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ویرایش: [Seventh global ed.] نویسندگان: Joseph S. Valacich, Christoph Schneider سری: ISBN (شابک) : 9781292098067, 1292098066 ناشر: سال نشر: 2016 تعداد صفحات: [530] زبان: English فرمت فایل : PDF (درصورت درخواست کاربر به PDF، EPUB یا AZW3 تبدیل می شود) حجم فایل: 29 Mb
در صورت تبدیل فایل کتاب Information systems today : managing in the digital world به فرمت های PDF، EPUB، AZW3، MOBI و یا DJVU می توانید به پشتیبان اطلاع دهید تا فایل مورد نظر را تبدیل نمایند.
توجه داشته باشید کتاب سیستم های اطلاعاتی امروز: مدیریت در دنیای دیجیتال نسخه زبان اصلی می باشد و کتاب ترجمه شده به فارسی نمی باشد. وبسایت اینترنشنال لایبرری ارائه دهنده کتاب های زبان اصلی می باشد و هیچ گونه کتاب ترجمه شده یا نوشته شده به فارسی را ارائه نمی دهد.
یک بنیاد مدرن در سیستمهای اطلاعات مدیریت در دنیای مدرنی که دائماً توسط اشکال جدید سیستمهای اطلاعاتی تحولآفرین تغییر شکل میدهد، آشنایی دانشجویان با سیستمهای اطلاعات مدیریت هرگز اینقدر مهم نبوده است. سیستم های اطلاعاتی امروز: مدیریت در دنیای دیجیتال این مطالب چالش برانگیز را هم قابل درک و هم برای مشاغل آینده قابل استفاده است. با تمرکز بر ارائه یک پایه دقیق که مرتبط و همسو با آخرین روندها باشد، نسخه هفتم به بررسی این موضوع میپردازد که چگونه ظهور موبایل، رسانههای اجتماعی، اینترنت اشیا، رایانش ابری و کلان داده بر آینده سیستمهای اطلاعاتی تأثیر میگذارد. سیستم های اطلاعات امروز که برای مخاطبان مختلف نوشته شده است، اغلب از نمونه های دنیای واقعی استفاده می کند تا مفاهیم کلیدی را نشان دهد و به دانش آموزان کمک کند تا بینش های ارزشمند خود را حفظ کنند. MyMISLab گنجانده نشده است. دانشجویان، اگر MyMISLab جزء توصیه شده/اجباری دوره است، لطفاً از استاد خود ISBN و شناسه دوره صحیح را بخواهید. MyMISLab فقط باید در صورت نیاز توسط یک مربی خریداری شود. مربیان، برای اطلاعات بیشتر با نماینده پیرسون خود تماس بگیرید. MyMISLab یک محصول آنلاین تکالیف، آموزش و ارزیابی است که برای شخصی سازی یادگیری و بهبود نتایج طراحی شده است. با طیف گستردهای از فعالیتهای تعاملی، جذاب و قابل واگذاری، دانشآموزان تشویق میشوند تا به طور فعال مفاهیم دوره سخت را یاد بگیرند و حفظ کنند.
A Modern Foundation in Management Information Systems In a modern world constantly reshaped by new forms of transformational information systems, familiarizing students with management information systems has never been so important. Information Systems Today: Managing in a Digital World make this challenging material both easy-to-understand and applicable to future careers. With a focus on providing a rigorous foundation that’s relevant and aligned to the latest trends, the Seventh Edition explores how the rise of mobile, social media, the Internet of Things, cloud computing, and Big Data affect the future of information systems. Written for a diverse audience, Information Systems Today frequently invokes real-world examples to illustrate key concepts and help students retain valuable insights. MyMISLab not included. Students, if MyMISLab is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN and course ID. MyMISLab should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information. MyMISLab is an online homework, tutorial, and assessment product designed to personalize learning and improve results. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts.
