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دانلود کتاب Current issues in hospitality and tourism research and innovations : proceedings of the international hospitality and tourism conference, IHTC 2012, Kuala Lumpur, Malaysia, 3-5 September 2012

دانلود کتاب مسائل جاری در پژوهش و نوآوری های هتلداری و گردشگری: مجموعه مقالات کنفرانس بین المللی مهمان نوازی و گردشگری، IHTC 2012، کوالالامپور، مالزی، 3-5 سپتامبر 2012

Current issues in hospitality and tourism research and innovations : proceedings of the international hospitality and tourism conference, IHTC 2012, Kuala Lumpur, Malaysia, 3-5 September 2012

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Current issues in hospitality and tourism research and innovations : proceedings of the international hospitality and tourism conference, IHTC 2012, Kuala Lumpur, Malaysia, 3-5 September 2012

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ISBN (شابک) : 041562133X, 9780415621335 
ناشر: CRC Press/Balkema 
سال نشر: 2012 
تعداد صفحات: 666 
زبان: English 
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در صورت تبدیل فایل کتاب Current issues in hospitality and tourism research and innovations : proceedings of the international hospitality and tourism conference, IHTC 2012, Kuala Lumpur, Malaysia, 3-5 September 2012 به فرمت های PDF، EPUB، AZW3، MOBI و یا DJVU می توانید به پشتیبان اطلاع دهید تا فایل مورد نظر را تبدیل نمایند.

توجه داشته باشید کتاب مسائل جاری در پژوهش و نوآوری های هتلداری و گردشگری: مجموعه مقالات کنفرانس بین المللی مهمان نوازی و گردشگری، IHTC 2012، کوالالامپور، مالزی، 3-5 سپتامبر 2012 نسخه زبان اصلی می باشد و کتاب ترجمه شده به فارسی نمی باشد. وبسایت اینترنشنال لایبرری ارائه دهنده کتاب های زبان اصلی می باشد و هیچ گونه کتاب ترجمه شده یا نوشته شده به فارسی را ارائه نمی دهد.


توضیحاتی درمورد کتاب به خارجی


Content: Preface Acknowledgements Organizing committee Training and education Information Seeking Behaviour (ISB) among postgraduate students in Universiti Teknologi MARA, Malaysia N.'H. Che Ahmat,W.N.B.Wan Kamarudin, R. Abdul Aziz & S.M. Radzi Basic western cuisine modular system and students' psychomotor performance: A case of Malaysia community colleges A.R. Reezlin, H. Ishak, M.S. Mohd Zahari &A. Inoormaziah The relationship between career development learning, workplace experience and employability among UiTM hospitality graduates H.F. Ariffin & H. Saedahtinnur Strategies in embedding hospitality students employability skills and employability level F. Mohd Napiah, M.I. Zulkifly, M.R. Jamaluddin & M.H. Mohd Hanafiah Career decision making among hospitality undergraduates in UiTM Shah Alam and Puncak Alam N. Putit, R. Atlas, H. Hanan, K. Ramie, L. Lua & R. Abd. Rahim Training and education of OSH practices in managing man-machine safety of food manufacturing firms in Malaysia M. Saad, M.S. Md. Sharif, P.S. Toh & E. Breukelman An overview of management training program in Malaysia hospitality organizations: A dual perspective A.B. Noor Diyana & N. Sumarjan Postgraduate's thesis accomplishment: Issues on its attributable A.H. Hamizad, M.S. Mohd Zahari, M.N. Shuhirdy & N.M. Shahril Organization and management Achieving corporate social responsibility based on HR: Porto Marina Resort, Egypt R.Y. Zoweil & M.G. Montasser The moderating effect of employment type on the relationship between service standards and job performance in 4 and 5-star hotels in Kuala Lumpur, Malaysia N.H. Nazlan & A. Zainal The influence of ethical responsibility initiatives on perceived tour program quality and tour booking intention W. Marchoo & K. Butcher The role of cultural familiarity on customer satisfaction in the context of hotel service failure Trianasari, B. Sparks & K. Butcher Impact of service guarantee on empowerment, employee responsiveness in service recovery and service quality in the Malaysian upscale hotels A. Mohd Shahril, Y. Abdul Aziz, M. Othman & J. Bojei Emotional intelligence and turnover intention: The case of front office frontliners in Kuala Lumpur's 5-star hotels R.I.P. Raja Mustapha,W.A.N.Wan Salman & S.M. Radzi Customer satisfaction towards service quality in the hotel industry in Melaka S.F. Yeo, S.L.F.Wee, M.L. Goh, J.M.S. Lam, S.H. Tan &T.A. Choon Sustainable tourism development practices of MICE venue provider in East Coast Region, Peninsula Malaysia M. Abd Hamid, N. Ismail, Z.I. Mohd Fuza, K.N. Ahmad & K.W. Awang Rail services perceptions and satisfaction of foreigners and its impact on their stay in Malaysia G.C. Saporna & S. Geetha Identifying job satisfaction dimensions among rank and file employees in selected budget hotels as correlates of organizational commitment and turnover intentions G.C. Saporna, S. Geetha & R.A. Claveria Direct financial compensation and future graduates career choice in hotel industry N.A. Ahmad, A. Abdul Aziz, M.S.Y. Kamaruddin, A. Abdul Aziz & M.F.S. Bakhtiar Influential factors effecting fast food consumers' intention to use menu labels in fast food restaurants: A conceptual framework S. Delvarani, M. Othman & H. Ghazali Revenue management practices and restaurant performance: A study on theme restaurants in Klang Valley, Malaysia M.H.I. Noorkhizan, S.M. Radzi, F.S.C. Abdullah &A.A. Azdel Boutique hotel business: A survey on tourist preference to stay at boutique hotels in Georgetown, Penang K.M. Ng & J.S.L. Low Barrier-free dining environment for the visually impaired: A case study of restaurant in Taichung, Taiwan W.-C. Chung & C-C. Lue Important Hong Kong shopping mall characteristics as perceived by tourists V.C.S. Heung & D. Kucukusta Occupancy improvement in serviced apartments: Customer profiling L.N. Fukey Hypermarket fresh foods' attributes toward customer satisfaction M.F.S. Bakhtiar, M.S. Mohd Zahari, A.R. Azhar & M.S.Y. Kamaruddin Case study: Measuring service quality of homestay in Malacca using SERVQUAL matrix A.F. Mohd Khodri A clustering study of operational efficiency for international tourist hotels in Taiwan Y.H. Kuo, H.N. Jiang, Y.Z. Hung, F.Y. Su &Y.Z. Lee Organizational citizenship behavior of hotel employees: Investigating the impact of organizational justice M.A. Hemdi, M.A. Razali, N.R. Nik Abd Rashid & R. Nordin Global versus local HRM practices in the hospitality industry: The case of Greek luxury hotel managers C. Giousmpasoglou Assessment of service quality dimensions in the fast food restaurants Z. Mohi, H.C.Wu, R.P.S. Raja Abdullah, L.B. Jipiu &A.A. Abd Majid Effects of emotional labor on customer outcomes: Tourists' perspectives L.S. Yiing, Y. Abdul Aziz, S. Md. Samsinar & R. Saleh Meal pace experience, customer satisfaction and customer revisit intention at casual dining restaurants in Kuala Lumpur H. Ismail, S. Amirhonarvari & S.M. Radzi The moderating effect of environmental variables on business strategy and performance of hotels in Batam Island, Indonesia A. Riyadi & S.M. Radzi The impact of perceived commercial hospitality on perceived service fairness and behavioral intentions M. Mohamed & A.A. Mohd Ariffin The impact of food safety practices on organizational performance M. Saad, P.S. Toh, M.A. Mohamed Adil & D.F. Moginon The relationship between occupational culture, organization tenure and occupational commitment of chefs in 4 and 5-star hotels in Kuala Lumpur F.A. Hanan &A. Zainal Innovation The relationship between product innovation and fusion cuisine in food and beverage establishments: A discussion on Turkish cuisine B. Erdem, M. Dogdubay & M. Sarioglan GIS approach in promoting Perlis tourism E.S. Mokhtar, S.M.A.Wahab, N. Zainal & N.A. Yusof Ecotourism planning using remote sensing and GIS: A case study for Marvdasht, Iran M. Ghadiri Masoum, H. Nasiri, A. Hosseini & Y. Rafii The usage of ICT applications in 5 star hotels in Kuala Lumpur, Malaysia A. Abdul Aziz, M.F.S. Bakhtiar, N.'H. Che Ahmat, M.S.Y. Kamaruddin & N.A. Ahmad Food and beverage technology and employees' acceptance in 4 and 5 star hotels in Kuala Lumpur, Malaysia M.S.M. Stamam, M. Nenin, R. Hashim & S.M. Radzi Pitaya powder potential as antioxidant functional ingredient in food products C.T. Chik, S. Bachok, N. Baba, A. Abdullah,W.A.Wan Mustapha & N. Abdullah Proximate compositions and physicochemical characteristic of soybean waste in chicken patty N. Baba, L.B. Jipiu, C.T. Chik & A.F. Amir The potential of nanotechnology application in improving bioactivity of