Online Communication Strategies For Managers

Title
Contents
1. Managing Our Online Identities
	Google Yourself Today!
	Online Indiscretions: Impact on Reputation
	Different Generations: Different Notions
	Crafting and Managing Your Online Identity
	Tips for Managing Your Online Identity
	Conclusion
2. Global Virtual Teams: Challenges and Solutions
	What is a Global Virtual Team?
	Challenges Faced by Global Virtual Teams
	Coping with Challenges Posed by Computer- Mediated Platforms
	Coping with Challenges Posed by Intercultural Differences
	Virtual Team Leaders: Study Identifies Six Leadership Practices
	Virtual Meetings
	Virtual Presentations
	Conclusion
3. Email @ Work
	Communicating Emotions Accurately on Email
	The Neutrality and Negativity Effect of Email Communication
	Things to do while Composing and Replying to Email Messages
	Things Not to do while Composing and Replying to an Email Message
	Coping with Email Overload
	Measures to Stop Email Overload
4. Professional Networking on LinkedIn
	Networking for Professional Growth
	Job Search and Professional Networking
	Networking in the Twenty-First Century
	LinkedIn for Professional Networking
	LinkedIn’s Growth in India and Its Implications
5. Blogging Basics
	Types of Bloggers
	Why Blog?
	Tips on Blogging
	Can You Make Money from Blogging?
	Conclusion
6. Microblogging: Twitter
	Twitter History
	Getting Started on Twitter
	Companies Successful on Twitter and What We Can Learn from Them
	Getting into Trouble for a Tweet
	Tips for Twitter Users
7. Facebook: Friends, Fans, Likes and More
	More than a Billion Users Strong
	Facebook Profiles, Pages and Groups
	Facebook Blunders: What not to do on the Social Networking Site
	Conclusion
8. Role of Social Media in Crisis Communication
	Traditional Crisis Communication Strategies
	The Rise and Rise of Social Media
	Social Media and Crisis Communication Management: Case Studies
	Lessons in Online Crisis Communication
9. Men, Women and Online Communication
	The Gender Gap in Internet Access
	Men and Women in Online Spaces
	Communication Patterns in Offline Spaces
	Sexual Harassment: Online-Offline Intersections
	Conclusion
10. Digital Ethics
	What is Ethical Behavior?
	Digital Deception
	Linguistic Styles of Liars
	Conclusion
Epilogue