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از ساعت 7 صبح تا 10 شب
ویرایش: [9 ed.]
نویسندگان: Hossein Bidgoli
سری:
ISBN (شابک) : 9781337625999, 9781337625982
ناشر: Cengage
سال نشر: 2018
تعداد صفحات: [371]
زبان: English
فرمت فایل : PDF (درصورت درخواست کاربر به PDF، EPUB یا AZW3 تبدیل می شود)
حجم فایل: 68 Mb
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در صورت تبدیل فایل کتاب MIS 9 - Management Information Systems به فرمت های PDF، EPUB، AZW3، MOBI و یا DJVU می توانید به پشتیبان اطلاع دهید تا فایل مورد نظر را تبدیل نمایند.
توجه داشته باشید کتاب MIS 9 - سیستم های اطلاعات مدیریت نسخه زبان اصلی می باشد و کتاب ترجمه شده به فارسی نمی باشد. وبسایت اینترنشنال لایبرری ارائه دهنده کتاب های زبان اصلی می باشد و هیچ گونه کتاب ترجمه شده یا نوشته شده به فارسی را ارائه نمی دهد.
سیستم های اطلاعات مدیریت را به روش خود با MIS بیاموزید! کتاب درسی مرجع آسان MIS محتوای درسی را از طریق فصل های جذاب بصری و همچنین کارت های مرور فصل ارائه می دهد که بهترین مطالب مرور را در یک ابزار مطالعه آماده ادغام می کند.
Learn Management Information Systems YOUR Way with MIS! MIS�s easy-reference, textbook presents course content through visually engaging chapters as well as Chapter Review Cards that consolidate the best review material into a ready-made study tool.
Title Page Copyright Page Brief Contents Contents PART 1 Chapter 1: Information Systems: An Overview 1-1 Computers Andinformation Systemsin Daily Life Smartphones Everywhere and for Everything A New Era of Marketing: YouTube Social Networking and the Vulnerability of Personal Information 1-2 Computer Literacyand Informationliteracy 1-3 The Beginning:Transaction-Processing systems Information Technologies at Domino’s Pizza 1-4 Management Information Systems 1-5 Major Components of an Information System 1-5a Data 1-5b Database 1-5c Process 1-5d Information 1-5e Examples of Information Systems 1-6 Using Informationsystems And Information Technologies 1-6a The Importance of Information Systems Information Technologies at The Home Depot Human Resource Information Systems in Action Information Technologies at UPS 1-6b Using Information Technologies for a Competitive Advantage Information Technologies at Walmart 1-6c Porter’s Five Forces Model: Understanding the Business Environment Information Technologies at Netflix Digital Innovation in Retail Industry Using Information Technologies 1-7 The It Job Market 1-7a CTO/CIO 1-7b Manager of Information Systems Services 1-7c Systems Analyst 1-7d Network Administrator 1-7e Database Administrator 1-7f Computer Programmer 1-7g Webmaster 1-8 Outlook For The Future Reviews and Discussions Projects Are You Ready to Move On? CASE STUDY 1-1 Using Information Technologies at Federal Express CASE STUDY 1-2 Mobile Technology: A Key Player for Future Shopping Chapter 2: Computers: TheMachines Behind Computing 2-1 Defining A Computer 2-1a Components of a Computer System 2-2 The History Of Computer Hardware And Software IBM Watson: A Supercomputer with Artificial Intelligence Capabilities 2-3 The Power Of Computers 2-3b Accuracy 2-3c Storage and Retrieval 2-4 Computer Operations A Supercomputer in Your Pocket 2-5 Input, Output, Andmemory Devices 2-5a Input Devices Touchless Computing: The New Paradigm in User System Interface 2-5b Output Devices A Popular Application of CloudStorage: Keeping Photos Online 2-6 Classes Of Computers Popular iPad Business Applications 2-6a Server Platforms: An Overview Ubiquitous Computing 2-7 What Is Software? Office 365: Making Data and Applications Portable 2-7a Operating System Software iOS: The