Malaysian plants A. Norhidayah, A. Noriham & M. Rusop Marketing Customer relationship management in small and medium sized hotels S. Feiz, Z. Khalifah &A.R. Ghotbabadi Branding Kuching City as health tourism destination S.M. Abdul Hamid & N. Putit Creating new dimension in marketing new destination in Jordan: Suggested strategy for Aqaba region J.H. El-Harami Tourism representation of Malay myths and traditional values in destination marketing N.A. Razak From drinking to tasting: An exploration amongst Malaysian wine connoisseurs S.J. Dias Determination of food acceptance in restaurants and sensory evaluation laboratory C.T. Chik, S. Bachok & S. Sulaiman The role of price fairness, cleanliness and physical environment on customer retention in family restaurants M.H. Mohd Kamal, N.A. Rahim, N. Husin, R. Che Mat & I. Ismail Relationship between yield management practices and hotel performance: A study on 4 and 5 star hotels in Kuala Lumpur A.A. Khana & S.M. Radzi Measuring customer satisfaction: The case of Kelantan Delights Restaurant W.A.N.Wan Salman, N.M. Sebi, I.R. Othman & R.M. Yahyauddin The mediating effect of service quality on market orientation and business performance relationship of hotels in Klang Valley M.B. Lopez & S.M. Radzi A preliminary study of internal reference prices and purchase intentions in hotels M.T. Zimri @ Zamri, N. Sumarjan & A. Abdul Aziz Islamic hospitality and tourism The expectations of Muslim religious customers in the lodging industry: The case of Turkey I.M. Ozdemir & O. Met Pull and push motivation in Islamic tourism Y.H. Nik Muhammad Naziman, S. Idrus, N.F. Mohd Aznan & R. Musa Detection of non halal ingredient for halal verification in bakery and confectionery in Malaysia S. Bachok, C.T. Chik, A. Arsat, J. Jamil & M. Abd Ghani Muslim guest perception of value towards Syariah concept hotel A. Zulkharnain & A.J. Salamiah Gastronomy Contesting locality and sustainability of food tourism in Taiwan H.A. Su Routine of cooking practices among Malaysian working women M.S.Y. Kamaruddin, S.K.A. Bakar, M.S. Mohd Zahari & M.F.S. Bakhtiar Indigenous food and destination marketing D.F. Moginon, P.S. Toh & Mazni Saad Acculturation, foodways and Malaysian food identity I. Noriza, M.S. Mohd Zahari, M.S. Shazali, M. Rosmaliza & S. Hannita Traditional Food Knowledge (TFK) of Malay festive foods M.S. Md. Sharif, M.S. Mohd Zahari, N. Ishak, R. Muhammad, A. Md. Noor & H. Mohd. Salleh Homestay destination: Assessing destination's food image, tourists' satisfaction and tourists' revisit intention H.F. Talhah & R. Hashim International tourist acceptance of Sabah's gastronomy product A.M. Noor, M.R. Remeli & M.H. Mohd Hanafiah Are gastronomic products important to Malaysian tour operators? M.Y. Nuraisyah, M.S. Mohd Zahari, A. Inoormaziah & O. Zulhan Displacement: Orang Asli socio-culture and food practices N.M. Shahril, M.S. Mohd Zahari, A.H. Hamizad & M.N. Shuhirdy Ramadan bazaar, international tourists' attraction and disseminating information behaviour A.K. Noor Ibtisam, M.S. Mohd Zahari, S.M. Radzi & S. Izni Gastronomy in Malay feasts: Sociological changes and modernization M.R. Alina Shuhaida, M.S. Mohd Zahari, A. Roslina, M. Rosmaliza & M. Aishah@Eshah Current trend Impact of information exchange of e-Word-of-Mouth towards intention to purchase A.N. Zamzuri, M.S. Mohd Zahari & S.M. Radzi Visitors' preferences on travel website content N. Mohd Akhuan, F. Fazil & S.S. Abdul Hamid User reluctance to post online recommendation: A Brunei case study D.I.N.F. Pengiran-Kahar Teenagers' involvement in the night club: A case study of Langkawi Island A.M. Sultana, A.S. Lazim & M.M. Akonb Social Network Sites (SNS) as purchase intention predictor for foodservice marketing on students with access to internet A.S. Jais & P.S. Toh E-payments: How Malaysian restaurant operators and customer respond? S. Zurena @ Rena & M.S. Mohd Zahari Tourism Tourist stimulus to attend Penang International Dragon Boat Festival M.H. Mohd Hanafiah, N.I. Ismail & N.N. Mohamad Heritage tourism management in theWorld Heritage Sites, Malaysia: Legal and planning issues S.S. Sulaiman, N. Yahaya & R. Md. Khalid Customer experience