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دانلود کتاب Eurasian Business Perspectives: Proceedings of the 25th Eurasia Business and Economics Society Conference (Eurasian Studies in Business and Economics, 12/2)

دانلود کتاب دیدگاه های کسب و کار اوراسیا: مجموعه مقالات بیست و پنجمین کنفرانس تجارت و اقتصاد اوراسیا (مطالعات اوراسیا در تجارت و اقتصاد، 12/2)

Eurasian Business Perspectives: Proceedings of the 25th Eurasia Business and Economics Society Conference (Eurasian Studies in Business and Economics, 12/2)

مشخصات کتاب

Eurasian Business Perspectives: Proceedings of the 25th Eurasia Business and Economics Society Conference (Eurasian Studies in Business and Economics, 12/2)

ویرایش:  
نویسندگان: , , ,   
سری:  
ISBN (شابک) : 3030350509, 9783030350505 
ناشر: Springer 
سال نشر: 2020 
تعداد صفحات: 370 
زبان: English 
فرمت فایل : PDF (درصورت درخواست کاربر به PDF، EPUB یا AZW3 تبدیل می شود) 
حجم فایل: 7 مگابایت 

قیمت کتاب (تومان) : 31,000



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در صورت تبدیل فایل کتاب Eurasian Business Perspectives: Proceedings of the 25th Eurasia Business and Economics Society Conference (Eurasian Studies in Business and Economics, 12/2) به فرمت های PDF، EPUB، AZW3، MOBI و یا DJVU می توانید به پشتیبان اطلاع دهید تا فایل مورد نظر را تبدیل نمایند.

توجه داشته باشید کتاب دیدگاه های کسب و کار اوراسیا: مجموعه مقالات بیست و پنجمین کنفرانس تجارت و اقتصاد اوراسیا (مطالعات اوراسیا در تجارت و اقتصاد، 12/2) نسخه زبان اصلی می باشد و کتاب ترجمه شده به فارسی نمی باشد. وبسایت اینترنشنال لایبرری ارائه دهنده کتاب های زبان اصلی می باشد و هیچ گونه کتاب ترجمه شده یا نوشته شده به فارسی را ارائه نمی دهد.


توضیحاتی در مورد کتاب دیدگاه های کسب و کار اوراسیا: مجموعه مقالات بیست و پنجمین کنفرانس تجارت و اقتصاد اوراسیا (مطالعات اوراسیا در تجارت و اقتصاد، 12/2)



این جلد از مطالعات اوراسیا در تجارت و اقتصاد مقالات نظری و تجربی منتخبی را از بیست و پنجمین کنفرانس انجمن تجارت و اقتصاد اوراسیا (EBES) که در برلین، آلمان، در ماه مه 2018 برگزار شد، ارائه می‌کند. حوزه‌های مختلف کسب و کار و مدیریت از مناطق جغرافیایی مختلف، این کتاب بر موضوعات جاری مانند تعامل مصرف کننده، وفاداری مصرف کننده، وبلاگ نویسی در سفر، و استراتژی ارتباطات بازاریابی AirBnB، و همچنین ارزیابی پروژه های مراقبت های بهداشتی و صنعت 4.0 تمرکز دارد. همچنین شامل مطالعات مرتبطی است که جنبه‌های حسابداری و مالی مانند قابلیت اطمینان بانک و خطرات ورشکستگی استارت‌آپ‌های سرمایه‌گذاری جمعی را تحلیل می‌کند.






توضیحاتی درمورد کتاب به خارجی

This volume of Eurasian Studies in Business and Economics presents selected theoretical and empirical papers from the 25th Eurasia Business and Economics Society (EBES) Conference, held in Berlin, Germany, in May 2018. Covering diverse areas of business and management from different geographic regions, the book focuses on current topics such as consumer engagement, consumer loyalty, travel blogging, and AirBnB\'s marketing communication strategy, as well as healthcare project evaluation and Industry 4.0. It also includes related studies that analyze accounting and finance aspects like bank reliability and the bankruptcy risks of equity crowdfunding start-ups.