Brain Behind Apple Devices 2-7b Application Software 2-8 Computer Languages Reviews and Discussions Projects Are You Ready to Move On? CASE STUDY 2-1 Become Your Own Banker CASE STUDY 2-2 iPads: New Productivity Tools for Service Workers Chapter 3: Database Systems,Data Warehouses, and Data Marts 3-1 Databases 3-1a Types of Data in a Database BI in Action: Law Enforcement 3-1b Methods for Accessing Files 3-2 Logical Database Design 3-2a The Relational Model 3-3 Components Of A Dbms 3-3a Database Engine 3-3b Data Definition 3-3c Data Manipulation Graph Databases Move Relational Databases One Step Forward 3-3d Application Generation 3-3e Data Administration 3-4 Recent Trends In Database Design And Use 3-4a Data-Driven Web Sites 3-4b Distributed Databases 3-4c Object-Oriented Databases 3-5 Data Warehouses Data Warehouse Applications at Marriott International 3-5a Input 3-5b ETL 3-6 Data Marts Data Mining and the Airline Industry 3-7 Business Analytics Mobile Analytics in Action: Airbnb 3-8 The Big Data Era Predictive Analytics in Action 3-8a Who Benefits from Big Data? Big Data in Action 3-8b Tools and Technologies of Big Data 3-8c Big Data Privacy Risks 3-9 Database Marketing Database Marketing in Action:Caterpillar Corporation Reviews and Discussions Projects Are You Ready to Move On? CASE STUDY 3-1: Data Mining Helps Students Enroll in Courses with Higher Chances of Success CASE STUDY 3-2: Data Mining Tools at Pandora Radio Chapter 4: Personal, Legal, Ethical,and Organizational Issues of Information Systems 4-1 Privacy Issues Social Networking Sitesand Privacy Issues Employee Monitoring: Improving Productivity or Invasion of Privacy 4-1a E-mail 4-1b Data Collection on the Web E-Mail and Corporate Data Leakage Facebook Experiments: Marketing Tools or Unethical Behavior? 4-2 Ethical Issuesof Information Technologies Ten Commandments of Computer Ethics19 4-2a Censorship Internet Censorship: A Global Problem 4-2b Intellectual Property Software Piracy: A Global Problem 4-2c Social Divisions and the Digital Divide Verizon’s Cybersquatting Suit 4-3 The Impact Of information Technology in The Workplace The Digital Divide in Action 4-3a Information Technology and Health Issues Health and Social Issues of Online Gaming 4-4 Green Computing Reviews and Discussions Projects Are You Ready to Move On? CASE STUDY 4-1: Telecommuting with a New Twist CASE STUDY 4-2: Privacy and Other Legal Issues at Google Chapter 5: Protecting Information Resources 5-1 Risks Associated with Information Technologies 5-1a The Costs of Cyber Crime to the U.S. Economy 5-1b Spyware and Adware 5-1c Phishing, Pharming, Baiting, Quid ProQuo, SMiShing, and Vishing 5-1d Keystroke Loggers 5-1e Sniffing and Spoofing 5-1f Computer Crime and Fraud Challenges of Insiders’ Threats Identity Theft at the Internal Revenue Service Types of Hackers 5-2 Computer And Network Security: Basic Safeguards Nearly All Organizations Get Hacked 5-3 Security Threats: An Overview 5-3a Intentional Threats Protecting Against Data Theft and Data Loss Social Engineering Costs Ubiquiti Networks More Than $39 Million 5-4 Security Measures and Enforcement: An Overview 5-4a Biometric Security Measures Biometrics at Phoebe Putney Memorial Hospital 5-4b Nonbiometric Security Measures 5-4c Physical Security Measures 5-4d Access Controls Lost and Stolen Laptops 5-4e Virtual Private Networks 5-4f Data Encryption 5-4g E-Commerce Transaction Security Measures 5-4h Computer Emergency Response Team 5-5 Guidelines For A Comprehensive Security System Sarbanes-Oxley and Information