study on Tidal Bore Festival Sri Aman, Sarawak 2011 R. Atlas & N. Putit Local community participation in sustainable tourism planning of Malaysian protected areas A. Abdul Gani, K.W. Awang, Z. Samdin &A. Mohd An exploratory study on the determinants of repeat visitation to Melaka among Melaka's university students S.L.F.Wee, M. Tan, K.P. Tan, S.F. Yeo &V.Woo Product development and sustainable rural tourism: The case of Kilim Geopark, Langkawi M. Jaafar, A. Marzuki & N. Mohd Bakri Preliminary study on sustainable community development through the homestay programme S. Mohamad Nor, K.W. Awang, N.W. Ismail &A. Radam The cultural observations of volunteers during an amateur international sporting event E.J. Trolan Important attributes that affect tourist's decision to visit Penang as a medical tourism destination K.M. Ng & E.S. Tianhuei The effect of tourism experience on elderly with chronic pain S. Alizadeh-Fard & M.K. Sarpoolaky Destination competitiveness, tourism performance and resident's quality of life Z. Zainuddin, P. Hilmy, A. Ghafar, M.S. Mohd Zahari & S.M. Radzi Environmental protection culture - perspective of tourists in a water-based tourist destination N.'A. Yusof Tourism receipts, education and economic growth in Malaysia C.L. Cheam & C. Ong Soon Medical tourism destination brand positioning model S. Idrus, R. Musa, Y.H. Nik Muhammad Naziman, N.F. Mohd Aznan, A. Yaacob@Othman & N. Mohd Pauzi Strategies for improving leisure spaces position with an emphasis on urban regeneration: A case study of Ghaytarieh neighborhood, Tehran A. Pourahmad, A. Hosseini & H. Nasiri The role of security in development of tourism A. Daneshvarinasab Hot sleeping beauties: Touristic development potential of hot thermal springs inWest Malaysia K.Wagner, N. Salim & B. Mohamed Tourist satisfaction with overall tour guiding experience in Taman Negara National Park, Malaysia S.E. Tan, Y.A. Aziz, K.W. Awang & S. Zaiton Tourism area life-cycle model and its applicability to lodging development of Langkawi Island, Malaysia N. Hazmi, S.I. Omar & B. Mohamed Impacts of physical development on Malaysia Islands: How island tourism survives? M.F. Sazali, M. Muhibudin & B. Mohamed Malta: A tourism destination to the land of the Goddess L. Lagana The relationship between recreational quality and desert tourism development in Esfahan, Iran S. Tarzaban &A. Zainal Religious tourism: Shiite shrine a powerful tool for regional development for Mashhad City, Iran R.S. Hosseini &A. Zainal Exploring nature based hiking experiences at the Mount Datuk in Malaysia N. Mohd Amin & P. Chhetri Sustainable tourism development and stakeholders' networking: A case study on medical tourism in Malaysia K.M. Azmi & K.W. Awang Assessment of the socio-cultural impacts of ecotourism development in Penang National Park, Malaysia M.M. Huda Farhana, L.K.L. Vivien, M.A.A. Zaman & Z. Noor Aini The image representation of Taiwan: An analysis of a travel guidebook P. Hsieh Stakeholder engagement for sustainable tourism development: A study of local authorities in Malaysia A.K. Siti Nabiha, N.H. Md Saad & R. Mahadi Foreign tourists' perception on the safety and security measures in Kuala Lumpur A.F. Amir, M.N.I. Ismail, M.H. Mohd Hanafiah & N. Baba Strategies for sustainable wetland tourism in Iran and its environmental impact: A case study of AnzaliWetland M. Khoshkam & A. Marzuki A study of international tourists' motivation, satisfaction and behavioral intentions to patronize Malaysian hospitality industry N.C. Musa, M.M. Tajudin & M. Saeed Siddiq Government's role in Malaysian homestay program Y. Yusnita, I. Yahaya, M. Mohd Shaladdin & W.M.A.Wan Abd Aziz The need and opportunity of establishing a tourism information and promotion center in Oltenia under the mountain E. Constanta, E. Constantin, S. Carina & P. Daniela Goal programming model for self-drive tourism route selection: A case study in Langkawi Z. Hashim & W.R. Ismail The obstructions for sustainable tourism development in rural areas M.S.M. Aslam, K.W. Awang, Z. Samdin & N. Othman Neighbouring countries tourism demand implication on Malaysia's tourism exports A. Roslan, Mohd A.A. Bakar & Y.H. Aw A synchronic investigation of the significance of foreign languages for the tourism trade in Malaysia S.H. Chan, A.N. Abdullah & S. Rafik-Galea Tourist friendly destination concept: Analysis in macro level perspectives A.N.A. Anuar, H. Ahmad, H. Jusoh & M.Y. Hussain Author index



