Lean UX: Creating Great Products with Agile Teams

Copyright
Table of Contents
	Note: From Jeff
	Note: From Josh
	From Jeff and Josh
Preface
	What Is Lean UX?
	Who Is Lean UX For?
	What’s in It for You?
	O’Reilly Online Learning
	How to Contact Us
Part I. Introduction and Principles
Chapter 1. More Important Now than Ever Before
	Design Is Always Evolving
Chapter 2. Principles
	The Foundations of Lean UX
	So, What Is the Definition of Lean UX?
	Principles
		Principles to Guide Team Organization
		Principles to Guide Culture
		Principles to Guide Process
	Wrapping Up
Chapter 3. Outcomes
	What Business Are We In?
		A Story About Outcomes
		Unpacking the Story: Output, Outcomes, Impact
	Outcomes, Iteration, and Validation
Part II. Process
Chapter 4. The Lean UX Canvas
	Assumptions Are the New Requirements
	The Lean UX Canvas
	Using the Canvas
		So When Should We Use the Lean UX Canvas?
		Is the Lean UX Canvas Best Suited for Early-Stage Ideas or for Sustaining Innovation?
		Who Should Work on the Canvas?
		How Long Should We Expect to Spend on a Lean UX Canvas?
		Do We Have to Use the Canvas to Do Lean UX?
		Facilitating Each Section
	Wrapping Up
Chapter 5. Box 1: Business Problem
	Facilitating the Exercise
	Some Examples of Problem Statements
	What to Watch Out For
Chapter 6. Box 2: Business Outcomes
	Using the User Journey
		User Journey Type: Pirate Metrics
		User Journey Type: Metrics Mountain
		Facilitating Your Business Outcomes Conversation with Metrics Mountain
		User Journey Type: Service Journeys and User Story Maps
	Outcome-to-Impact Mapping
	What to Watch Out For
Chapter 7. Box 3: Users
	The Proto-Persona Template
	Facilitating the Exercise
		Early Validation
	What to Watch Out For
Chapter 8. Box 4: User Outcomes and Benefits
	Facilitating the Exercise
	What to Watch Out For
Chapter 9. Box 5: Solutions
	Facilitating the Exercise
		Affinity Mapping
		Collaborative Design: A More Structured Approach
	Running a Design Studio
		Setting
		The Team
		Process
		Supplies
		Problem Definition and Constraints (15 Minutes)
		Individual Idea Generation (10 Minutes)
		Presentation and Critique (3 Minutes per Person)
		Pair Up to Iterate and Refine (10 Minutes)
		Team Idea Generation (45 Minutes)
		Using the Output
	What to Watch Out For
Chapter 10. Box 6: Hypotheses
	Facilitating the Exercise
	Prioritizing Hypotheses
	What to Watch Out For
Chapter 11. Box 7: What’s the Most Important Thing We Need to Learn First?
	Facilitating the Exercise
	What to Watch Out For
Chapter 12. Box 8: MVPs and Experiments
	What Is an MVP Anyway?
		Example: Should We Launch a Newsletter?
	Creating an MVP
		Creating an MVP to Understand Value
		Creating an MVP to Understand Implementation
		Some Final Guidelines for Creating MVPs
		The Truth Curve
	Examples of MVPs
		Landing Page Test
		Feature Fake (aka the Button to Nowhere)
		Wizard of Oz
		Example: Wizard of Oz MVP for Taproot Plus
	Prototyping
		Paper Prototypes
		Low-Fidelity On-Screen Mock-Ups
		Middle- and High-Fidelity On-Screen Prototypes
		No-Code MVP
		Coded and Live-Data Prototypes
		What Should Go into My Prototype?
		Demos and Previews
		Example: Using a Prototype MVP
Chapter 13. Bringing It All Together
	The Lean UX Canvas in the Enterprise
	Validately: Validating Your Product with Customer Interviews and a Two-Day Prototype
	Kaplan Test Prep: Using Lean UX to Launch a New Business
Part III. Collaboration
Chapter 14. Collaborative Design
	Collaborative Design
		Collaborative Design: The Informal Approach
		Lean UX and Design Sprints
		Using Design Sprints in a Lean UX Process
	Design Systems
		Design Systems: What’s in a Name?
		The Value of Design Systems
		Design Systems Teams Are Product Teams
		Don’t Skip the Fat Markers
	Collaborating with Geographically Distributed Teams
		Collaborating with Distributed Teams
		Making Collaboration Work
		Wrapping Up
Chapter 15. Feedback and Research
	Continuous and Collaborative Research
		Collaborative Discovery
		Continuous Learning
		Making Sense of the Research: A Team Activity
		Identifying Patterns over Time
		Monitoring Techniques for Continuous and Collaborative Discovery
	Wrapping Up
Chapter 16. Integrating Lean UX and Agile
	Make the Agile Process Your Own
		Redefining “Done”
		We’re Still Doing Staggered Sprints. Why?
		Dual-Track Agile
	Exploiting the Rhythms of Scrum to Build a Lean UX Practice
		Sprint Goals, Product Goals, and Multi-Sprint Themes
		Designers Must Participate in Planning
	Stakeholders and the Risks Dashboard
	Outcome-Based Road Maps
		Frequency of Review
		Measuring Progress
	Lean UX and Agile in the Enterprise
	Wrapping Up
Part IV. Lean UX in Your Organization
Chapter 17. Making Organizational Shifts
	The Shifts
		Changing Culture
		Shifting Team Organization
		Shifting Process
Chapter 18. Lean UX in an Agency
	What Business Do You Want to Be In?
	Selling Lean UX to Clients Is All About Setting Expectations
	Nobody Wants to Buy Experiments
	You Made the Sale! Now Navigate Procurement
	You’re Not an Outsourcing Partner Anymore
	A Quick Note About Development Partners and Third-Party Vendors
	Wrapping Up
Chapter 19. A Last Word
	The Product that Makes the Product
Index
About the Authors