Next Generation Retail: How to Use New Technology to Innovate for the Future

Cover
Contents
List of figures and tables
Acknowledgements
Introduction
01 The changing nature of today’s consumer
	The Covid-19 pandemic shock
	Consumer mindsets
	Consumer behaviour
	Consumer needs and demands
	Key takeaways: Today’s consumers
	Addressing changing consumer demand
	References
02 Unlocking the Metaverse for retailers
	An introduction to the Metaverse
	How retailers can tap into the Metaverse
	Ten things retailers need to know about the Metaverse
	Key takeaways: The Metaverse
	References
03 The rise of livestream shopping
	The rise of livestreaming post-Covid
	A profile of livestreaming success: China
	The livestreaming ecosystem
	Livestreaming consumer preferences
	Livestreaming platforms
	Types of livestream formats
	Debunking myths about livestream shopping
	Ten things retailers need to know about livestreaming
	Key takeaways: Livestreaming
	References
04 Quick commerce
	Online grocery shopping surge underpins quick commerce demand
	Instant commerce business models
	Ten things retailers need to know about quick commerce
	Key takeaways: Quick commerce
	References
05 Advancing sustainability
	The time for sustainability in retail is now
	Navigating sustainability for retail
	The fashion resale market
	Ten things retailers need to know about sustainability
	Key takeaways: Sustainability
	References
06 Driving social commerce through compelling content
	Social commerce trends in retail
	The social commerce ecosystem
	Social payments integration
	Ten things retailers need to know about social commerce
	Key takeaways: Social commerce
	References
07 Creating retail media to monetize consumer traffic
	The rise of retail media
	What is driving the adoption of retail media?
	Ten things retailer need to know about retail media
	Key takeaways: Retail media
	References
08 Supply chain
	The pandemic shock to supply chains
	Achieving agility and resilience in sourcing
	Partnering with innovators for supply chain optimization
	Implications for brands and retailers
	Artificial intelligence and the supply chain
	Artificial intelligence applications in sourcing
	The implications of AI in sourcing for brands and retailers
	Ten things retailers need to know about supply chain
	Key takeaways: Supply chain optimization
	References
09 To NFT or not?
	The NFT digital collectible market
	Background: The development of NFTs
	Advantages of NFTs in the Metaverse
	The underlying technologies behind NFTs
	What retailers should know about NFTs
	Implications of NFTs for retailers
	Ten things retailers need to know about NFTs
	Key takeaways: NFTs for retailers
	References
10 Bringing blockchain to retail
	Metaverse and blockchain
	Blockchain and transactions
	Blockchain’s underlying technology
	Joining blockchain-based virtual games
	Implications for retailers
	Ten things retailers need to know about blockchain
	Key takeaways: Blockchain
	References
11 Digital payments on the rise
	The rise of alternative payment methods
	The role of social media in shopping
	High online cart-abandonment rates at checkout
	Moving toward decentralized commerce
	Global digital payment innovators
	Web 3.0 payments
	Metaverse payment solutions and channels
	Ten things retailers need to know about digital payments
	Key takeaways: Digital payments
	References
12 Monetizing retail data while maintaining customer trust
	The role of data in a retail organization
	The Coresight CORE framework
	Using retail data to provide personalized marketing and services
	The role of data sharing
	Ten things retailers need to know about data
	Key takeaways: Improving retail data practices
	References
13 Enhancing consumer loyalty
	Loyalty programmes: An overview
	Leveraging consumer data: Personalized promotion and rewards
	Loyalty implications for brands/retailers
	Using technology to innovate loyalty programmes
	Ten things retailers need to know about loyalty
	Key takeaways: Customer loyalty programmes
	References
14 Headless commerce
	The impact of, and response to, Covid-19
	Addressing the profitability of mid-size e-commerce players
	Implications for mid-size retailers
	Key takeaways: Headless commerce
	References
15 What’s ahead? The future outlook for retail
	The future retail experience
	The 3–3–3 rule
	Retail responsibility
	References
16 Creating your roadmap
	Planning for innovation
	The Coresight RESET framework
	Dip your toes into the Metaverse
	Test and learn by implementing a livestreaming strategy
	Evaluate how quick commerce can impact your business
	Advancing sustainability in your organization
	Integrating content and commerce with social commerce
	Engage consumers through retail media
	Build an intelligent supply chain
	Reward your community with NFTs
	Utilize blockchain to open new opportunities
	Upgrade in-store and digital payment options
	Retail data
	Re-assess your loyalty strategy
	Investigate the headless commerce landscape
	In summary
	Reference
Index