فهرست مطالب

Table of Contents......Page 6
Preface......Page 14
Acknowledgements......Page 16
Organizing committee......Page 18
Training and education......Page 20
Information Seeking Behaviour (ISB) among postgraduate students in Universiti Teknologi MARA, Malaysia......Page 22
Basic western cuisine modular system and students’ psychomotor performance: A case of Malaysia community colleges......Page 28
The relationship between career development learning, workplace experience and employability among UiTM hospitality graduates......Page 34
Strategies in embedding hospitality students employability skills and employability level......Page 40
Career decision making among hospitality undergraduates in UiTM Shah Alam and Puncak Alam......Page 44
Training and education of OSH practices in managing man-machine safety of food manufacturing firms in Malaysia......Page 50
An overview of management training program in Malaysia hospitality organizations: A dual perspective......Page 54
Postgraduate’s thesis accomplishment: Issues on its attributable......Page 58
Organization and management......Page 62
Achieving corporate social responsibility based on HR: Porto Marina Resort, Egypt......Page 64
The moderating effect of employment type on the relationship between service standards and job performance in 4 and 5-star hotels in Kuala Lumpur, Malaysia......Page 70
The influence of ethical responsibility initiatives on perceived tour program quality and tour booking intention......Page 76
The role of cultural familiarity on customer satisfaction in the context of hotel service failure......Page 82
Impact of service guarantee on empowerment, employee responsiveness in service recovery and service quality in the Malaysian upscale hotels......Page 88
Emotional intelligence and turnover intention: The case of front office frontliners in Kuala Lumpur’s 5-star hotels......Page 94
Customer satisfaction towards service quality in the hotel industry in Melaka......Page 100
Sustainable tourism development practices of MICE venue provider in East Coast Region, Peninsula Malaysia......Page 106
Rail services perceptions and satisfaction of foreigners and its impact on their stay in Malaysia......Page 110
Identifying job satisfaction dimensions among rank and file employees in selected budget hotels as correlates of organizational commitment and turnover intentions......Page 116
Direct financial compensation and future graduates career choice in hotel industry......Page 124
Influential factors effecting fast food consumers’ intention to use menu labels in fast food restaurants: A conceptual framework......Page 130
Revenue management practices and restaurant performance: A study on theme restaurants in Klang Valley, Malaysia......Page 136
Boutique hotel business: A survey on tourist preference to stay at boutique hotels in Georgetown, Penang......Page 140
Barrier-free dining environment for the visually impaired: A case study of restaurant in Taichung, Taiwan......Page 144
Important Hong Kong shopping mall characteristics as perceived by tourists......Page 148
Occupancy improvement in serviced apartments: Customer profiling......Page 154
Hypermarket fresh foods’ attributes toward customer satisfaction......Page 160
Case study: Measuring service quality of homestay in Malacca using SERVQUAL matrix......Page 166
A clustering study of operational efficiency for international tourist hotels in Taiwan......Page 172
Organizational citizenship behavior of hotel employees: Investigating the impact of organizational justice......Page 178
Global versus local HRM practices in the hospitality industry: The case of Greek luxury hotel managers......Page 184
Assessment of service quality dimensions in the fast food restaurants......Page 190
Effects of emotional labor on customer outcomes: Tourists’ perspectives......Page 196
