Age Friendly: Ending Ageism in America

Cover
Half Title
Title
Copyright
Contents
About the Author
Introduction
1 Ageism in America
	How Old Are You?
	The Cult of Youth
	Aging Is a Privilege
	The Demographic Cliff
	A Vast and Strange Generation
	OK Boomer
	Younger Minds
2 Age-Friendly Communities
	A Silver Tsunami
	The Age of Aging
	Livability for All
	Active Senior Living
	10,000 Americans
	It’s Not about Leaves
	The Place They Call Home
3 Age-Friendly Work
	I’m Not Done
	Yesterday’s News
	Unretirement
	Encore Careers
	The Value of Experience
	Living, Learning, and Earning Longer
	Knowledge Transfer
	A New Social Contract
	Unlock the Potential
4 Age-Friendly Marketing
	Old Age Is Made Up
	No One over 40
	Aging Is an Opportunity
	A Bogus Image
	The Newest Battlefield
	Boomers 3.0
5 Age-Friendly Responsibility
	The Beating Heart
	A Responsibility Revolution
	A Connected Economy
	Growing With Age
	Long Overdue
	A Rising Wave
	An Age-Neutral Workplace
6 Conclusion
Bibliography
Index