Cross-Cultural Design. Interaction Design Across Cultures (Lecture Notes in Computer Science)

Foreword
HCI International 2022 Thematic Areas and Affiliated Conferences
List of Conference Proceedings Volumes Appearing Before the Conference
Preface
14th International Conference on Cross-Cultural Design (CCD 2022)
HCI International 2023
Contents – Part I
Cross-Cultural Interaction Design
How Does It Feel? Odor-Evoked Emotion Among Chinese People
	1 Introduction
	2 Materials and Methods
		2.1 Survey
		2.2 Experiment
	3 Results
		3.1 Survey Results
		3.2 Experiment Results
	4 Discussion
	References
Haptic Semantics in Qualia Product
	1 Introduction
	2 Literature Review
		2.1 Material and Qualia
		2.2 Interface and Transformation
		2.3 Cognition and Dissemination Model
		2.4 Haptic Experience and Need for Touch
		2.5 Sensation and Synesthesia
		2.6 Product Semantics
	3 Methodology
		3.1 Research Instrument
		3.2 Research Stimuli
		3.3 Participants and Procedure
	4 Results and Discussion
		4.1 Haptic Expression in Product Semantics
		4.2 Autotelic NFT
	5 Conclusion and Recommendations
	References
Rethinking Demand: An Active Design Framework and Tools for Sustainability from ‘Demand-Side’ Perspective
	1 Introduction
		1.1 Positives and Limitations of Existing Sustainable Design Principles
		1.2 Core Research Questions
	2 Needs and Satisfaction
		2.1 The Emergence and Development of Human Needs
		2.2 Satisfaction of Human Needs
		2.3 Brief Summary
	3 Human Needs Satisfaction Area (HN-SA) Model
		3.1 Deconstruction of Human Needs and Ways of Satisfaction
		3.2 HN-SA Model
	4 Active Design Framework and Tools
		4.1 Understanding Agricultural Civilization and Industrial Civilization Through HN-SA Model
		4.2 Thinking of New Civilization from HN-SA Model
	5 Conclusions
	References
Visual Perception in the On-Site Environment Under the Overlap of Civilizations
	1 Introduction
	2 Background
		2.1 Wicked Problems in the Dawn of the Fourth Industrial Evolution
		2.2 The Interconnected Impact of the Civilizational Overlap on the Built Environment
		2.3 Resilience Demand for Future Environment in the Post-pandemic Era
		2.4 Lack of Core Theory and Cognitive Reconstruction
	3 Exploring the Future Environment
	4 On-Site Environment Theory
		4.1 Definition
		4.2 Connotation
		4.3 Design Strategy
	5 Visual Perception in the On-site Environment
		5.1 Research Scope and Object
		5.2 Basic Unit of Visual Working Memory
	6 Discussion
	7 Conclusion
	References
Future Experience Boundary and Interaction Design Integration Path
	1 Introduction
	2 Fresh Experience, Fuzzy Boundary
		2.1 Interface and Medium
		2.2 Idealized Transcendence of Reality
	3 The Fall of the Fourth Wall
		3.1 Immersion in the Virtual World
		3.2 Projection into the Real World
		3.3 Digital Twins, Together We Are
	4 Integration and Transcendence
		4.1 Enter the World
		4.2 Leading the Flow Experience
	5 Conclusion
	References
A Pilot Study on Sustainable Development of Design in the Context of “Creativity Obsolescence” and “Timeless Classic”
	1 Introduction
	2 Literature Review
		2.1 Planned Obsolescence: An Imperceptibly Influence
		2.2 Classic and Timeless Design: Inspiration from Eternity
	3 Evaluation Criteria: The Collision of Philosophies or Ideas of the East and the West
		3.1 The Compatibility of Righteousness and Benefit
		3.2 Circular Design: From Cultural Thinking to Sustainable Development
		3.3 Summary
	4 Conclusion and Follow-Up Research
