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دانلود کتاب MIS8 : management information systems

دانلود کتاب MIS8: سیستم های اطلاعات مدیریت

MIS8 : management information systems

مشخصات کتاب

MIS8 : management information systems

ویرایش: [Student edition.] 
نویسندگان:   
سری:  
ISBN (شابک) : 9781337406925, 1337406937 
ناشر: Cengage Learning 
سال نشر: 2018 
تعداد صفحات: [402] 
زبان: English 
فرمت فایل : PDF (درصورت درخواست کاربر به PDF، EPUB یا AZW3 تبدیل می شود) 
حجم فایل: 97 Mb 

قیمت کتاب (تومان) : 51,000

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توضیحاتی در مورد کتاب MIS8: سیستم های اطلاعات مدیریت

راه‌حل‌های مطبوعاتی 4LTR به دانش‌آموزان این امکان را می‌دهند که قالبی را انتخاب کنند که به بهترین وجه با اولویت‌های یادگیری آنها مطابقت دارد. این گزینه برای آن دسته از دانش آموزانی مناسب است که بر روی کتاب درسی به عنوان منبع اصلی درس خود تمرکز می کنند. توجه مهم: محتوای رسانه‌ای که در توضیحات محصول یا متن محصول ارجاع شده است ممکن است در نسخه کتاب الکترونیکی موجود نباشد.


توضیحاتی درمورد کتاب به خارجی

4LTR Press solutions give students the option to choose the format that best suits their learning preferences. This option is perfect for those students who focus on the textbook as their main course resource. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.