فهرست مطالب

Preface
Eurasia Business and Economics Society (EBES)
Contents
List of Contributors
Part I: Management
	Changing the Situation or Changing Oneself? A Model of Task and Cognitive Job Crafting
		1 Introduction
		2 Task and Cognitive Crafting
			2.1 Individual Differences
			2.2 Interpersonal Processes
			2.3 Organizational Conditions
			2.4 Psychological Empowerment
		3 Methods
			3.1 Sample
			3.2 Measures
				3.2.1 Task and Cognitive Job Crafting
				3.2.2 Growth Need Strength
				3.2.3 Intellectual Stimulation
				3.2.4 Situational Constraints
				3.2.5 Psychological Empowerment
				3.2.6 Control Variables
			3.3 Analyses
		4 Results
			4.1 Measurement Models
			4.2 Structural Models
		5 Discussion
		6 Conclusion
		References
	Prospects of Cooperation in the Agribusiness in Russia
		1 Introduction
		2 Literature Review
		3 Methodology and Data
		4 Results
		5 Conclusions
		References
	Relational Capital and an Enterprise Crisis in the Light of Expert Opinion Survey
		1 Introduction
		2 Relational Capital and an Enterprise Crisis
		3 Research Methodology
		4 Characteristics of the Experts Surveyed
		5 Relational Capital as a Crisis-Generating Factor and a Recovery Factor in the Experts´ Opinion
		6 Conclusions
		References
	Improved Predictability for Foreign Direct Investors by Comprising Different Macroeconomic Levels: A New Model Approach
		1 Introduction
		2 Methodological Concept
		3 Identification of the Decision Makers and Involved Persons in Terms of FDI Decisions
		4 Data Collection and Target Population
		5 Main Research Results
			5.1 Assessment of the Main Hypothesis H1
			5.2 Assessment of the Sub-hypothesis
		6 Conclusions
		References
	The Importance and Use of Cost Information in Polish Enterprises: Survey Results
		1 Introduction
		2 Characteristics of the Research Sample
		3 Costs and Their Records in the Surveyed Enterprises
		4 Cost Calculation
		5 Conclusion
		References
	Praxeology in Innovative Healthcare Project Evaluation
		1 Introduction
		2 Healthcare Projects Management and Evaluation
		3 Evaluation Criteria and Indicators
		4 Pilot Study and Results
		5 Conclusions
		References
	Business Model and Its Mapping in the Cost Accounting of Polish Enterprises
		1 Introduction
		2 Research Methodology and Characteristics of Companies
		3 Business Models of the Study Enterprises: Similarities and Differences
		4 Changes in the Business Model and Their Mapping in the Cost Accounting
		5 Conclusion
		References
	Use of Financial Analysis in Operational and Strategic Management in Practice of Polish Business
		1 Introduction
		2 Research Methodology and Characteristics of Companies
		3 Financial Statement Analysis and Accounting Data Financial Analysis
		4 The Role of Analytical Areas in Operational and Strategic Management
		5 Conclusion
		References
	State Information System of Housing and Utilities Sector as a Basis of Network Relationship Management in Russia
		1 Introduction
		2 Literature Review
		3 Data and Methodology
		4 Results
		5 Conclusions
		References
	SMEs on the Way to the Smart World of Industry 4.0
		1 Introduction
		2 The SMART World Conception
		3 SMART Organizations: Concepts, Problems, and Challenges of Action
		4 SMEs as a SMART Organization-Research Methodology
		5 Results and Discussions
		6 Conclusions
		References
Part II: Marketing
	Consumer Engagement in an Online Brand Community
		1 Introduction
		2 Theoretical Foundations for the Conceptual Framework
		3 Empirical Data Collection and Objectivity of the Study
		4 Empirical Findings
		5 Conclusions and Managerial Implications
		References
	The Multidimensional Character of the COO Effect in Education Services: Its Perception in the Selected European Countries
		1 Introduction
		2 International Market of Education Services
		3 Literature Review
			3.1 The COO Effect in Marketing
