Beyond Smart Cities: Creating the Most Attractive Cities for Talented Citizens

Disclosure
Preface
Acknowledgment
Contents
About the Author
Chapter 1: Introduction
	1.1 Motivation for this Research
	1.2 Objectives
	1.3 Research Material vs Formal Objects
	1.4 Research Discipline
	1.5 Main Hypothesis
		1.5.1 Seven Main Postulates
	1.6 Research Methodology
		1.6.1 Cities Sample Size and Selection Criteria
		1.6.2 City Magnetism Model
		1.6.3 City Profitability (Yield) Model
		1.6.4 Research. Surveys Run to Check Model Accuracy
		1.6.5 Model Reliability
		1.6.6 Proposal´s Innovative Characteristics
	References
Chapter 2: Cities in the XXI Century. Main Challenges Technology Tackles
	2.1 Introduction. The Era of Cities
		2.1.1 Urbanization Process
		2.1.2 Cities´ Transformation
		2.1.3 People Matter for Thriving
		2.1.4 Realizing the SmartCity Vision
		2.1.5 City as a Catalyst for Creativity: Wittgenstein´s Vienna
	2.2 Impact of the Industry 4.0 Revolution. A Quantum Leap
		2.2.1 Cities´ Prosperity Recipe: 3T´s: Technology + Talent + Tolerance
		2.2.2 Artificial Intelligence (AI) = Massive DATA + CLOUD Power + TALENT
	2.3 Citizen at the Center. A Copernican Shift
		2.3.1 An Aging Population. The Incoming Tsunami
		2.3.2 Connecting/Listening to Citizens. City Co-creation
		2.3.3 Citizens´ Trust (CyberSecurity, Privacy, Compliance). GDPR
	2.4 DATA: XXI Century Gold
		2.4.1 Power Shift to DATA. Internet of Things (IoT)
		2.4.2 A Reflection About Omnipresent Data and Sensors
		2.4.3 Connectivity. The 5G Revolution
		2.4.4 Teleworking on Duty. Place Civil Servants Closer to Citizens
		2.4.5 New DataCenters. Cloud Computing
	2.5 Urban Mobility: Cities´ Bloodstream
		2.5.1 Short-term. Avoid Private Traffic Downtown
		2.5.2 Mid-term. Mobility-as-a-Service. (MaaS)
		2.5.3 Long-term. Rebuild the City for Humans
	2.6 Environmental Sustainability
		2.6.1 Resources Available
		2.6.2 Climate Change. Decarbonizing. Carbon-Neutral Cities
		2.6.3 Efficient Energy & Water Use
		2.6.4 Circular Economy. Waste Management
		2.6.5 Building Management: A Pending Subject for SmartCities
	2.7 Resilient City. Safety. Threats (Terrorism, Security)
	2.8 Financing. Avoid Tax Fraud. Cashless Cities
		2.8.1 New Funding for Projects. Public Private Partnerships (PPP) and New Models for Maximum Investment
	2.9 City Main Challenges. Conclusions
	References
Chapter 3: SmartCities. Technology as Enabler
	3.1 Introduction. Technology Can Help Cope with Challenges
	3.2 What´s a SmartCity?
		3.2.1 Balancing Technological Innovation with Citizens´ Quality of Life
		3.2.2 From Objectives POV
	3.3 Why SmartCities?
		3.3.1 The Competition for Talent
		3.3.2 An Increasingly-Connected World
		3.3.3 SmartCities´ Four Evolution Stages
		3.3.4 SmartCities: The Perfect Solution for Urbanists, Politicians and Technologists
	3.4 How to Develop a Comprehensive and Impactful SmartCity Strategy?
		3.4.1 Mayor´s Leadership. Role of the CTO
		3.4.2 Creating a SmartCity Ecosystem
		3.4.3 Planning. Priorities´ Assessment.
		3.4.4 Implementing a Digital Transformation
		3.4.5 Measuring SmartCities Benefits
	3.5 Humanizing SmartCities
		3.5.1 Creating a City that People Can Co-create, Contribute to and Build Every Day.
		3.5.2 Possible Cities
		3.5.3 The Beginning of a Social Dystopia?
		3.5.4 The Future is a Mixed Model for SmartCities
		3.5.5 SmartCity Ethics principles
		3.5.6 Cities´ Ethics under Lopez-Quintas´ Reality & Conduct Levels Analysis
		3.5.7 City Psychology
	References
Chapter 4: Main Cities Objective: Becoming the Most Attractive City for Talented Citizens and Investors
	4.1 Concept of City Attractiveness
	4.2 Problem: How to Measure/Track City Attractiveness
		4.2.1 A Dozen Reasons for Denver
	4.3 City Attractiveness = City Magnetism x City Profitability (Yield)
	4.4 City Attractiveness & City Metaphysics
	4.5 Cities Selection. Criteria
	References
Chapter 5: City Magnetism
	5.1 Introduction. Defining and Unearthing a City´s Magnetism
		5.1.1 Cities´ Past
		5.1.2 Cities´ Present
		5.1.3 Cities´ Future
	5.2 City Identity (Past)
		5.2.1 Identity: History/Culture as Identity
			Why Is This Proxy Relevant?
			How to Measure It?
		5.2.2 Identity: Climate
			Why Is This Proxy Relevant?
			How to Measure It?
		5.2.3 Identity: Space. Green Areas. Density
			Why Is This Proxy Relevant?
			How to Measure It?
		5.2.4 Identity: GeoRisks
			Why Is This Proxy Relevant?
