Introducing Business Studies

Front Matter....Pages i-vii
Front Matter....Pages 1-1
An Introduction to the Case-study Concept....Pages 3-6
A Specimen Case Study for Analysis....Pages 7-13
The Assessment of Individual Performances....Pages 14-19
An Explanation of What Follows....Pages 20-23
Front Matter....Pages 25-25
Basic Industrial Psychology....Pages 27-34
The Personnel Department....Pages 35-43
Recruitment and Selection....Pages 44-51
Remuneration....Pages 52-58
Labour Turnover....Pages 59-64
Morale....Pages 65-70
Communication....Pages 71-74
Committee Meetings....Pages 75-79
Trade Unions....Pages 80-84
Industrial Unrest....Pages 85-88
Resistance to Change....Pages 89-93
Further Case Studies on the People Theme....Pages 94-98
Front Matter....Pages 99-99
The Forms of Business Organisation....Pages 101-109
Organisation Structures....Pages 110-114
Production....Pages 115-120
Economies of Scale....Pages 121-124
Front Matter....Pages 99-99
Marketing....Pages 125-132
Advertising....Pages 133-138
Distribution....Pages 139-147
Transport....Pages 148-154
The Office Function....Pages 155-167
The Accounting Function....Pages 168-175
The Functions of Management....Pages 176-183
Further Case Studies on Business Organisation....Pages 184-190
Front Matter....Pages 191-191
Sources of Business Finance....Pages 193-202
The London Stock Exchange....Pages 203-209
The Banking System....Pages 210-219
Exchange Rates....Pages 220-224
Insurance....Pages 225-231
Government and Business....Pages 232-238
The European Economic Community....Pages 239-242
Front Matter....Pages 243-243
Boardroom Problems....Pages 244-245
In-tray 1 — Marketing Department....Pages 246-254
Wife-testing....Pages 255-257
In-tray 2 — Gifford Electronics....Pages 258-261
The Royalty Grill....Pages 262-263
Front Matter....Pages 243-243
Trade Secrets....Pages 264-265
Northfield United....Pages 266-267
Tropical Aquaria....Pages 268-269
The New Store Manager....Pages 270-272
The Bank Absentees....Pages 273-274
The Credit Control Department....Pages 275-277
Funds for Expansion....Pages 278-279
Executive Stock Options....Pages 280-282
Crypto Investment Projects....Pages 283-285
RentaVan Ltd....Pages 286-288
Olympic Finances....Pages 289-290
In-tray 3 — The Registrar’s Department....Pages 291-294
Front Matter....Pages 295-295
Guidelines....Pages 297-336
Back Matter....Pages 337-338