Cover Title Page Copyright Page About the Authors Contents Preface Chapter 1 Managing in the Digital World MANAGING IN THE DIGITAL WORLD: Apple Information Systems Today The Rise of the Information Age BRIEF CASE: Technology at Starbucks Five IT Megatrends in the Information Age WHO’S GOING MOBILE: Wearable Technology Evolution of Globalization The Rise of Outsourcing Opportunities and Challenges of Operating in the Digital World KEY PLAYERS: Wipro and Infosys—The Global Outsourcing Leaders Information Systems Defined Data: The Root and Purpose of Information Systems Hardware, Software, and Telecommunications Networks: The Components of Information Systems People: The Builders, Managers, and Users of Information Systems Organizations: The Context of Information Systems The Dual Nature of Information Systems Case in Point: An Information System Gone Awry: Computer Glitch Grounds Flights Case in Point: An Information System That Works: FedEx Information Systems for Competitive Advantage WHEN THINGS GO WRONG: Failure: The Path to Success? IS Ethics Information Privacy COMING ATTRACTIONS: Smart Shirts Saving Lives Intellectual Property ETHICAL DILEMMA: The Human Cost of the Newest Gadgets The Need for a Code of Ethical Conduct INDUSTRY ANALYSIS: Business Career Outlook Key Points Review Key Terms Review Questions Self-Study Questions Problems and Exercises Application Exercises Team Work Exercise Answers to the Self-Study Questions BRIDGING THE DIGITAL DIVIDE YOUTUBE Chapter 2 Gaining Competitive Advantage Through Information Systems MANAGING IN THE DIGITAL WORLD: The Business of Merging “Groups” and “Coupons” Enabling Organizational Strategy Through Information Systems Organizational Decision-Making Levels Organizational Functional Areas Information Systems for Automating: Doing Things Faster Information Systems for Organizational Learning: Doing Things Better Information Systems for Supporting Strategy: Doing Things Smarter Sources of Competitive Advantage BRIEF CASE: Wi-Fi in the Sky Identifying Where to Compete: Analyzing Competitive Forces Identifying How to Compete: Analyzing the Value Chain The Role of Information Systems in Value Chain Analysis The Technology/Strategy Fit Assessing Value for the IS Infrastructure WHO’S GOING MOBILE: Mobile Platforms Business Models in the Digital World Revenue Models in the Digital World Freeconomics: Why Free Products Are the Future of the Digital World WHEN THINGS GO WRONG: The Pains of Miscalculating Groupon International Business Strategies in the Digital World ETHICAL DILEMMA: Underground Gaming Economy Valuing Innovations The Need for Constant IS Innovation Successful Innovation Is Difficult Organizational Requirements for Innovation Predicting the Next New Thing COMING ATTRACTIONS: Google’s Project Glass: A Pair of Glasses The Innovator’s Dilemma KEY PLAYERS: The Global Elite INDUSTRY ANALYSIS: Education Key Points Review Key Terms Review Questions Self-Study Questions Problems and Exercises Application Exercises Team Work Exercise Answers to the Self-Study Questions LINKEDIN STREAMING VIDEO Chapter 3 Managing the Information Systems Infrastructure and Services MANAGING IN THE DIGITAL WORLD: “I Googled You!” The IS Infrastructure WHO’S GOING MOBILE: Mobile Developments in Developing Countries Applications and Databases Supporting Business Processes ETHICAL DILEMMA: Putting People’s Lives Online IS Infrastructure Components Hardware System Software COMING ATTRACTIONS: Internet for Everyone Storage Networking BRIEF CASE: For Sale by Owner: Your Company’s Name.com Data Centers Issues Associated with Managing the IS Infrastructure Rapid Obsolescence and Shorter IT Cycles Big Data and Rapidly Increasing Storage Needs Demand Fluctuations Increasing Energy Needs WHEN THINGS GO WRONG: Dirty Data Centers Cloud Computing What Is Cloud Computing? Managing the Cloud Advanced Cloud Applications KEY PLAYERS: Giants of the Infrastructure Green Computing INDUSTRY ANALYSIS: Movie Industry Key Points Review Key Terms Review Questions Self-Study Questions Problems and Exercises Application Exercises Team Work Exercise Answers to the Self-Study Questions BUILDING FARMS AND CRUSHING CANDY: THE INFRASTRUCTURE BEHIND SOCIAL GAMES THE DEEP WEB Chapter 4 Enabling Business-to-Consumer Electronic Commerce MANAGING IN THE DIGITAL WORLD: Taobao and the World of e-Commerce Electronic Business: E-Commerce and E-Government Electronic Commerce Business Models e-Government Business-to-Consumer E-Commerce e-Tailing: Capabilities and Benefits Benefits of e-Tailing ETHICAL DILEMMA: The Ethics of Reputation Management Drawbacks