Security 5-5a Business Continuity Planning Reviews and Discussions Projects Are You Ready To Move On? CASE STUDY 5-1: Vulnerabilities of Medical Devices CASE STUDY 5-2: Security Breach at Yahoo! PART 2 Chapter 6: Data Communication: Delivering Information Anywhere and Anytime 6-1 Defining Data Communication 6-1a Why Managers Need to Know About Data Communication GoToMeeting: Example of an E-collaboration Tool Reviews and Discussions Projects Are You Ready to Move On? CASE STUDY 6-1: Data Communication at Walmart CASE STUDY 6-2: Protecting the Security and Privacy of Mobile Devices 6-2 Basic Components Of A Data Communication System 6-2a Sender and Receiver Devices 6-2b Modems 6-2c Communication Media 6-3 Processing Configurations Google Invests in Communication Media 6-3a Centralized Processing 6-3b Decentralized Processing 6-3c Distributed Processing 6-3d Open Systems Interconnection Model 6-4 Types of Networks 6-4a Local Area Networks 6-4b Wide Area Networks 6-4c Metropolitan Area Networks 6-5 Network Topologies 6-5a Star Topology 6-5b Ring Topology 6-5c Bus Topology 6-5d Hierarchical Topology 6-5e Mesh Topology 6-6 Major Networking Concepts 6-6a Protocols 6-6b Transmission Control Protocol/Internet Protocol 6-6c Routing 6-6d Routers 6-6e Client/Server Model 6-7 Wireless And Mobile Networks Mobile Computing and Mobile Apps 6-7a Wireless Technologies 6-7b Mobile Networks 6-8 Wireless Security Privacy and Ethical Issues of Wireless Devices 6-9 Convergence of Voice, Video, And Data Telepresence: A New Use of Data Communication and Convergence CASE STUDY 6-1: Data Communication at Walmart CASE STUDY 6-2: Protecting the Security and Privacy of Mobile Devices Chapter 7: The Internet, Intranets, and Extranets 7-1 The Internet And The world Wide Web 7-1a The Domain Name System Major Events in the Development of the Internet 7-1b Types of Internet Connections What Is HTML? 7-2 Navigational Tools, Search Engines, And Directories 7-2a Navigational Tools 7-2b Search Engines and Directories 7-3 Internet Services 7-3a E-Mail 7-3b Newsgroups and Discussion Groups 7-3c Instant Messaging 7-3d Internet Telephony 7-4 Web Applications 7-4a Tourism and Travel 7-4b Publishing 7-4c Higher Education 7-4d Real Estate 7-4e Employment 7-4f Financial Institutions 7-4g Software Distribution 7-4h Healthcare Electronic Health Records Pay Off for Kaiser Permanente 7-4i Politics The Internet in 2020 7-5 Intranets 7-5a The Internet versus Intranets 7-5b Applications of an Intranet 7-6 Extranets 7-7 New Trends: The Web 2.0 And Web 3.0 Eras 7-7a Blogs 7-7b Wikis LinkedIn: A Professional Social Networking Site 7-7c Social Networking Sites 7-7d Business Application of Social Networks 7-7e RSS Feeds 7-7f Podcasting Twitter: Real-time Networking with Your Followers 7-7g The Internet2 7-8 The Internet Of everything And Beyond The Internet of Everything in Action Reviews and Discussions Projects Are You Ready to Move On? CASE STUDY 7-1: Scotts Miracle-Gro’s Intranet: The Garden CASE STUDY 7-2: Social Networking in Support of Small Businesses Chapter 8: E-Commerce 8-1 Defining E-Commerce 8-1a The Value Chain and E-Commerce Twitter Helps Businesses Find Customers Showrooming and Webrooming 8-1c Advantages and Disadvantages of E-Commerce The Home Depot Gets into E-Commerce 8-1d E-Commerce Business Models E-Commerce in 2020 8-2 Major Categoriesof E-Commerce 8-2a Business-to-Consumer E-Commerce 8-2b Business-to-Business E-Commerce 8-2c Consumer-to-Consumer E-Commerce 8-2d Consumer-to-Business E-Commerce 8-2e Government and Nonbusiness