	References
A Study of Bilingual Oscillatory Display: Effect of Interference Language and Comparison with Language Switching Display
	1 Introduction
	2 Objective
	3 Methods
		3.1 Experimental Conditions: Three Display Methods
		3.2 Reading Time Measurement
		3.3 Schedules and Participants
	4 Results
		4.1 Calculation of Expected Reading Time of LSD
		4.2 Statistical Analysis
	5 Discussions
		5.1 Effect of Interfering Language Difference
		5.2 Comparison Between BOD and Conventional LSD
	6 Conclusion
	References
The Knowledge Payment Turn in Human-Computer Interaction: A Study from the Para-Social Interaction Perspective
	1 Introduction
	2 Literature Review
		2.1 The Development and Shift of Human-Computer Interaction
		2.2 The Identification of Para-Social Interaction
		2.3 The Reflections of Human-Computer Interaction and Para-Social Interaction
	3 Research Design
	4 Research Findings and Discussion
		4.1 The Perception of Character Roles
		4.2 The Continuation of Interactive Relationships
		4.3 The Appearance of Online Knowledge Communication
		4.4 The Dissonance of Human-Computer Interaction
	5 Conclusion
	References
Effects of Age, Motivation, and Hindrance Factors on Douyin Usage
	1 Introduction
	2 Literature Review
	3 Research Framework and Hypotheses
	4 Methodology
	5 Results
		5.1 Sample Profile
		5.2 Compare Means of Different Generations
		5.3 Factor Analysis of Motivation in Douyin Short Video Watching
		5.4 Factor Analysis of Hindrance in Douyin Short Video Watching
		5.5 Predicting Motivation and Hindrance Factors Across Generations
	6 Discussion
		6.1 Age Factor
		6.2 Motivation Factors
		6.3 Hindrance Factors
	7 Conclusion
	References
On the Possibility of Object-Oriented Speculative Design: A Genderless AI Speaker Based on Anti-correlation Thinking
	1 Introduction
		1.1 The Quadruple Object
		1.2 Research Objective
	2 Methods
		2.1 Theoretical Framework
		2.2 Research Through Design (RtD)
	3 Findings
		3.1 Discussion of the Study
		3.2 OOSD vs. HCD
	4 Conclusion
	References
A Deep Learning-Based Approach to Facilitate Cross-cultural Kansei Design
	1 Introduction
	2 Related Work
		2.1 Kansei Engineering and Deep Learning
		2.2 Kansei Value of Kawaii
	3 Method
		3.1 The Image Dataset of Cosmetic Packaging
		3.2 Participants
		3.3 Data Labeling Procedures
		3.4 Dataset Preprocessing
		3.5 Image Data Mining for Kansei Analysis
		3.6 Kawaii Classification Model Training
		3.7 Neuron Analysis for Cross-cultural Differences
	4 Kansei Analysis Results
		4.1 Kansei Design Cross-cultural Analysis with Image Data Mining
		4.2 Kansei Design Cross-cultural Analysis with Neuron Analysis
	5 Cross-cultural Kansei Design Facilitation System
		5.1 System Structure
		5.2 System Implementation
		5.3 Validation Experiment
	6 Discussion
		6.1 Neuron Analysis to Detect Cross-cultural Differences
		6.2 Limitations and Future Work
	7 Conclusion
	References
Collaborative and Participatory Cross-Cultural Design
UX in the Arab World - Research Trends and Challenges for a Better Understanding and Collaboration
	1 Introduction- HCI and the Arab world
	2 UX in the Arab World – Definition, Guidelines and Practices
	3 Factors influencing UX in the Arab World
		3.1 Privacy
		3.2 Language
		3.3 Navigation
	4 Raising Awareness of the Human Computer Interaction Field in the Arab World
	5 Some Challenges Awaiting for Further Investigations
	6 Concluding Remarks
	References