of e-Tailing Electronic Commerce Websites and Internet Marketing Designing Web Sites to Meet Online Consumers’ Needs KEY PLAYERS: Behind the Online Storefront: How e-Commerce Giants Help Small Businesses Flourish Internet Marketing WHEN THINGS GO WRONG: Buying Likes Mobile Commerce, Consumer-to-Consumer EC, and Consumer-to-Business EC C2C EC COMING ATTRACTIONS: Carbon Nanocomputers C2B EC Managing Finances and Navigating Legal Issues in EC BRIEF CASE: CrowdSpring—The Graphic Designers’ Marketplace e-Banking Securing Payments in the Digital World WHO’S GOING MOBILE: Mobile Payments Legal Issues in EC INDUSTRY ANALYSIS: Retailing Key Points Review Key Terms Review Questions Self-Study Questions Problems and Exercises Application Exercises Team Work Exercise Answers to the Self-Study Questions BITCOIN ENABLING GLOBAL PAYMENTS AT PAYPAL Chapter 5 Enhancing Organizational Communication and Collaboration Using Social Media MANAGING IN THE DIGITAL WORLD: Facebook.com The Need for Communication and Collaboration Virtual Teams Groupware Videoconferencing Intranets and Employee Portals The Evolving Web Evolving Web Capabilities Evolving Social Interaction The Evolving Workspace Future Web Capabilities BRIEF CASE: Crowdfunding Enterprise 2.0 Social Media and the Enterprise Enhancing Communication Using Social Media Enhancing Cooperation with Social Media COMING ATTRACTIONS: Dissolvable Electronics KEY PLAYERS: The “Other” Social Networking Giants Enhancing Collaboration with Social Media Enhancing Connection with Social Media WHO’S GOING MOBILE: Going SoLoMo: Yelp ETHICAL DILEMMA: Negative Impacts of Social Media Use Managing the Enterprise 2.0 Strategy Organizational Issues WHEN THINGS GO WRONG: Social Media Meltdown Pitfalls of Web 2.0 Marketing INDUSTRY ANALYSIS: Online Travel Key Points Review Key Terms Review Questions Self-Study Questions Problems and Exercises Application Exercises Team Work Exercise Answers to the Self-Study Questions THE VALUE OF SOCIAL MEDIA GIANTS WIKIPEDIA: WHO IS EDITING? Chapter 6 Enhancing Business Intelligence Using Information Systems MANAGING IN THE DIGITAL WORLD: Gathering Intelligence Using Social Media Business Intelligence Why Organizations Need Business Intelligence Databases: Providing Inputs into Business Intelligence Applications WHEN THINGS GO WRONG: Twitter Fever—Where Good Conscience Meets Bad Intelligence COMING ATTRACTIONS: Intelligence Through Drones Business Intelligence Components Information and Knowledge Discovery Business Analytics to Support Decision Making BRIEF CASE: Quality Assurance Through Call Recording ETHICAL DILEMMA: Are You Being Tracked? Information Visualization KEY PLAYERS: SAS, MicroStrategy, and Other Business Intelligence Leaders WHO’S GOING MOBILE: AroundMe INDUSTRY ANALYSIS: Healthcare Key Points Review Key Terms Review Questions Self-Study Questions Problems and Exercises Application Exercises Team Work Exercise Answers to the Self-Study Questions NSA: NATIONAL SURvEILLANCE AGENCY? WEB ANALYTICS Chapter 7 Enhancing Business Processes Using Enterprise Information Systems MANAGING IN THE DIGITAL WORLD: Amazon.com Core Business Processes and Organizational value Chains Core Business Processes Organizational Activities Along the Value Chain BRIEF CASE: Crowdsourcing Cinema at Amazon Studios Value Systems: Connecting Multiple Organizational Value Chains Enterprise Systems The Rise of Enterprise Systems Supporting Business Processes ETHICAL DILEMMA: Too Much Intelligence? RFID and Privacy COMING ATTRACTIONS: Combating Counterfeits Using Liquid Crystal Lasers Enterprise Resource Planning Responding to Compliance and Regulatory Demands Choosing an ERP System KEY PLAYERS: The Titans of ERP Enabling Business Processes Using ERP Core Components ERP Installation WHO’S GOING MOBILE: Big ERP Systems Embracing Small Mobile Devices ERP Limitations Achieving Enterprise System Success Secure Executive Sponsorship Get Help from Outside Experts Thoroughly Train Users WHEN THINGS GO WRONG: The Not-So-Beautiful ERP Implementation Take a Multidisciplinary Approach to Implementations Evolve the Implementation INDUSTRY ANALYSIS: The Automobile Industry Key Points Review Key Terms Review Questions Self-Study Questions Problems and Exercises Application Exercises Team Work Exercise Answers to the Self-Study Questions SOFTWARE AS A SERVICE: ERP BY THE HOUR BIG PROJECT, BIG FAILURE Chapter 8 Strengthening Business-to-Business Relationships via Supply Chain and Customer Relationship Management MANAGING IN THE DIGITAL WORLD: Walmart Supply Chain Management What Is a Supply Chain? Business-to-Business