E-Commerce 8-2f Organizational or Intrabusiness E-Commerce E-Gov in Action: City of Denver, Colorado 8-3 B2C E-Commerce Cycle 8-4 B2B E-Commerce:A Second Look 8-4a Major Models of B2B E-Commerce E-Procurement at Schlumberger B2B E-Commerce Growth and Best Practices 8-5 Mobile And Voice-Based E-Commerce Mobile Commerce in Action: The Fast Food Restaurants 8-6 E-Commerce Supporting Technologies 8-6a Electronic Payment Systems Challenges in Using Mobile Payment Systems Mobile Marketing at Starbucks 8-6c Mobile Marketing 8-6d Search Engine Optimization Challenges in Using Digital Ads 8-7 E-Commerce And Beyond: Social Commerce Social Commerce at Coca-Cola Company 8-8 Hyper-Social Organizations Hyper-Social Organization in Action: Spotify 8-9 Social Media Information Systems CASE STUDY 8-1: Widespread Applications of Mobile Ads CASE STUDY 8-2: Bridging the Gap Between E-Commerce and Traditional Commerce Chapter 9: Global Information Systems 9-1 Why Go Global? Global Information Systems at Rohm & Haas 9-1a E-Business: A Driving Force 9-1b Growth of the Internet Making a Company Web Site Global 9-1c The Rise of Non-English Speakers on the Internet 9-1d Mobile Computing and Globalization 9-2 Global Information Systems: An Overview 9-2a Components of a Global Information System The Internet and Globalization in Action 9-2b Requirements of Global Information Systems Video Conferencing Systems Support Globalization Globalization in Action: Alibaba 9-2c Implementation of Global Information Systems 9-3 Organizational Structures And Globali Nformation Systems 9-3a Multinational Structure 9-3b Global Structure 9-3c International Structure 9-3d Transnational Structure 9-3e Global Information Systems Supporting Offshore Outsourcing Global Information System at FedEx 9-4 Obstacles To Using Global Information Systems 9-4a Lack of Standardization 9-4b Cultural Differences 9-4c Diverse Regulatory Practices 9-4d Poor Telecommunication Infrastructures Privacy Law Differences between the United States and the European Union 9-4e Lack of Skilled Analysts and Programmers CASE STUDY 9-1: Global Information Systems at Toyota Motor Company CASE STUDY 9-2: Information Technologies Support Global Supply Chain PART 3 Chapter 10: Building Successful Information Systems 10-1 Systems Development Life Cycle: An Overview 10-2 Phase 1: Planning 10-2a Formation of the Task Force 10-2b Feasibility Study A Feasible Project Becomes Unfeasible 10-3 Phase 2: Requirements Gathering And Analysis 10-4 Phase 3: Design 10-4a Computer-Aided Systems Engineering 10-4b Prototyping 10-5 Phase 4: Implementation 10-5a IT Project Management 10-5b Request for Proposal Failed Order Management System at Avon 10-5c Implementation Alternatives 10-6 Phase 5: Maintenance 10-7 New Trends In Systems Analysis And Design 10-7a Service-Oriented Architecture 10-7b Rapid Application Development 10-7c Extreme Programming Extreme Programming in Action Agile Methodology at HomeAway, Inc. 10-7d Agile Methodology CASE STUDY 10-1: Systems Development at SEB Latvia CASE STUDY 10-2: Crowdsourcing Pays Off Chapter 11: Enterprise Systems 11-1 Supply Chain Management 11-1a SCM Technologies Supply Chain Management at Coca-Cola Company Green SCM in Action: Walmart 3D Printing in Action: the Medical Field 11-2 Customer Relationship Management 11-2a CRM Applications CRM at Delta Air Lines 11-2b Personalization Technology Amazon’s Personalization Assists Sellers on Its Marketplace 11-3 Knowledge Management Knowledge Management in Action 11-4 Enterprise Resource Planning