The International Shanghai Joint Design Studio:A Hybrid and Adaptive Platform to Enhance Cultural Encounter
	1 Introduction
	2 The Joint Design Studio Within the Framework of Cross-cultural Practices
	3 The Main Characteristics of the JDS Platform
	4 Limitations and Recommendations
	5 Discussion and Conclusions
	References
A Tourist Participatory Design for Boosting the Nighttime Cultural Tourism
	1 Introduction
		1.1 The Research and Development of Nighttime Cultural Tourism
		1.2 The Situation of China’s Nighttime Cultural Tourism
	2 Limitations in China’s Existing Nighttime Cultural Tourism Services
		2.1 The Services Provided by China’s Nighttime Cultural Tourism
		2.2 Chinese Visitors’ Requirements and Expectations
		2.3 The Gap Between the Services and Visitors’ Desire
	3 Methodology of the Tourist Participatory Design
		3.1 The Advantages of Participatory Design for Nighttime Cultural Tourism Services
		3.2 The Tourist Participatory Design Model
		3.3 The Application of Our Tourist Participatory Design Model
	4 Conclusion
	References
How Designers Can Act Inside the Design Objects
	1 Introduction
	2 Theoretical Background
		2.1 Reflexivity in Design
		2.2 Relational Design
		2.3 The Ambiguity of Community Building
	3 Methods and Data Analysis
		3.1 Methods Positioning
		3.2 Sampling
		3.3 Interview Outline
		3.4 Analysis Process
	4 Community Building as a Design Approach
		4.1 Moving from Initial Issue to Vision
		4.2 Reflecting on Society-Self and Community-Self Relations
	5 Designers Act as Insiders in Community
		5.1 Dialogic Interaction
		5.2 Prototyping to Clarify the Meaning
		5.3 Constructing Roles
	6 Conclusion
	7 Discussion and Future Work
	References
The Potential of Rural Resources in Meeting Local Needs Through Participatory Design Interventions
	1 Background
		1.1 Theoretical Framework
		1.2 Purpose of the Study
		1.3 Methodology
	2 Findings of the Field Survey
		2.1 Rural Resources
		2.2 Findings on Local Resources
		2.3 Rural Resources Suitable for Further Exploration
		2.4 Appropriate Local Needs Exploration
	3 Participatory Design Based on Bamboo Resources and Bamboo Handicrafts
		3.1 Processes and Outputs
		3.2 Experience and Methodology
		3.3 Empowerment and Meaning
	4 Conclusion
		4.1 Paradigm
		4.2 Limitations and Future Research
	References
SAFA: A System for Assisting Fair Assessments in Team Collaboration
	1 Introduction
	2 Related Work
		2.1 Self-assessment and Peer Assessment
		2.2 Cross-team Assessment
		2.3 Fair Assessment
		2.4 Assessment Tool
	3 System Design and Implementation
		3.1 System Overview
		3.2 Launch an Assessment Task
		3.3 Self-, Peer, Cross-team Assessment
		3.4 Leader Assessment
		3.5 Display of the Assessment Results
	4 Research Approach
		4.1 Experiment
		4.2 Results
	5 Limitations and Future Work
	6 Conclusion
	References
Activities-Centered Participatory Community Design: Shoupa Community Service Station Rooftop Renovation Plan
	1 Background
	2 Literature Review
		2.1 Basic Construction Improvement: 70s of the 20th Century
		2.2 Organic Renewal and Cultural Context Protection: From the 80s of the 20th Century
		2.3 Strict Urban Land Management: 2015–2018
		2.4 Future-Oriented Urban Regeneration Plan: “Beijing Urban Renewal Action Plan (2021–2025)”
	3 Challenges and Approach
	4 The Renovation of a Rooftop Garden on the Shoupa Community Service Station Building
		4.1 Project Background
		4.2 Empathy and Research
		4.3 Design Description
	5 Conclusion
	References