			3.2 Specific Character of Higher Education Services
			3.3 The Research on the COO in the Field of International Higher Education Services
		4 Methodology
			4.1 Sample and Data Collection
			4.2 Questionnaire Form
			4.3 Methodology
		5 Findings
		6 Conclusions
		References
	Dimensions of COO Effect Perceived by Consumers from Poland, Lithuania, and Germany
		1 Introduction
		2 Literature Review
			2.1 The COO Effect in Marketing
			2.2 COO Dimensions
		3 Research Method
			3.1 Data Section
			3.2 Hypotheses
		4 Results
		5 Conclusions
		References
	Consumer´s Loyalty: Case of the Virtual Brand Communities
		1 Introduction
		2 Literature Review
		3 Research Methodology
		4 Research Findings
		5 Discussion
		6 Conclusion
		References
Part III: Tourism
	The Comparison of the United Kingdom and Indonesia on Airbnb´s Marketing Communication Strategy
		1 Introduction
		2 Literature Review
			2.1 Peer-to-Peer Accommodation Sharing Platform
			2.2 Young Adult Intention to Use Airbnb
			2.3 Airbnb Brand Awareness and Marketing Communication Strategy
		3 Methodology
		4 Findings and Discussion
			4.1 Online Survey Design and Findings (Quantitative Method)
				4.1.1 Factors for Selecting a Holiday Accommodation
				4.1.2 Brand Awareness of Airbnb
				4.1.3 Opinions Regarding Airbnb´s Marketing Communication
			4.2 Interview Design and Findings (Qualitative Method)
		5 Conclusions and Recommendations
			5.1 Conclusion
			5.2 Limitations
			5.3 Recommendation
		References
	Associative Perception of Latvia as a Travel Destination in European Target Markets
		1 Introduction
		2 Theoretical Background
		3 Research Methodology
		4 Findings
		5 Conclusions
		6 Discussion, Limitations, and Future Lines of Research
		References
Part IV: Accounting and Finance
	Value Relevance of the Information Reported by Romanian Quoted Companies with Connections to Tax Havens
		1 Introduction
		2 What Are Tax Havens?
		3 Tax Havens and Offshore Financial Centers in the World
		4 Tax Avoidance and Value Relevance
		5 Research Design
			5.1 Data and Sample
			5.2 Methods of Data Analysis
		6 Results
		7 Conclusions
		References
	Usage of Performance Indicators in Croatian Public Hospitals
		1 Introduction
		2 Literature Review
		3 Objectives and Research Process
		4 Results of Empirical Research
		5 Conclusion
		References
	Bank Reliability Assessment Model: Case of Latvia
		1 Introduction
		2 Literature Review
		3 Case of Latvian Commercial Banks
		4 Methodology and Rating Model Design
		5 Model Results and Discussion
		6 Conclusions
		References
	Adoption of Banking Products and Services by Young People: Motives, Terms, and Preferences
		1 Introduction
		2 Literature Review
		3 Data and Methods
		4 Research Results
			4.1 Research Sample
			4.2 Adoption of Products by Young People
			4.3 Products and Services Used by Young People
		5 Conclusion
		References
	The Bankruptcy Risk of Equity Crowdfunded Companies in Germany
		1 Introduction
		2 Data and Method
		3 Results
		4 Discussion
		5 Conclusion
		References
	Intermediate Body as an Entity Supervising Public Procurement Market in the Context of EU Funds
		1 Introduction
		2 Intermediate Body: Overview
		3 Definition of the Intermediate Body
		4 Tasks of Intermediate Body as Regards Public Procurement
		5 Supervision Over Carrying Out the Tasks Entrusted to IBs
		6 Conclusions
		References
	Construction Companies in Russia: Does Size Matter?
		1 Introduction
		2 Theoretical Basics
		3 Data and Methodology
		4 Results
		5 Conclusions
		References
	Sukuk on the Socially Responsible Investments Market
		1 Introduction
		2 Islamic Finance as a Part of the Responsible Finance Sector
		3 Sustainable and Responsible Investment Sukuk
		4 Sukuk as an Investment Option for Funds Implementing the SRI Idea
		5 Conclusion
		References




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