ERP Streamlines Operations at Naghi Group CASE STUDY 11-1: ERP at Johns Hopkins Institutions CASE STUDY 11-2: CRM at Starbucks Chapter 12: Management Support Systems 12-1 Types Of Decisions In An Organization 12-1a Phases of the Decision-Making Process 12-2 Decision Support Systems 12-2a Components of a Decision Support System 12-2b DSS Capabilities 12-2c Roles in the DSS Environment 12-2d Costs and Benefits of Decision Support Systems 12-3 Executive Information Systems 12-3a Reasons for Using EISs 12-3b Avoiding Failure in Designand Use of EISs 12-3c EIS Packages and Tools Executive Information Systems at Hyundai Motor Company 12-4 Group Support Systems Microsoft Office SharePoint Server: A New Type of Groupware 12-4a Groupware Groupware and Health IT 12-4b Electronic Meeting Systems Remote Collaboration with Google Apps for Work New Generations of Electronic Meeting Systems 12-4c Advantages and Disadvantages of GSSs 12-5 Geographic Information Systems 12-5a GIS Applications GISs for Fighting Disease 12-6 Guidelines For Designing A Management Support System CASE STUDY 12-1: UPS Deploys Routing Optimization with a Big Payoff CASE STUDY 12-2: GPS Technology and Analytics Combat Crimes Chapter 13: Intelligent Information Systems 13-1 What Is Artificial Intelligence? 13-1a AI Technologies Supporting Decision Making Computers Understanding Common Sense 13-1b Robotics 13-2 Expert Systems Medical Robotics in Action 13-2a Components of an Expert System 13-2b Uses of Expert Systems Expert Systems in Baltimore County Police Department 13-2c Criteria for Using Expert Systems 13-2d Criteria for Not Using Expert Systems 13-2e Advantages of Expert Systems 13-3 Case-Based Reasoning 13-4 Intelligent Agents 13-4a Shopping and Information Agents 13-4b Personal Agents 13-4c Data-Mining Agents Intelligent Agents in Action 13-4d Monitoring and Surveillance Agents 13-5 Fuzzy Logic 13-5a Uses of Fuzzy Logic 13-6 Machine Learning Fuzzy Logic in Action Neural Networks in Microsoft and the Chicago Police Department 13-7 Genetic Algorithms 13-8 Natural-Language Processing 13-9 Integrating Ai Technologies Into Decision Support Systems NLP in Action: The Healthcare Industry 13-10 Contextual Computing: Making Mobile Devices Smarter AI Technologies for Decision Making Contextual Computing in Action CASE STUDY 13-1: AI-Based Software Helps Businesses Better Understand Customers CASE STUDY 13-2: NLP: Making a Smartphone Smarter Chapter 14: Emerging Trends, Technologies, and Applications 14-1 Trends In Software And Service Distribution 14-1a Pull and Push Technologies 14-1b Application Service Providers 14-2 Virtual Reality 14-2a Types of Virtual Environments 14-2b Components of a Virtual Reality System 14-2c CAVE 14-2d Virtual Reality Applications Virtual Reality at Lockheed Martin 14-2e Obstacles in Using VR Systems 14-2f Virtual Worlds 14-2g Augmented Reality 14-3 Radio Frequency Identification: An Overview 14-3a RFID Applications Coca-Cola Company Uses RFID-Based Dispensers for Generating Business Intelligence 14-4 Quick Response Codes QR Codes in Action 14-5 Biometrics: A Second Look Face Recognition Technology in Action 14-6 Trends In Networking 14-6b WiMAX 14-6c Bluetooth 14-6d Grid Computing 14-6e Utility (On-Demand) Computing 14-6f Cloud Computing Cloud Computing in Support of Small Businesses Edge Computing in Action 14-7 Nanotechnology 14-8 Blockchain Technology And Cryptocurrency CASE STUDY 14-1: Cloud Computing at Intercontinental Hotels Group (IHG) CASE STUDY 14-2: RFID at Macy’s Department Store Endnotes Index