Electronic Commerce: Exchanging Data in Supply Networks Managing Complex Supply Networks Benefits of Effectively Managing Supply Chains Optimizing the Supply Chain through Supply Chain Management WHEN THINGS GO WRONG: Switching Switches: Failure at a Global Scale Developing an SCM Strategy BRIEF CASE: The Formula for Success: Demand Media Supply Chain Planning Supply Chain Execution Supply Chain Visibility and Analytics Customer Relationship Management COMING ATTRACTIONS: Saving Lives Through 3D Bioprinting KEY PLAYERS: Salesforce.com Developing a CRM Strategy Architecture of a CRM System WHO’S GOING MOBILE: The Power of Mobile CRM ETHICAL DILEMMA: CRM: Targeting or Exploiting? Ethical Concerns with CRM INDUSTRY ANALYSIS: Manufacturing Key Points Review Key Terms Review Questions Self-Study Questions Problems and Exercises Application Exercises Team Work Exercise Answers to the Self-Study Questions SUPPLY CHAIN HAVOC CRM 2.0 Chapter 9 Developing and Acquiring Information Systems MANAGING IN THE DIGITAL WORLD: Microsoft Is “Kinecting” Its Ecosystem Making the Business Case Business Case Objectives The Productivity Paradox Making a Successful Business Case BRIEF CASE: Software Patent Wars COMING ATTRACTIONS: IBM’s 5 in 5 Presenting the Business Case ETHICAL DILEMMA: Ethical App Development The Systems Development Process Custom Versus Off-the-Shelf Software Open Source Software Combining Custom, Open Source, and Off-the-Shelf Systems IS Development in Action The Role of Users in the Systems Development Process Steps in the Systems Development Process WHO’S GOING MOBILE: Creating Mobile Apps Phase 1: Systems Planning and Selection Phase 2: Systems Analysis Phase 3: Systems Design Phase 4: Systems Implementation and Operation Repeating the SDLC: Systems Maintenance KEY PLAYERS: Game Development Studios Other Approaches to Designing and Building Systems Acquiring Information Systems WHEN THINGS GO WRONG: Conquering Computer Contagion External Acquisition Outsourcing Systems Development INDUSTRY ANALYSIS: Broadcasting Key Points Review Key Terms Review Questions Self-Study Questions Problems and Exercises Application Exercises Team Work Exercise Answers to the Self-Study Questions NEXT GENERATION IDENTIFICATION: FBI, ICE DATABASES EXPAND AND JOIN FORCES THE EMERGENCE OF OPEN SOURCE SOFTWARE Chapter 10 Securing Information Systems MANAGING IN THE DIGITAL WORLD: Not So “Anonymous”—Activists, Hacktivists, or just Plain Criminals? Computer Crime Hacking and Cracking Types of Computer Criminals and Crimes ETHICAL DILEMMA: Industrial Espionage Computer Viruses and Other Destructive Code WHEN THINGS GO WRONG: The Bug That Almost Killed the Internet Cyberharassment, Cyberstalking, and Cyberbullying Software Piracy Cybersquatting Federal and State Laws WHO’S GOING MOBILE: Mobile Security Cyberwar and Cyberterrorism Cyberwar Cyberterrorism BRIEF CASE: 3D Crime Scenes Managing Information Systems Security Assessing Risks Developing a Security Strategy Implementing Controls and Training COMING ATTRACTIONS: Speeding Security Screening KEY PLAYERS: White Knights of the Internet Age Monitoring Security The State of Systems Security Management INDUSTRY ANALYSIS: Cybercops Track Cybercriminals Key Points Review Key Terms Review Questions Self-Study Questions Problems and Exercises Application Exercises Team Work Exercise Answers to the Self-Study Questions STOPPING INSIDER THREATS: EDWARD SNOWDEN AND THE NSA CHINA’S GREAT (FIRE) WALL Technology Briefing: Foundations of Information Systems Infrastructure Foundational Topics in IS Hardware Input Technologies Processing: Transforming Inputs into Outputs Output Technologies Foundational Topics in IS Software System Software Programming Languages and Development Environments Open Source Software Foundational Topics in Networking Evolution of Computer Networking Types of Networks Packet Switching Network Standards and Protocols Network Technologies The Internet Foundational Topics in Database Management Relational Database Design Key Points Review Key Terms Review Questions Self-Study Questions Problems and Exercises Answers to the Foundational Hardware Self-Study Questions Answers to the Foundational Software Self-Study Questions Answers to the Foundational Networking Self-Study Questions Answers to the Foundational Database Self-Study Questions Acronyms Glossary A B C D E F G H I J K L M N O P Q R S T U V W X Z Name Index A B C D E F G H I J K L M N O P Q R S T V W Y Z Organization Index A B C D E F G H I J K L M N O P R S T U V W X Y Z Subject Index A B C D E F G H I J K L M N O P Q R S T U V W X Y Z