Meal pace experience, customer satisfaction and customer revisit intention at casual dining restaurants in Kuala Lumpur......Page 202
The moderating effect of environmental variables on business strategy and performance of hotels in Batam Island, Indonesia......Page 208
The impact of perceived commercial hospitality on perceived service fairness and behavioral intentions......Page 214
The impact of food safety practices on organizational performance......Page 220
The relationship between occupational culture, organization tenure and occupational commitment of chefs in 4 and 5-star hotels in Kuala Lumpur......Page 224
Innovation......Page 230
The relationship between product innovation and fusion cuisine in food and beverage establishments: A discussion on Turkish cuisine......Page 232
GIS approach in promoting Perlis tourism......Page 238
Ecotourism planning using remote sensing and GIS: A case study for Marvdasht, Iran......Page 244
The usage of ICT applications in 5 star hotels in Kuala Lumpur, Malaysia......Page 250
Food and beverage technology and employees’ acceptance in 4 and 5 star hotels in Kuala Lumpur, Malaysia......Page 256
Pitaya powder potential as antioxidant functional ingredient in food products......Page 262
Proximate compositions and physicochemical characteristic of soybean waste in chicken patty......Page 266
The potential of nanotechnology application in improving bioactivity of Malaysian plants......Page 272
Marketing......Page 276
Customer relationship management in small and medium sized hotels......Page 278
Branding Kuching City as health tourism destination......Page 282
Creating new dimension in marketing new destination in Jordan: Suggested strategy for Aqaba region......Page 288
Tourism representation of Malay myths and traditional values in destination marketing......Page 294
From drinking to tasting: An exploration amongst Malaysian wine connoisseurs......Page 300
Determination of food acceptance in restaurants and sensory evaluation laboratory......Page 306
The role of price fairness, cleanliness and physical environment on customer retention in family restaurants......Page 310
Relationship between yield management practices and hotel performance: A study on 4 and 5 star hotels in Kuala Lumpur......Page 316
Measuring customer satisfaction: The case of Kelantan Delights Restaurant......Page 322
The mediating effect of service quality on market orientation and business performance relationship of hotels in Klang Valley......Page 328
A preliminary study of internal reference prices and purchase intentions in hotels......Page 334
Islamic hospitality and tourism......Page 340
The expectations of Muslim religious customers in the lodging industry: The case of Turkey......Page 342
Pull and push motivation in Islamic tourism......Page 348
Detection of non halal ingredient for halal verification in bakery and confectionery in Malaysia......Page 352
Muslim guest perception of value towards Syariah concept hotel......Page 356
Gastronomy......Page 360
Contesting locality and sustainability of food tourism in Taiwan......Page 362
Routine of cooking practices among Malaysian working women......Page 368
Indigenous food and destination marketing......Page 374
Acculturation, foodways and Malaysian food identity......Page 378
Traditional Food Knowledge (TFK) of Malay festive foods......Page 384
Homestay destination: Assessing destination’s food image, tourists’ satisfaction and tourists’ revisit intention......Page 390
International tourist acceptance of Sabah’s gastronomy product......Page 396
Are gastronomic products important to Malaysian tour operators?......Page 402
Displacement: Orang Asli socio-culture and food practices......Page 408
Ramadan bazaar, international tourists’ attraction and disseminating information behaviour......Page 414
Gastronomy in Malay feasts: Sociological changes and modernization......Page 420
Current trend......Page 424
Impact of information exchange of e-Word-of-Mouth towards intention to purchase......Page 426
Visitors’ preferences on travel website content......Page 432
User reluctance to post online recommendation: A Brunei case study......Page 438
