Forward Planning: A Handbook of Business, Corporate and Development Planning for Museums and Galleries (The Heritage Care Preservation Management)

Book Cover......Page 1
Half-Title......Page 2
Title......Page 4
Copyright......Page 5
Contents......Page 6
Acknowledgement......Page 10
Foreword......Page 11
Introduction......Page 12
I Assessing your position......Page 15
1 The purpose of a forward plan......Page 16
A sense of direction......Page 17
A sense of achievement......Page 19
A sense of direction......Page 20
The number manager......Page 21
Job satisfaction......Page 23
Economic trends......Page 24
The leisure sector......Page 25
Marketing and the individual......Page 27
Notes......Page 28
Key figures......Page 30
Organisation of the sector......Page 31
Attendance......Page 34
The markets......Page 35
Notes......Page 37
5 The role of marketing......Page 39
Further reading......Page 43
II Writing your plan......Page 44
Corporate or business plan?......Page 45
Agree objective......Page 48
List key issues......Page 49
Produce forecasts and compute gaps......Page 50
Select strategy......Page 51
Approach......Page 52
Note......Page 53
Further reading......Page 54
Stage 1: taking stock......Page 55
Stage 2: the corporate approach......Page 58
Stage 3: production and consideration of the first draft......Page 61
Stage 5: production of the final document......Page 62
Using the corporate plan......Page 63
Notes......Page 64
Further reading......Page 65
Why employ a consultant?......Page 66
Role of a brief inviting consultants to tender......Page 67
Contents of a brief......Page 69
Further reading......Page 72
The manager as an acrobat......Page 73
Know the needs of the museum......Page 74
Establish a compact......Page 76
The inquest......Page 77
III Forward planning inspecialist areas......Page 78
10 Collections care and its costs......Page 79
The framework of costs......Page 80
Note......Page 82
11 Maintenance......Page 83
Further reading......Page 87
Financial management in museums......Page 88
No more cocoa tins......Page 89
The role of volunteers......Page 91
Changing the structure......Page 92
Last word......Page 94
Systems and staffing......Page 95
Counting and computers......Page 96
Further reading......Page 98
14 Fundraising......Page 99
Further reading......Page 102
16 Conservation......Page 103
Staff......Page 104
The collection and its condition......Page 106
Further reading......Page 107
17 Environmental planning andcontrol......Page 108
The building......Page 109
Monitoring......Page 111
Total control......Page 112
Environmental control and display......Page 113
Further reading......Page 114
Objectives to be achieved......Page 115
Detector systems......Page 116
Further reading......Page 118
Who are disabled people?......Page 120
Implementation......Page 121
Further reading......Page 124
Why is a volunteer policy needed?......Page 125
‘Core’ functions......Page 128
Resources......Page 129
Further reading......Page 130
21 Training......Page 131
Further reading......Page 134
Choices......Page 135
Capacity......Page 136
Further reading......Page 138
Key areas for measurement......Page 140
Specific areas for museums......Page 141
Further reading......Page 143
IV Using your plan......Page 144
24 Implementation, assessmentand monitoring......Page 145
Presentation......Page 149
Distribution......Page 150
The acid test......Page 152
V Samples and extracts from forward plans......Page 153
Introduction......Page 154
Mission and objectives of the NMSI......Page 155
Review......Page 156
The objectives 1990–1995......Page 157
The principal appendices......Page 159
Layout......Page 160
Legal status......Page 161
Collection development......Page 162
Documentation......Page 163
Conservation/preservation......Page 164
Future Targets......Page 165
Building fabric......Page 166
Security......Page 167
Interpretation......Page 168
Staffing/training......Page 169
Finance......Page 170
Conclusion......Page 171
Notes......Page 173
VI Checklist of tasks......Page 175
Equal opportunities:select bibliography......Page 178