Material-Oriented Active Making: A Promising Approach for Sustainable Transitions
	1 Research Background
		1.1 Turn of Materiality in Design History
		1.2 Emerging Phenomena and Problem Arising
	2 Research Process
		2.1 Introduction for Material-Oriented Workshop
		2.2 Data Collection
		2.3 Data Analysis
	3 Findings and Discussions
	4 Conclusions
	References
Design Empowerment: Participatory Design Towards Social Sustainability
	1 Introduction
	2 Design for Social Sustainability
		2.1 The Neglect of Social Sustainability
		2.2 Promoting Social Sustainability Through Empowerment
		2.3 Combing Empowerment with Design
	3 Case Studies
		3.1 Children
		3.2 People with Intellectual Disability (ID)
		3.3 People of Backward Countries
		3.4 Summary
	4 Conclusion
	References
Explore Alternative Future: A Case Study of Cultivating Designers’ Future Literacy via Hybrid Collaboration
	1 Background
	2 Relative Works
		2.1 Alternative Futures
		2.2 The Needs of Cultivating Future Literacy
		2.3 Future Scenario Planning in Design Education
	3 Case Study: Summer School via Hybrid Collaboration - Future Pioneer
		3.1 The Framework of Future Pioneer
		3.2 Hybrid Collaboration
		3.3 The Model of Cultivating Designers’ Future Literacy via Hybrid Collaboration
	4 Discussion
	5 Conclusion
	References
Technical Aesthetics Strategy of Information Visualization
	1 Introduction
	2 Scientific Information Visualization Dominated by “Empirical Induction” Method
	3 The Crisis of Information Rights: Reflection on Scientific Technology
		3.1 “Objectivity” Bias of Data
		3.2 Technological Hegemony of Information
		3.3 “Neutrality” Principle of Information Visual Display
	4 Application of Humanistic Aesthetics Strategy to Information Visualization
		4.1 Give Humanistic Right to Data
		4.2 Design Aesthetics Drive Information Technology
	5 Conclusion
	References
Cross-Cultural Differences and HCI
Effects of Field Dependency and Map Type on Wayfinding Strategies
	1 Introduction
		1.1 Wayfinding Strategy
		1.2 Field Dependency
		1.3 Cognitive Map, Landmark, and City Structure
		1.4 Map Scale
	2 The Effect of Field Dependency on Gender Difference
		2.1 Objective
		2.2 Methods
		2.3 Results
	3 The Effect of Map-Type on Region Difference
		3.1 Objective
		3.2 Methods
		3.3 Results
	4 Discussion
	5 Conclusion
	References
Reliability and Validity Assessment of the Chinese Version of Flow Ergonomics
	1 Introduction
	2 Literature Review
		2.1 Human Factors
		2.2 Maslow’s Highest Hierarchy of Needs – Mindfulness, Spirituality, Flow and Happiness
	3 Methods
	4 Results
	5 Research Limitations and Future Studies
	6 Conclusions
	References
The Integrated Study of Cross-cultural Differences in Visual Merchandising Design and Consumer’s Visual Perception on E-Commerce Platform
	1 Introduction
	2 Literature Review
		2.1 Cultural Difference in Cognitive Styles: Analytical vs. Holistic Perception
		2.2 Cultural Difference in Visual Merchandising Display
	3 Study 1
		3.1 Method
		3.2 Results
		3.3 Discussion
	4 Study 2
		4.1 Method
		4.2 Results
		4.3 Discussion
	5 Conclusion and General Discussion
		5.1 Implications
		5.2 Future Research and Limitation
	References
Evaluation Dataset for Cultural Difference Detection Task
	1 Introduction
	2 Cultural Differences in Multilingual Communication
		2.1 Cultural Difference
		2.2 Related Research
	3 Motivation
	4 Dataset Evaluation Design
		4.1 Overview
		4.2 Questionnaire Design
		4.3 Cultural Difference Criteria