Teenagers’ involvement in the night club: A case study of Langkawi Island......Page 444
Social Network Sites (SNS) as purchase intention predictor for foodservice marketing on students with access to internet......Page 448
E-payments: How Malaysian restaurant operators and customer respond?......Page 454
Tourism......Page 458
Tourist stimulus to attend Penang International Dragon Boat Festival......Page 460
Heritage tourism management in theWorld Heritage Sites, Malaysia: Legal and planning issues......Page 466
Customer experience study on Tidal Bore Festival Sri Aman, Sarawak 2011......Page 472
Local community participation in sustainable tourism planning of Malaysian protected areas......Page 478
An exploratory study on the determinants of repeat visitation to Melaka among Melaka’s university students......Page 484
Product development and sustainable rural tourism: The case of Kilim Geopark, Langkawi......Page 490
Preliminary study on sustainable community development through the homestay programme......Page 496
The cultural observations of volunteers during an amateur international sporting event......Page 502
Important attributes that affect tourist’s decision to visit Penang as a medical tourism destination......Page 506
The effect of tourism experience on elderly with chronic pain......Page 510
Destination competitiveness, tourism performance and resident’s quality of life......Page 516
Environmental protection culture – perspective of tourists in a water-based tourist destination......Page 522
Tourism receipts, education and economic growth in Malaysia......Page 528
Medical tourism destination brand positioning model......Page 534
Strategies for improving leisure spaces position with an emphasis on urban regeneration: A case study of Ghaytarieh neighborhood, Tehran......Page 538
The role of security in development of tourism......Page 544
Hot sleeping beauties: Touristic development potential of hot thermal springs in West Malaysia......Page 548
Tourist satisfaction with overall tour guiding experience in Taman Negara National Park, Malaysia......Page 552
Tourism area life-cycle model and its applicability to lodging development of Langkawi Island, Malaysia......Page 558
Impacts of physical development on Malaysia Islands: How island tourism survives?......Page 564
Malta: A tourism destination to the land of the Goddess......Page 568
The relationship between recreational quality and desert tourism development in Esfahan, Iran......Page 574
Religious tourism: Shiite shrine a powerful tool for regional development for Mashhad City, Iran......Page 580
Exploring nature based hiking experiences at the Mount Datuk in Malaysia......Page 586
Sustainable tourism development and stakeholders’ networking: A case study on medical tourism in Malaysia......Page 590
Assessment of the socio-cultural impacts of ecotourism development in Penang National Park, Malaysia......Page 596
The image representation of Taiwan: An analysis of a travel guidebook......Page 602
Stakeholder engagement for sustainable tourism development: A study of local authorities in Malaysia......Page 606
Foreign tourists’ perception on the safety and security measures in Kuala Lumpur......Page 610
Strategies for sustainable wetland tourism in Iran and its environmental impact: A case study of Anzali Wetland......Page 614
A study of international tourists’ motivation, satisfaction and behavioral intentions to patronize Malaysian hospitality industry......Page 620
Government’s role in Malaysian homestay program......Page 626
The need and opportunity of establishing a tourism information and promotion center in Oltenia under the mountain......Page 632
Goal programming model for self-drive tourism route selection: A case study in Langkawi......Page 638
The obstructions for sustainable tourism development in rural areas......Page 644
Neighbouring countries tourism demand implication on Malaysia’s tourism exports......Page 650
A synchronic investigation of the significance of foreign languages for the tourism trade in Malaysia......Page 656
Tourist friendly destination concept: Analysis in macro level perspectives......Page 660




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