
  LCA AND MEASURING CARBON FOOTPRINT......Page 320
  LCA AND PRODUCT LABELS......Page 321
  CASES FOR CARBON FOOTPRINT......Page 323
  CARBON OFFSET AND THE GOLD STANDARD......Page 325
  ISSUES FOR LEARNING AND DISCUSSION......Page 326
  REFERENCES......Page 327
  Overview......Page 329
  Guidelines for Measuring the Water Footprint......Page 330
  Water Footprint and LCA......Page 332
  Replenishing the Water Used......Page 333
  Engaging in Water Policy Reform......Page 334
  Nestle......Page 335
  Water Footprint Versus Carbon Footprint......Page 336
  REFERENCES......Page 337
  Green Communication and Greenwashing......Page 339
  Green Marketing, Communications, and Sustainability......Page 340
  Green Marketing......Page 341
  Guidelines for Green Marketing......Page 342
   Clarity......Page 343
  1. Designing the Sustainability Communications Strategy......Page 346
  3. Developing a Sustainability Communications Strategy......Page 347
  5. Reinforcing Stakeholder Interaction......Page 348
   The Importance of the Company Website......Page 349
  References......Page 350
Part IV CONCLUSION......Page 351
 Chapter 25 Epilogue: Where Do We Go Now?......Page 353
  References......Page 355
Index......Page 357
EULA......Page 364