Adventure Tourism: The New Frontier

 Content: Acknowledgements; List of case studies; Preface; Part A: Setting the context; 1. Introduction, definitions and typologies; 2. Historical themes in adventure tourism; Part B: The demand side; 3. The adventure tourist; 4. The adventure tourism market; Part C: The supply side; 5. Destinations and venues; 6. The adventure tourism industry; Part D: The management of adventure tourism; 7. Marketing; 8. Risk management; 9. Ethical issues in adventure tourism; Part E: Key sectors of adventure tourism; 10. Wildlife tourism; 11. Artificial environment adventure.
 Abstract:             Looking at the past, present and future of adventure tourism, Adventure Tourism: the new frontier examines the product, the adventure tourist profile, and issues such as supply, geography and sustainability. International case studies are used to illustrate these issues, including: Gorilla watching holidays, Trekking on Mount Everest, Diving holidays, and Outward Bound packages. Analysis of the development and nature of adventure tourism accompanies these studies, ensuring that the title is useful both for undergraduate and postgraduate students of tourism and for professionals involved in mana