فهرست مطالب

Cover
Brief Contents
Contents
Part 1: Fundamentals of Information Systems
	Chapter 1: Information Systems: An Overview
		1-1 Computers and Information Systems in Daily Life
		1-2 Computer Literacy and Information Literacy
		1-3 The Beginning: Transaction-Processing Systems
		1-4 Management Information Systems
		1-5 Major Components of an Information System
		1-6 Using Information Systems and Information Technologies
		1-7 The IT Job Market
		1-8 Outlook for the Future
		Study Tools 1
		Reviews and Discussions
		Projects
		Are You Ready to Move On?
		Case Study 1-1: Using Information Technologies at Federal Express
		Case Study 1-2: Mobile Technology: A Key Player for Future Shopping
	Chapter 2: Computers: The Machines behind Computing
		2-1 Defining a Computer
		2-2 The History of Computer Hardware and Software
		2-3 The Power of Computers
		2-4 Computer Operations
		2-5 Input, Output, and Memory Devices
		2-6 Classes of Computers
		2-7 What Is Software?
		2-8 Computer Languages
		Study Tools 2
		Reviews and Discussions
		Projects
		Are You Ready to Move On?
		Case Study 2-1: Become Your Own Banker
		Case Study 2-2: iPads: New Productivity Tools for Service Workers
	Chapter 3: Database Systems, Data Warehouses, and Data Marts
		3-1 Databases
		3-2 Logical Database Design
		3-3 Components of a DBMS
		3-4 Recent Trends in Database Design and Use
		3-5 Data Warehouses
		3-6 Data Marts
		3-7 Business Analytics
		3-8 The Big Data Era
		3-9 Database Marketing
		Study Tools 3
		Reviews and Discussions
		Projects
		Are You Ready to Move On?
		Case Study 3-1: Data Mining Helps Students Enroll in Courses with Higher Chances of Success
		Case Study 3-2: Data Mining Tools at Pandora Radio
	Chapter 4: Personal, Legal, Ethical, and Organizational Issues of Information Systems
		4-1 Privacy Issues
		4-2 Ethical Issues of Information Technologies
		4-3 The Impact of Information Technology in the Workplace
		4-4 Green Computing
		Study Tools 4
		Reviews and Discussions
		Projects
		Are You Ready to Move On?
		Case Study 4-1: Telecommuting with a New Twist
		Case Study 4-2: Privacy and Other Legal Issues at Google
	Chapter 5: Protecting Information Resources
		5-1 Risks Associated with Information Technologies
		5-2 Computer and Network Security: Basic Safeguards
		5-3 Security Threats: An Overview
		5-4 Security Measures and Enforcement: An Overview
		5-5 Guidelines for a Comprehensive Security System
		Study Tools 5
		Reviews and Discussions
		Projects
		Are You Ready To Move On?
		Case Study 5-1: Vulnerabilities of Medical Devices
		Case Study 5-2: Security Breach at Yahoo!
Part 2: Data Communication, the Internet, E-Commerce, and Global Information Systems
	Chapter 6: Data Communication: Delivering Information Anywhere and Anytime
		6-1 Defining Data Communication
		6-2 Basic Components of a Data Communication System
		6-3 Processing Configurations
		6-4 Types of Networks
		6-5 Network Topologies
		6-6 Major Networking Concepts
		6-7 Wireless and Mobile Networks
		6-8 Wireless Security
		6-9 Convergence of Voice, Video, and Data
		Study Tools 6
		Reviews and Discussions
		Projects
		Are You Ready to Move On?
		Case Study 6-1: Data Communication at Walmart
		Case Study 6-2: Protecting the Security and Privacy of Mobile Devices
	Chapter 7: The Internet, Intranets, and Extranets
		7-1 The Internet and the World Wide Web
		7-2 Navigational Tools, Search Engines, and Directories
		7-3 Internet Services
		7-4 Web Applications
		7-5 Intranets
		7-6 Extranets
		7-7 New Trends: The Web 2.0 and Web 3.0 Eras
		7-8 The Internet of Everything and Beyond
		Study Tools 7
		Reviews and Discussions
		Projects
		Are You Ready to Move On?
		Case Study 7-1: Scotts Miracle-Gro's Intranet: The Garden
		Case Study 7-2: Social Networking in Support of Small Businesses
	Chapter 8: E-Commerce
		8-1 Defining E-Commerce
		8-2 Major Categories of E-Commerce
		8-3 B2C E-Commerce Cycle
		8-4 B2B E-Commerce: A Second Look
		8-5 Mobile and Voice-Based E-Commerce
		8-6 E-Commerce Supporting Technologies
		8-7 E-Commerce and Beyond: Social Commerce
		8-8 Hyper-Social Organizations
		8-9 Social Media Information Systems
		Study Tools 8
		Reviews and Discussions
		Projects
		Are You Ready to Move On?
		Case Study 8-1: Widespread Applications of Mobile Ads
		Case Study 8-2: Bridging the Gap between E-Commerce and Traditional Commerce
	Chapter 9: Global Information Systems
		9-1 Why Go Global?
		2 Global Information Systems: An Overview
		9-3 Organizational Structures and Global Information Systems
		9-4 Obstacles to Using Global Information Systems
		Study Tools 9
		Reviews and Discussions
		Projects
		Are You Ready to Move On?
		Case Study 9-1: Global Information Systems at Toyota Motor Company
		Case Study 9-2: Information Technologies Support Global Supply Chain
Part 3: IS Development, Enterprise Systems, MSS, IIS, and Emerging Trends
	Chapter 10: Building Successful Information Systems
		10-1 Systems Development Life Cycle: An Overview
		10-2 Phase 1: Planning
		10-3 Phase 2: Requirements Gathering and Analysis
		10-4 Phase 3: Design
		10-5 Phase 4: Implementation
		10-6 Phase 5: Maintenance
		10-7 New Trends in Systems Analysis and Design
		Study Tools 10
		Reviews and Discussions
		Projects
		Are You Ready to Move On?
		Case Study 10-1: Systems Development at SEB Latvia
		Case Study 10-2: Crowdsourcing Pays Off
	Chapter 11: Enterprise Systems
		11-1 Supply Chain Management
		11-2 Customer Relationship Management
		11-3 Knowledge Management
		11-4 Enterprise Resource Planning
		Study Tools 11
		Reviews and Discussions
		Projects
		Are You Ready to Move On?
		Case Study 11-1: ERP at Johns Hopkins Institutions
		Case Study 11-2: CRM at Starbucks
	Chapter 12: Management Support Systems
		12-1 Types of Decisions in an Organization
		12-2 Decision Support Systems
		12-3 Executive Information Systems
		12-4 Group Support Systems
		12-5 Geographic Information Systems
		12-6 Guidelines for Designing a Management Support System
		Study Tools 12
		Reviews and Discussions
		Projects
		Are You Ready to Move On?
		Case Study 12-1: UPS Deploys Routing Optimization with a Big Payoff
		Case Study 12-2: GPS Technology and Analytics Combat Crimes
	Chapter 13: Intelligent Information Systems
		13-1 What Is Artificial Intelligence?
		13-2 Expert Systems
		13-3 Case-Based Reasoning
		13-4 Intelligent Agents
		13-5 Fuzzy Logic
		13-6 Machine Learning
		13-7 Genetic Algorithms
		13-8 Natural-Language Processing
		13-9 Integrating AI Technologies into Decision Support Systems
		3-10 Contextual Computing: Making Mobile Devices Smarter
		Study Tools 13
		Reviews and Discussions
		Projects
		Are You Ready to Move On?
		Case Study 13-1: AI-Based Software Helps Businesses Better Understand Customer
		Case Study 13-2: NLP: Making a Smartphone Smarter
	Chapter 14: Emerging Trends, Technologies, and Applications
		14-1 Trends in Software and Service Distribution
		14-2 Virtual Reality
		14-3 Radio Frequency Identification: An Overview
		14-4 Quick Response Codes
		14-5 Biometrics: A Second Look
		14-6 Trends in Networking
		14-7 Nanotechnology
		Study Tools 14
		Reviews and Discussions
		Projects
		Are You Ready to Move On?
		Case Study 14-1: Cloud Computing at Intercontinental Hotels Group (IHG)
		Case Study 14-2: RFID at Macy's Department Store
Endnotes
Index
Chapter Reviews




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