	5 Experiment
		5.1 Experiment Environment
		5.2 Results
	6 Evaluation
		6.1 Reliability
		6.2 Recall Level Distribution
		6.3 Disagreement in Recall Levels
	7 Discussion
		7.1 Acquired Cultural Differences
		7.2 False Detection
	8 Conclusion
	References
“Trauma” and Delicate Balance: The Analysis of Salvoj Žižek’s Ontology and New Ecological Philosophy
	1 Nature-centered Ecological View and Utopian Ideal
	2 The Concept of “Trauma” and Natural Ecological Environment
	3 Žižek’s Anti-utopian New Ecological Philosophy
	4 Žižek’s Critique and Attitude of Confronting
	5 Seeking a Delicate Balance in Tragic Consciousness
Differences in Color Representations of Tastes: Cross-cultural Study Among Japanese, Russian and Taiwanese
	1 Introduction
	2 Materials and Methods
	3 Results
		3.1 Voices
		3.2 Basic Tastes
		3.3 Oral Chemesthesis
		3.4 Functional Foods
	4 Discussion
		4.1 Voices
		4.2 Tastes
		4.3 Oral Chemesthesis
		4.4 Functional Foods
	5 General Discussion
	References
Cultural Differences Between Iranian and Chinese in Visual Search Repetition Effect
	1 Introduction
	2 Method
		2.1 Participants
		2.2 Apparatus and Stimuli
		2.3 Procedure and Design
	3 Results and Discussion
	4 Conclusion
	References
Where is Your Product Hiding Inside Navigation? the Study of Differences E-commence Website Navigation and Product Category Layer Between U.S., France, Japan, and Taiwan
	1 Introduction
	2 Literature Review
		2.1 Hypotheses
	3 Method
		3.1 Pre-test
		3.2 Official Experiment
	4 Result
		4.1 The Result of Official Experiment
	5 Conclusion and Discussion
	References
Aspects of Intercultural Design
Displacement of Relationship and Boundary: Thoughts on Design Research for Future Society
	1 Realistic Dilemma: Questioning the “scientificity” of Design Research
	2 Facing Complex Problems: The Speculative Attribute of Design Research
	3 Perspective on the Future: A “relationship” Perspective of Social Network
	4 Social Network Analysis: Inspiration from SFI
	5 Breaking the Infatuation of “result”: From “possible Certainty” to “possible Uncertainty”
	6 Conclusion: Speculative Value
	References
Future Convergences: Time Matters
	1 Temporal Geometries
	2 To Design Form of Time
	3 Time-Based Design
	4 Time Design in the Media Era
	5 Chronotopes
	6 Can We Use Chronotopes for Creative Futures?
	7 Conclusion
	References
Selecting Criteria of Design of the Year Award
	1 Introduction
	2 Literature Review
		2.1 The Definition of “Good Design”
		2.2 Design Awards
		2.3 Criteria for Design Awards
		2.4 Prediction of Design Awards
	3 Methods
		3.1 Categorize
		3.2 Case Selection
		3.3 Survey
		3.4 MDS (Multi-dimensional Scaling)
		3.5 Hypothesis
	4 Findings and Discussion
		4.1 Subject Profile
		4.2 Graphic Category
		4.3 Transport Category
		4.4 Product Category
		4.5 Correlation Analysis Between Shortlisted or Not and the 3 Criteria
		4.6 Overall Score vs Single Criteria Score
	5 Conclusions, Implications, and Limitations
		5.1 Conclusions
		5.2 Implications
		5.3 Limitations
	References
Digital Thinking: A Methodology to Explore the Design of Body Artifacts
	1 Background and Purpose
	2 Body as an Exploration Tool
		2.1 Accessible Workshop 1: Body Perception
		2.2 Accessible Workshop 2: Body Measurement
		2.3 Accessible Workshop 3: Body Drawing
	3 Digital Thinking is Engaged in Exploring the Design of Body Artifacts
		3.1 Project 1: Virtual Field of the Body
		3.2 Project 2: Parametric Modelling of Human Body Shape