			How to Measure It?
		5.2.5 Identity: Government Type (Basics)
			Why Is This Proxy Relevant?
			How to Measure It?
		5.2.6 Identity: GeoEconomics (Due to Location)
			Why Is This Proxy Relevant?
			How to Measure It?
		5.2.7 Identity: Gastronomy (Food)
			Why Is This Proxy Relevant?
			How to Measure It?
		5.2.8 Identity: Reputation
			Why Is This Proxy Relevant?
			How to Measure It?
		5.2.9 Identity: Branding (Projected Image)
			Why Is This Proxy Relevant?
			How to Measure It?
		5.2.10 Identity: Integration of All Data Sources
	5.3 City Dynamism (Present) People
		5.3.1 Dynamism: Competitiveness
			Why Is This Proxy Relevant?
			How to Measure It?
		5.3.2 Dynamism: Expat Social Experience
			Why Is This Proxy Relevant?
			How to Measure It?
		5.3.3 Dynamism: Ethics. Well-Being
			Why Is This Proxy Relevant?
			How to Measure It?
		5.3.4 Dynamism: Equality
			Why Is This Proxy Relevant?
			How to Measure It?
		5.3.5 Dynamism: All Data Sources Integration
	5.4 City Strategy (Future)
		5.4.1 Strategy: Human Capital
			Why Is This Proxy Relevant?
			How to Measure It?
		5.4.2 Strategy: SmartCity Plan
			Why Is This Proxy Relevant?
			How to Measure It?
		5.4.3 Strategy: Innovation
			Why Is This Proxy Relevant?
			How to Measure It?
		5.4.4 Strategy: Integration of All Data Sources
	5.5 City Magnetism Indicators Summary
	References
Chapter 6: City Profitability (Yield)
	6.1 Introduction. The Citizenship Contract
		6.1.1 City Profitability Definition
	6.2 City Services Performance
		6.2.1 City Services Performance: Digital Government
		6.2.2 City Services Performance: Education. Lifelong Training
		6.2.3 City Services Performance: Employability
		6.2.4 City Services Performance: Connected City
		6.2.5 City Services´ Performance: Health/Social Services
		6.2.6 City Services´ Performance: Environmental Sustainability
		6.2.7 City Services´ Performance: Culture/Tourism
		6.2.8 City Services´ Performance: Urban Mobility
		6.2.9 City Services´ Performance: Urban Planning
		6.2.10 City Services´ Performance: Safety
		6.2.11 City Services Performance: All Data Sources Integration
	6.3 City Cost of Living. Net Purchasing Power
		6.3.1 Cost of Living: Net Real Income
		6.3.2 Cost of Living: Cost of Life. Net Purchasing Power
		6.3.3 Cost of Living: Integration of All Data Sources
	References
Chapter 7: City Attractiveness. Research. Key Findings. Conclusions
	7.1 City Attractiveness Model
		7.1.1 Methodology to Combine/Rationalize Data Indicators
		7.1.2 Honest/Fair Analysis Disclaimer
	7.2 City Attractiveness. Field Work
		7.2.1 Survey at NordicEdge Event
		7.2.2 Survey at SmartCityExpo WW Congress Event
	7.3 Main Overall Analysis
	7.4 City Magnetism Findings
	7.5 City Profitability Findings
	7.6 Balancing City Magnetism with City Profitability
	7.7 City Attractiveness vs Population vs GDP
	7.8 Attractive Cities vs SmartCities
	7.9 Cities Attractiveness Analytics´ Deliverables
		7.9.1 City Radiography
		7.9.2 Cities´ Real Testing
		7.9.3 Conferences. Congresses
		7.9.4 Smartphone Apps
		7.9.5 Other Future Deliverables
	7.10 Conclusions. Recommendations to Create a More Attractive City
		7.10.1 Placing the Citizen Back at the Center of Cities´ Priorities
		7.10.2 Cities of the Future. How Might They Look? Talent Race. Zero City
		7.10.3 Cities of the Future. The Real-Time City
		7.10.4 City of the Future. Balancing Distances and Commuting
		7.10.5 Transforming Your City Magnetism
		7.10.6 Improving Your City Profitability (Citizenship Contract)
	7.11 Final Reflection: Technology as an Enabler
		7.11.1 Technology as an Omnipresent Enabler and Catalyzer
	7.12 Extra Content: SmartCities in COVID-19 Times
	References
Appendix
	I.- Wittgenstein´s Vienna. Main Actors in the Same Place and Play
	II.- Cities Selection. Top140 from 2018 Mercer Quality of Live Index & IESE Cities in Motion Index
	III.- City Magnetism. Identity. Summary
	IV.- City Magnetism. Dynamism. Summary
	V.- City Magnetism. Strategy. Summary
	VI.- City Magnetism. Summary
	VII.- City Profitability. Services. Summary
	VIII.- City Profitability. Cost of Living. Net Purchase Power
	IX.- City Profitability. Summary
	X.- NordicEdge Event Survey Questionnaire
	XI.- NordicEdge Event Survey Results
	XII.- SmartCityExpo WW Congress Event Survey Questionnaire
	XIII.- SmartCityExpo WW Congress Survey Results
	XIV.- City Attractiveness Ranking (as per SmartCityExpo Attendees Input Weights)
	XV.- Attractive Cities. City Magnetism vs City Profitability Quadrants
	XVI.- Attractive Cities vs SmartCities by GDP
	XVII.- AttractiveCities App Downloading QR Codes & App Screenshots