		3.3 Project 3: Utilizing Human-Computer Interaction to Generate Forms
	4 Digital Thinking Methodology
	5 Evaluation and Verification
		5.1 Progress Implementation
		5.2 Verification Analysis
	6 Future Trend of Body Artifacts
		6.1 Broaden the Research Method
		6.2 Re-empower Future Creation
	7 Conclusion
	References
Empathy Design: Poster Design for Animal Protection
	1 Introduction
	2 Literature Review
		2.1 Animal Protection and Empathy Design
		2.2 Poster Design and Symbolic Communication Theory
	3 Methodology
	4 Results and Discussion
		4.1 Self-analysis of Shortlisted and Winning Posters
		4.2 Analysis of Questionnaire Results
		4.3 Discussion
	5 Conclusion
	References
Development and Validation of a Model for Estimation of the Effects of Ritual Design on Audiences’ Satisfaction with Fashion Show
	1 Introduction
	2 Literature Review
		2.1 Fashion Curation in the Era of the User Experience
		2.2 Models of Ritual Design
		2.3 Association Between Ritual Design and Satisfaction and Experiential Value
	3 Research Methods
		3.1 Conceptual Framework and Research Hypothesis
		3.2 Participant Selection and Testing
		3.3 Research Instruments
		3.4 Experiment Design
	4 Research Results and Discussion
		4.1 Confirmatory Factor Analysis
		4.2 Structural Model Analysis and Research Hypothesis Verification
	5 Conclusion
	References
How Discursive Design Therapy is Possible: Theory and Strategy
	1 Introduction
	2 What is Design Therapy?
		2.1 General Psychotherapy
		2.2 Art Therapy
		2.3 Design Therapy
	3 Is Design Therapy Possible?
	4 How Discursive Design Therapy is Possible
	5 Conclusion
	References
DesignEva: A Design-Supported Tool with Multi-faceted Perceptual Evaluation
	1 Introduction
	2 Related Work
		2.1 Perceptual Evaluation of Design
		2.2 Computational Evaluation of Design
	3 System Design and Implementation
		3.1 Evaluation Indicators
		3.2 System Overview
		3.3 Display of Evaluation
		3.4 Searching for Similar Examples
		3.5 Recommendation of Similar Examples
		3.6 Analyses of Similar Examples
	4 User Study
		4.1 Procedure
		4.2 Results
	5 Discussion
		5.1 Providing Feedback in Design Language
		5.2 Understanding Creativity Rather Than Regular Pattern
		5.3 Following the Design Trend
	6 Limitations and Future Work
	7 Conclusion
	References
The Zhou LiParadigm of Active Design
	1 About Active Design
	2 Thinking Perspective of Active Design
	3 The Zhou LiParadigm of Active Design
		3.1 The Governance Gongjiang
		3.2 The General Gongjiang
	4 Conclusion
	References
The Effect of Involvement and Place Attachment on Travel Motivation and Behavioral Intentions for Festival Activity
	1 Introduction
	2 Conceptual Background
		2.1 Involvement
		2.2 Place Attachment
		2.3 Travel Motivation and Behavioral Intention
	3 Methods
		3.1 Research Hypotheses
		3.2 Research Case
		3.3 Research Tool
	4 Findings and Analysis
		4.1 Convergent Validity and Discriminant Validity
		4.2 Multivariate Normality Testing
		4.3 Structural Model Analysis and Research Hypotheses Verification
	5 Conclusions
	References
Correction to: Differences in Color Representations of Tastes: Cross-cultural Study Among Japanese, Russian and Taiwanese
	Correction to: Chapter “Differences in Color Representations of Tastes: Cross-cultural Study Among Japanese, Russian and Taiwanese” in: P.-L. P. Rau (Ed.): Cross-Cultural Design. Interaction Design Across Cultures, LNCS 13311, https://doi.org/10.1007/978-3-031-06038-0_28
Author Index